For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 1:33 PM, and stopped at the waving of the checkered flag at 6:10 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

Fox was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 Folds of Honor QuikTrip 500

Total number of commercials: 107

Total number of companies or entities advertised: 59

Number of traditional commercials (not split-screen): 100
Total number of companies or entities advertised: 59
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 7
Total number of companies or entities advertised: 3
Number of times Fox utilized ‘Side-by-Side’ commercials during this broadcast: 2

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 98

Total number of companies or entities advertised in brief promos or crawlers: * (companies: FoldsofHonor.org ; KFC; 5 Hour Energy; Coca-Cola; Budweiser; Chevy; Chevy Silverado; Chevy.com/dalejr ; Ford; Toyota; Nationwide; Sunoco; GoodYear; Geico; NavyFederal.org ; Dale Jr. Foundation ; Lowes; Sprint.com/halfprice ; Aaron’s; HiSense; Panasonic Tough Book 54; ‘The Last Man on Earth’ on Fox; Big East Conference on FS1; NASCAR on Fox; FoxSports.com/nascar ; ‘Race Hub’ on FS1; FoxSports.com/Fantasy; next week’s Xfinity Race on Fox; next week’s Cup race on Fox)*

Total amount of time these brief promos take during broadcast: app. 6 min. 40 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox ‘Snap Shot’
NASCAR on Fox ‘Weather’
NASCAR on Fox ‘Pit Road Reports’
NASCAR on Fox ‘Team Communications’
Geico ‘Starting Grid’
Ford Ecoboost ‘Track Facts’
Nationwide ‘Dale Jr. Cup Career at AMS
Nationwide ‘Dale Jr. Performance Report’
Atlanta Sprint Cup ‘Starting Grid’
NASCAR on Fox ‘Track Weather’
NASCAR on Fox ‘Race Analysis’
Coca-Cola ‘Starting Grid’
Ford Ecoboost ‘In-Car Camera’
Jimmy John’s ‘In-Car Camera’
AdvoCare ‘In-Car Camera’
5 Hour Energy ‘In-Car Camera’
Coca-Cola ‘In-Car Camera’
Fresh from Florida ‘In-Car Camera’
Nationwide ‘In-Car Camera’
Sprint ‘Starting Grid’
NASCAR on Fox ‘Reporting:’
NASCAR on Fox ‘Biggest Movers’
Ford Ecoboost ‘In-Car Camera’
NASCAR on Fox ‘HMS Running Order’
NASCAR on Fox ‘Driver Telemetry’
NASCAR on Fox ‘Past Champions Starting Outside Top 30’
Advance Auto Parts ‘Race Off Pit Road’
NASCAR on Fox ‘NASCAR Rules Analyst’
Sprint ‘Fastest Lap’
Advance Auto Parts ‘NASCAR Race Day Driver Spotlight’
Coca-Cola ‘Racing Family Update’
NASCAR on Fox ‘Crank it Up’
NASCAR on Fox ‘Biggest Movers Since Restart’
NASCAR on Fox ‘Hollywood Hotel’
Nationwide ‘Inside Ride’
Sprint ‘Biggest Movers’
NASCAR on Fox ‘Kevin Harvick – Position’
NASCAR on Fox ‘Tweets on the Race’
NASCAR on Fox ‘Commentators’
NASCAR on Fox ‘In the Pits’
Toyota ‘Top Performers’
Budweiser ‘Race Summary’
NASCAR on Fox ‘Leader Interval’
NASCAR on Fox ‘Green Flag Times’
NASCAR on Fox ‘Mid-Race Report’
KFC ‘Race Break’
NASCAR on Fox ‘Champions Charge Field’
NASCAR on Fox ‘Multiple Tire Issues’
Nationwide ‘Dale Jr. Performance Update’
Sprint ‘Most Laps Led’
NASCAR on Fox ‘Jimmie Johnson – Position’
NASCAR on Fox ‘HiSense 250 Xfinity Results’
NASCAR on Fox ‘Kevin Harvick – Pit Stop Summary’
NASCAR on Fox ‘Radio Remix’
NASCAR on Fox ‘Pit Road Comparison’
NASCAR on Fox ‘Involved in Wreck’
NASCAR on Fox ‘Matt Kenseth – Position’
NASCAR on Fox ‘Last Lap Speed’
NASCAR on Fox ‘Leader’s Speed’
NASCAR on Fox ‘Race Recap’
NASCAR on Fox ‘Top 5 – Last Pit Stop’
5 Hour Energy ‘Big Move of the Race’
NASCAR on Fox ‘Final Lap’

Start time to record race/commercial periods: 1:33 PM
End time to record race/commercial periods: 6:10 PM

Total minutes of complete race broadcast: 277
Minutes of race broadcast: 230
Minutes of traditional commercials (not split-screen): 47
Minutes of ‘Side-by-Side’ commercials (split-screen): 3

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 3

Read more Commercial breakdown and links related to the 2015 Folds of Honor QuikTrip 500 ...

JAW’s ‘HEARTRACERS / HEARTBREAKERS’ – Daytona 500 Edition

Date: 2-22-15

Racetrack: Daytona International Speedway

Pole Sitter: Jeff Gordon

Welcome to Joshua Walker’s ‘HeartRacers / HeartBreakers’. An avid racing fan, Joshua has decided to resurrect ‘HeartRacers/HeartBreakers’, a fun sort of racing critique from CawsnJaws.com’s past. Joshua ‘JAW’ will record his choices of the highlights of races, good and bad, and share them with our readers. He will do this for every Cup race, as well as selected races from other series. Joshua has also decided to include a section dedicated to Jeff Gordon, since this is the last year that this racing superstar will be racing full-time. Joshua hopes you enjoy reading his choices, and welcomes fan comments following his articles.

HEARTRACERS:

1. Joey Logano: Joey won his first Daytona 500 at a young age beating the best to do so. He only had just over 10 wins in Sprint Cup and beat a lot of more experienced drivers.

2. The Closer: The 2014 Champion Kevin Harvick doesn’t usually show up for the win until the end of the race. He waited till the green-white-checker to get second place.

3. Casey Mears: Casey did well in his qualifying race with a low-budget team. He finished in the top 10 in the Daytona 500 too to back up his strong Speed Weeks.

4. David Gilliland: David just missed the top 10 in a low-budget team. He ran strong all day with poor funding.

5. Jimmy Johnson: Jimmy led a lot of laps in the race and almost won the race. He started the year with a top 5 finish.

6. Martin Truex Jr.: Martin was a factor all day in the race and got a top 10 finish.

Read more JAW’s ‘HEARTRACERS / HEARTBREAKERS’ - Daytona 500 Edition ...

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 1:11 PM, and stopped at the waving of the checkered flag at 4:47 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

Fox was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 Daytona 500

Total number of commercials: 136

Total number of companies or entities advertised: 78

Number of traditional commercials (not split-screen): 127
Total number of companies or entities advertised: 78
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 9
Total number of companies or entities advertised: 4
Number of times Fox utilized ‘Side-by-Side’ commercials during this broadcast: 2

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 69

Total number of companies or entities advertised in brief promos or crawlers: 28 (companies: American Eagle Foundation ; U.S. Women’s National Soccer Team ; Shazam ; KFC; 5 Hour Energy; Coca-Cola; Budweiser; Chevy; Chevy Silverado; Chevy.com/dalejr ; Ford; Ford F150; Toyota; Sunoco; Nationwide; @Nationwide88 ; GoodYear; Advance Auto Parts; Geico; AFLAC; Citi; Sprint.com/halfprice; ‘Game of War’; Lowes; Sylvania; Cialis; ‘Run All Night’ movie; ‘UFC Fight Night’ on Fox; ‘Last Man on Earth’ on Fox; ‘NASCAR Race Day – Driver Spotlight’ on FS1; FoxSports.com/nascar ; NASCAR on Fox; FoxSports.com/fantasy )

Total amount of time these brief promos take during broadcast: app. 4 min. 5 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox ‘Snap Shot’
Geico ‘Starting Grid’
Toyota Camry ‘Daytona 500 Pace Car’
NASCAR on Fox ‘Weather’
NASCAR on Fox ‘Race Analysis’
NASCAR on Fox ‘To the Rear’
NASCAR on Fox ‘Biggest Movers’
5 Hour Energy ‘In-Car Camera’
Budweiser ‘In-Car Camera’
Nationwide ‘In-Car Camera’
NASCAR on Fox ‘Track Temperature Comparison’
Chevy ‘In-Car Camera’
NASCAR on Fox ‘HMS Running Order’
Advance Auto Parts ‘Race Off Pit Road’
AFLAC ‘Speed Report’
NASCAR on Fox ‘Commentators’
KFC ‘In-Car Camera’
NASCAR on Fox ‘Team Communications’
AdvoCare ‘In-Car Camera’
Nationwide ‘Dale Jr. Performance Report’
NASCAR on Fox ‘JGR Running Order’
Sprint ‘Most Laps Led’
NASCAR on Fox ‘Biggest Movers Since Restart’
Citi ‘They’ve Won it Twice Update’
NASCAR on Fox ‘Reporting:’
NASCAR on Fox ‘Crank it Up’
Toyota ‘Top Performers’
Coca-Cola ‘Racing Family Update’
NASCAR on Fox ‘Wind Direction’
Twisted Tea ‘In-Car Camera’
Ford Ecoboost ‘In-Car Camera’
Ford Ecoboost ‘Track Facts’
NASCAR on Fox ‘Driver Telemetry’
Nationwide ‘Inside Ride’
NASCAR on Fox ‘On Pit Road’
Sunoco ‘Race Fuel’
ProVision ‘Pit Road Technology’
GoodYear ‘Aerial Coverage’
NASCAR on Fox ‘Mid-Race Report’
NASCAR on Fox ‘Lap Leaders’
Sprint ‘Fastest Lap’
AFLAC ‘Stay With the Action’
Budweiser ‘Race Summary’
KFC ‘Race Break’
NASCAR on Fox ‘Jimmie Johnson – Position’
NASCAR on Fox ‘HMS – Laps Today’
NASCAR on Fox ‘Radio Remix’
AFLAC ’20 to Go’
5 Hour Energy ‘Big Move of the Race’
AFLAC ‘Field Reset’
NASCAR on Fox ‘Rules Analyst’
NASCAR on Fox ‘Jeff Gordon – Currently/High/Low’
NASCAR on Fox ‘Green-White-Checkered Finish’
NASCAR on Fox ‘Last Lap’

Start time to record race/commercial periods: 1:11 PM
End time to record race/commercial periods: 4:47 PM

Total minutes of complete race broadcast: 216
Minutes of race broadcast: 158
Minutes of traditional commercials (not split-screen): 58
Minutes of ‘Side-by-Side’ commercials (split-screen): 3

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 1

Click here for last year’s commercial breakdown of this race.

Read more Commercial breakdown and links related to the 2015 Daytona 500 ...

JAW’s ‘HEARTRACERS / HEARTBREAKERS’ – 2015 Budweiser Duel Edition

Date: 2-19-15

Racetrack: Daytona International Speedway

Pole Sitter: Jeff Gordon and Jimmy Johnson

Welcome to Joshua Walker’s ‘HeartRacers / HeartBreakers’. An avid racing fan, Joshua has decided to resurrect ‘HeartRacers/HeartBreakers’, a fun sort of racing critique from CawsnJaws.com’s past. Joshua ‘JAW’ will record his choices of the highlights of races, good and bad, and share them with our readers. He will do this for every Cup race, as well as selected races from other series. Joshua has also decided to include a section dedicated to Jeff Gordon, since this is the last year that this racing superstar will be racing full-time. Joshua hopes you enjoy reading his choices, and welcomes fan comments following his articles.

HEARTRACERS:

1. Dale Earnhardt Jr.: Dale Jr. proved he had one of the best Daytona cars out there by winning Duel No. 1.

2. Jimmy Johnson: Jimmy made it a Hendrick sweep of the duels by winning his duel.

3. Mike Wallace: Mike proved again how good he is on restrictor plate tracks by easily making the show in the No. 66 car.

4. Clint Bower: Clint was in two wrecks and complained about qualifying. He survived the duel and finished well.

5. David Regan: David thought he was out of the 500 with an early wreck. He got the lucky dog and came back to make the 500.

6. Ty Dillon: Ty just barely made the 500 by one spot in his rookie debut. He will be looking for top rookie honors in the race.

Read more JAW’s ‘HEARTRACERS / HEARTBREAKERS’ - 2015 Budweiser Duel Edition ...

JAW’s ‘HEARTRACERS / HEARTBREAKERS’ – Sprint Unlimited Edition

Date: 2-14-15

Racetrack: Daytona International Speedway

Pole Sitter: Paul Menard

Welcome to Joshua Walker’s ‘HeartRacers / HeartBreakers’. An avid racing fan, Joshua has decided to resurrect ‘HeartRacers/HeartBreakers’, a fun sort of racing critique from CawsnJaws.com’s past. Joshua ‘JAW’ will record his choices of the highlights of races, good and bad, and share them with our readers. He will do this for every Cup race, as well as selected races from other series. Joshua has also decided to include a section dedicated to Jeff Gordon, since this is the last year that this racing superstar will be racing full-time. Joshua hopes you enjoy reading his choices, and welcomes fan comments following his articles.

HEARTRACERS:

1. Matt Kenseth: Matt had not won a race since last year’s Duel race. Matt won the Unlimited. Matt had a bunch of wins in 2013 and essentially none in 2014. He still does not have a regulation Cup win since 2013, but this win can jolt him towards one.

2. Casey Mears: You might write off Casey Mears in a Sprint Cup race due to his ride, but the team he is with is continually heading in the right direction. They are becoming a threat. Casey finished strong in the Unlimited with a clean race.

3. Carl Edwards: Carl Edwards kept his car clean and helped his teammate, Matt Kenseth, win the Unlimited.

4. Joey Logano: Joey was possibly the fastest car in the race but he could not get to the front in the end. He finished well in the race and was a good pushing car.

5. Danica Patrick: Danica missed all of the wrecks and had a good top 10 finish in the race. She had a slow car but kept it clean and started the year off right.

6. Kyle Larson: After winning the Rolex 24 Kyle finished NASCAR’S first race in the top five. He did better than his teammate, Jamie McMurray.

Read more JAW’s ‘HEARTRACERS / HEARTBREAKERS’ - 2015 Sprint Unlimited Edition ...

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Thursday’s races.

I began recording the times at the Invocation of the first race at 7:00 PM, and stopped at the waving of the checkered flag for the second race at 10:32 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

FS1 was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the races near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 Budweiser Duels

Total number of commercials: 99

Total number of companies or entities advertised: 48
Number of times FS1 utilized ‘Side-by-Side’ commercials during this broadcast: 0

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 37

Total number of companies or entities advertised in brief promos or crawlers: 14 (companies: Golden Corral; FreshfromFlorida.com/recipes ; Budweiser; Chevy; Toyota; Geico; GoodYear; TaxSlayer.com; Big East College Basketball on Fox; ‘FoxSports Live!’ on Fox; ‘Race Hub’ on Fox; Camping World Truck Series race on Fox; Xfinity Series race on Fox; Daytona 500 race on Fox)

Total amount of time these brief promos take during broadcast: app. 1 min. 55 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox ‘Pit Road Reports’
NASCAR on Fox ‘Track Weather’
NASCAR on Fox ‘Race Analysis – Duel 1’
Toyota ‘Daytona Pace Car’
GoodYear ‘Aerial Coverage’
Budweiser ‘In-Car Camera’
Ford Ecoboost ‘In-Car Camera’
Chevy ‘In-Car Camera’
5 Hour Energy ‘In-Car Camera’
NASCAR on Fox ‘Hendrick Motorsports Running Order’
NASCAR on Fox ‘Biggest Movers’
Nationwide ‘In-Car Camera’
NASCAR on Fox ‘Crank it Up’
NASCAR on Fox ‘Commentators’
NASCAR on Fox ‘Race Off Pit Road’
NASCAR on Fox ‘Team Communications’
NASCAR on Fox ‘Involved in Wreck’
AdvoCare ‘In-Car Camera’
NASCAR on Fox ‘Recap’
NASCAR on Fox ‘Final Lap – Duel 1’
NASCAR on Fox ‘Duel 1 – Unofficial Results’
NASCAR on Fox ‘Kenny Wallace – Career Resume’
Budweiser ‘Race Summary’
Budweiser ‘Duel 2 – Starting Grid’
NASCAR on Fox ‘Race Analysis – Duel 2’
KFC ‘In-Car Camera’
Twisted Tea ‘In-Car Camera’
NASCAR on Fox ‘Joe Gibbs Racing Running Order’
NASCAR on Fox ‘In the Pits’
NASCAR on Fox ‘Hollywood Hotel’
NASCAR on Fox ‘Green-White-Checker Finish’

Start time to record race/commercial periods: 7:00 PM
End time to record race/commercial periods: 10:32 PM

Total minutes of complete race broadcast: 212
Minutes of race broadcast: 170
Minutes of traditional commercials (not split-screen): 42

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Read more Commercial breakdown and links related to the 2015 Budweiser Duels ...

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Saturday’s race.

I began recording the times at the Invocation of the race at 8:15 PM, and stopped at the waving of the checkered flag at 10:18 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

Fox was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 Sprint Unlimited

Total number of commercials: 67

Total number of companies or entities advertised: 40
Number of times Fox utilized ‘Side-by-Side’ commercials during this broadcast: 0

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 43

Total number of companies or entities advertised in brief promos or crawlers: 11 (companies: Budweiser; Ford; Ford F150; Toyota; Geico; Sprint.com/halfprice; FoxSportsSupports.com and American Heart Assn. ; Bud Duels on FS1; Daytona 500 Qualifying on Fox; Daytona 500 on Fox; ‘Race Hub’)

Total amount of time these brief promos take during broadcast: app. 2 min. 45 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox ‘Weather’
Sprint ‘Starting Grid’
NASCAR on Fox ‘Race Format’
NASCAR on Fox ‘Pit Road Report’
Toyota ‘Sprint Unlimited Pace Car’
Ford Ecoboost ‘Track Facts’
Chevy ‘In-Car Camera’
NASCAR on Fox ‘Biggest Movers’
Nationwide ‘In-Car Camera’
Jimmy John’s ‘In-Car Camera’
Sprint ‘In-Car Camera’
NASCAR on Fox ‘Hollywood Hotel’
Ford Ecoboost ‘In-Car Camera’
NASCAR on Fox ‘Involved in Wreck’
NASCAR on Fox ‘Race Off Pit Road’
NASCAR on Fox ‘Crank it Up’
NASCAR on Fox ‘In the Pits’
Toyota ‘In-Car Camera’
NASCAR on Fox ‘Race Recap’
GoodYear ‘Aerial Coverage’
NASCAR on Fox ‘Breaking Down the Field’
NASCAR on Fox ‘Sprint Unlimited Summary’
NASCAR on Fox ‘Team Communications’
NASCAR on Fox ‘Final Lap’

Start time to record race/commercial periods: 8:15 PM
End time to record race/commercial periods: 10:18 PM

Total minutes of complete race broadcast: 123
Minutes of race broadcast: 94
Minutes of traditional commercials (not split-screen): 29

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Read more Commercial breakdown and links related to the 2015 Sprint Unlimited ...

JAW’s ‘HEARTRACERS / HEARTBREAKERS
- Rolex 24 Edition -

Series: Tudor United SportsCar Championship Rolex 24 Hours of Daytona

Date: January 24-25 2015

Racetrack: Daytona International Speedway Road Course

HEARTRACERS:

• P Class-02 Ganassi Ford Eco-Boost Riley of Scott Dixon, Tony Kanaan, Kyle Larson, and Jamie McMurray: With the struggle of the P2 cars and BMW Rileys’ in the P class the Corvette DP’s and the Ganassi 02 Ford Eco-Boost Riley battled for the win. It was 1 Riley effort VS a bunch of Corvettes. The 02 car was the second quickest in qualifying and led much of the race minus one-hour-and-a-half due to a slight off-course mistake. They would have dueled the number 10 car of Wane Taylor racing but they made an unusual mistake of messing up driver time taking them out of the fight. Due to their pace on the straightaways because of the turbo they held off the defending racing winning number 5 car of Sebastian Bourdais from Action Express for the win. It was the miracle drive of Scott Dixon that made their day, as well as it being his second win in the race. Tony Kanaan, Dixon’s teammate from Ganassi and the two NASCAR drivers from Ganassi, Kyle Larson and Jamie McMurray, benefited with their first wins. They won the overall race and got the class win. Chip Ganassi got both trophies and all 4 drivers got 4 Rolex watches.

Read more JAW’s ‘HEARTRACERS / HEARTBREAKERS' - Rolex 24 Edition ...

The new NASCAR season is barely a pit stop away. Before we resume the high-octane excitement, here are some stats for you to peruse. These are the commercial statistics for the 2014 NASCAR Sprint Cup season, showing which network had the most ads, the least ads, and other stats you may find interesting. These were culminated from my Commercial Breakdown Reports for the 2014 season (you can browse through them individually at either this site, or under Jayski’s TV/Media page ).

One thing that has remained consistent in the years CawsnJaws.com has provided these stats: the discomfort many NASCAR fans feel for the quantity and placement of commercials during races. How will the new season compare, especially considering we have lost broadcast networks (TNT, ESPN), Fox will do more races than before, and we will return to one network from the past (NBC)? Stay tuned!

NASCAR Sprint Cup 2014 Season Commercial Statistics

Total number of traditional commercials per network:

Fox/FS1 (16 races): 1772
TNT (6 races): 690
ESPN (14 races): 1751
ABC (3 races): 374

Total for all networks: 4587

Read more How many commercials did you watch during the 2014 NASCAR Sprint Cup season? How many will you watch this year? ...

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 3:02 PM, and stopped at the waving of the checkered flag at 6:41 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

ESPN was the broadcast team for this event. Not only was this the last race of the 2014 season, but ESPN’s for the foreseeable future, as Fox and NBC will split broadcast duties starting in 2015.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2014 Ford Ecoboost 400

Total number of commercials: 128

Total number of companies or entities advertised: 64

Number of traditional commercials (not split-screen): 70
Total number of companies or entities advertised: 46
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 58
Total number of companies or entities advertised: 35
Number of times ESPN utilized ‘Side-by-Side’ commercials during this broadcast: 9

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen; frequently for ‘Sports Center’ on ESPN): 262

Total number of companies or entities advertised in brief promos or crawlers: 23 (companies: Ford; Ford F150; Carl’s Jr. & Hardee’s; Smithfield; Coca-Cola; Diet Mountain Dew; 5 Hour Energy; GoodYear; Sunoco; Exxon Mobil; Nationwide Insurance; AutoZone; Sylvania Silver Star headlights; Cars.com; GoDaddy.com; Sprint.com/bestvalue; AT&T; One-A-Day Vitamins; ‘Sports Center’ on ESPN; NHRA Mello Yello Series; College Basketball on ESPN; Monday Night Football on ESPN; NASCAR.com; NASCAR.com/RaceBuddy)

Total amount of time these brief promos take during broadcast: app. 2 min. 50 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on ESPN ‘In-Race Reporter’
Ford Ecoboost 400 ‘Starting Grid’
NASCAR on ESPN ‘Last 5 Winners at HMS
Ford ‘Starting Grid’
NASCAR on ESPN ‘In-Race Reporter Part 2’
Outback Steak House ‘On-Board’
Toyota ‘On-Board’
Mobil 1 ‘On-Board’
5 Hour Energy ‘On-Board’
PennZoil ‘On-Board’
Quicken Loans ‘On-Board’
Smithfield ‘On-Board’
Sunoco ‘On-Board’
NASCAR on ESPN ‘Radio Communications’
GoodYear ‘Aerial Coverage’
ESPN ‘Score Alert’
NASCAR on ESPN ‘Lap’
NASCAR on ESPN ‘Leader’
NASCAR on ESPN ‘Running Order’
NASCAR on ESPN ‘In the Chase’
NASCAR on ESPN ‘Last Lap’
NASCAR on ESPN ‘Leader’s Last Lap’
NASCAR on ESPN ‘Currently’
NASCAR on ESPN ‘Race Off Pit Road’
NASCAR on ESPNNSCS Season’
NASCAR on ESPN ‘Sprint Cup Champion’
NASCAR on ESPN ‘Lead Change’
NASCAR on ESPN ‘Started’
NASCAR on ESPN ’2-Tire Pit Stops at HMS
NASCAR on ESPN ‘Driver Telemetry’
ESPN ‘Breaking News’
Cars.com ‘All Drive. No Drama.’
NASCAR on ESPN ‘On-Board’
NASCAR on ESPN ‘Caution’
NASCAR on ESPN ‘Pit Crew Performance – 4-Tire Pit Stops’
NASCAR on ESPN ‘Temperatures’
GoodYear ‘NASCAR Non-Stop brought to you by GoodYear’
NASCAR on ESPN ‘Up-to-Speed’
NASCAR on ESPN ‘Started/Highest/Lowest/Last Lap/Fast Lap’
NASCAR on ESPN ‘Battle for’
Sprint ‘Fastest 4-Tire Pit Stop’
NASCAR on ESPN ‘Current/Start/High/Low’
NASCAR on ESPN ‘Kyle Larson – 2014 NSCS Season’
GoodYear ‘Superior Performer’
Nationwide ‘Danger Zone’
Quicken Loans ESPN ‘Pit Studio’
5 Hour Energy ‘Rapid Recap’
NASCAR on ESPNMPH at the Line’
Sprint ‘Most Laps Led’
NASCAR on ESPN ‘Joey Logano – Pit Road Issues’
NASCAR on ESPN ‘Lead Change’
NASCAR on ESPN ‘Restart’
NASCAR on ESPN ‘Final Lap’

Start time to record race/commercial periods: 3:02 PM
End time to record race/commercial periods: 6:41 PM

Total minutes of complete race broadcast: 219
Minutes of race broadcast: 189
Minutes of traditional commercials (not split-screen): 30
Minutes of ‘Side-by-Side’ commercials (split-screen): 23

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of male enhancement commercials: 1 Many NASCAR fans report to CawsnJaws they find these ads very offensive

Click here for last year’s commercial breakdown of this race.

Read more Commercial breakdown and links related to the 2014 Ford Ecoboost 400 ...

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