For about forty dollars you can buy a Voltage Tester Pen 12-1000 AC V online. It is also possible to buy Vitamin B-12 1000 mg online, but that dosage is much higher than the recommended daily allowance. And every 1000 years or so, 12″ rainfalls have occurred, causing devastation. What do these facts have in common? Various combinations of the numbers 12 and 1000. The fraction 12/1000 is one that Kevin Harvick fans are gnashing their teeth over following Sunday’s Cup race, as that was the difference between winning and coming in second. [Editor’s Note: It looks like Harvick fans have a lot more to gnash their teeth about, following a post-inspection infraction.] There are some fans that gnash their teeth at the commercials during a race broadcast. For those folks who like to know precisely how many ads there were, and how much time they took during the broadcast, here is this week’s breakdown.
Race and Commercial Breakdown of the 2023 YellaWood 500
Start time to record race/commercial periods: 1:44 PM
End time to record race/commercial periods: 5:22 PM
Total minutes of complete race broadcast: 218
Minutes of race broadcast: 173
Minutes of traditional commercials: 45
Minutes of side-by-side commercials: 12
Total number of commercials: 133
Total number of companies or entities advertised: 53
Total number of traditional commercials (not split-screen): 104
Total number of companies or entities advertised: 50
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 29
Total number of companies or entities advertised: 17
Number of times NBC utilized ‘Side-by-Side’ commercials during the broadcast: 4
Companies seen the most in commercials during this broadcast: Sonic (7 times); YellaWood (6 times); WPXI (5 times); MakeaPDPlan.com (5 times); Auto-Owners Insurance (4 times); Peacock (4 times); Coca-Cola (4 times); Toyota (4 times); Xfinity (4 times)
Breakdown of what the commercials were, by category:
NBC/USA TV Previews/Promos:
Peacock peacocktv.com – 4
Upcoming NASCAR Playoff races – 2
Sunday Night Football on NBC/NBC Sports & Peacock – 2
College Football on NBC/NBC Sports & Peacock – 1
‘Chucky’ on USA & SyFy & Peacock – 1
‘Found’ nbc.com/found – 1
‘The Irrational’ nbc.com/the-irrational – 1
‘Quantum Leap’ nbc.com/quantum-leap – 1
‘The Voice’ nbc.com/the-voice – 1
Total: 14
Local News/Sports/Points-of-Interest in Penna.
NBC local newswpxi.com – 5
Total: 5
Restaurants/Food
Sonic sonicdrivein.com – 5
McDonald’s mcdonalds.com – 3
Wendy’s wendys.com – 2
Applebees applebees.com – 2
Coca-Cola cocacola.com – 2
Coke Zero Sugar us.coca-cola.com/zero-sugar – 2
IHOP ihop.com – 2
KFC kfc.com/ – 2
Long John Silver’s ljsilvers.com – 2
Five Hour Energy Drink fivehour.com – 1
Total: 23
Beer/Alcohol
Bud Light budlight.com – 3
Keystone Light keystonelight.com – 1
Total: 4
Car/Truck/Bike
GoodYear goodyear.com – 3
Sunoco sunocoinc.com – 2
ebay motors ebay.com – 2
Advance Auto advanceautoparts.com and Die Hard batteries diehard.com – 2
Ram Trucks ram.com – 1
Toyota toyota.com – 1
Vroom vroom.com – 1
WeatherTech.com weathertech.com – 1
Total: 13
Insurance/Health
MakeaPDPlan.com – 5
Auto-Owners Insurance autoowners.com (Martin Truex Jr.) – 4
Liberty Mutual libertymutual.com – 2
Progressive progressive.com – 2
Total: 13
Home Improvement
YellaWood/FindUs yellawood.com/findus – 6
StihlDealers.com stihldealers.com #RealStihl – 3
Kubota gokubota.com – 2
Total: 11
Financial
Ally Bank allybank.com (Alex Bowman) – 3
Total: 3
Technology
Amazon Web Service signin.aws.amazon.com – 1
BetMGM sports.betmgm.com – 1
Fan Duel fanduel.com – 1
Xfinity.com xfinity.com – 1
Total: 4
Products/Services for the Home and Personal Use
Entresto.com entresto.com – 3
PODS pods.com – 2
Trelegy trelegy.com – 2
Ashley Homestore ashleyhomestore.com – 2
BuildSubmarines.com – 1
Chewy.com – 1
Total: 11
Racing Related
NASCAR Powerball Playoff powerball.com/nascar-powerball-playoff – 1
Homestead-Miami Speedway homesteadmiamispeedway.com – 1
Las Vegas Motor Speedway lvms.com & South Point Casino southpointcasino.com – 1
Total: 3
Race brdcast times: // Comm. brdcast times:
1:44 PM – 1:47 PM – 3 // 1:47 PM – 1:50 PM – 3
1:50 PM – 1:54 PM – 4 // 1:54 PM – 1:56 PM – 2
1:56 PM – 2:11 PM – 15 // 2:11 PM – 2:14 PM – 3
2:14 PM – 2:21 PM – 7 // 2:21 PM – 2:23 PM – 2
2:23 PM – 2:31 PM – 8 // 2:31 PM – 2:33 PM – 2
2:33 PM – 2:41 PM – 8 // 2:41 PM – 2:44 PM – 3
2:44 PM – 2:56 PM – 12 // 2:56 PM – 2:59 PM – 3
2:59 PM – 3:01 PM – 2 // 3:01 PM – 3:03 PM – 2
3:03 PM – 3:14 PM – 11 // 3:14 PM – 3:17 PM – 3
3:17 PM – 3:24 PM – 7 // 3:24 PM – 3:27 PM – 3
3:27 PM – 3:35 PM – 8 // 3:35 PM – 3:38 PM – 3
3:38 PM – 3:54 PM – 16 // 3:54 PM – 3:56 PM – 2
3:56 PM – 3:58 PM – 2 // 3:58 PM – 4:00 PM – 2
4:00 PM – 4:10 PM – 10 // 4:10 PM – 4:12 PM – 2
4:12 PM – 4:37 PM – 25 // 4:37 PM – 4:40 PM – 3
4:40 PM – 4:44 PM – 4 // 4:44 PM – 4:46 PM – 2
4:46 PM – 4:54 PM – 8 // 4:54 PM – 4:57 PM – 3
4:57 PM – 5:07 PM – 10 // 5:07 PM – 5:09 PM – 2
5:09 PM – 5:22 PM – 13 // 5:22 PM – checkered flag
Total race brdcst time: 173 // Total comm. brdcst time: 45
Number of companies featured during broadcast: 20
(YellaWood yellawood.com ; AMR amr.net ; Sonic; Sara Lee Artesano bread saraleebread.com/our-breads/artesano-bread ; Wonder Bread wonderbread.com ; Coca-Cola, Coke Zero Sugar; Monster Energy; Busch Beer; Ford, NASCAR.com/fordplayoffspromo ; Toyota, Toyota.com/racing ; Geico; Progressive; BuildSubmarines.com ; Credit One Bank; Ruoff Mortgage ruoff.com ; Xfinity; ‘The Irrational’ on NBC; NFL Sunday Ticket tv.youtube.com/learn/nflsundayticket/NASCAR ; Sunday Night Football on NBC; Powerball Playoff powerball.com/nascar-powerball-playoff ; NASCAR Tracks app; NASCAR.com/Mobile ; Upcoming Xfinity race; Upcoming Cup race)
Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)
2:48 PM – 2:51 PM
Xfinity; Sonic; NASCAR Powerball Playoff powerball.com/nascar-powerball-playoff ; Ashley Furniture; Toyota (various drivers); Olympics on NBC; ‘Magnum PI’ on NBC & Peacock
3:44 PM – 3:47 PM
Verizon/FrontLine ; Advance Auto Parts & DieHard ; Ashley Furniture; Toyota (various drivers); Xfinity; ‘The Voice’ on NBC; ‘The Irrational’ on NBC
4:20 PM – 4:23 PM
Progressive; Sonic; 5 Hour Energy drink; Xfinity; Toyota (various drivers); Ashley Furniture; ‘Found’ on NBC; World Gymnastics Championships
4:28 PM – 4:31 PM
NASCAR Powerball Playoff powerball.com/nascar-powerball-playoff ; Sonic; Verizon/FrontLine ; Ashley Furniture; Advance Auto Parts & DieHard; ‘The Irrational’ on NBC ; Sunday Night Football on NBC & Peacock