Commercial breakdown: 2022 Busch Light Clash at the Coliseum

The 2022 NASCAR Cup Series racing season began on Sunday evening. While the track was smaller than most, it was beautifully created, and the production team did their best to set the theme for an exciting and original race. There were, of course, commercials during the broadcast. For those who would like to know precisely how many there were, and how much time they took during the broadcast, here is this week’s breakdown.

Race and Commercial Breakdown of the 2022 Busch Light Clash at the Coliseum

Start time to record race/commercial periods: 5:58 PM
End time to record race/commercial periods: 7:50 PM
Total minutes of complete race broadcast: 112
Minutes of race broadcast: 92
Minutes of traditional commercials: 20
Minutes of side-by-side commercials: 3

Total number of commercials: 59
Total number of companies or entities advertised: 37
Total number of traditional commercials (not split-screen): 53
Total number of companies or entities advertised: 34
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 6
Total number of companies or entities advertised: 6
Number of times Fox utilized ‘Side-by-Side’ commercials during the broadcast:
1

Companies seen the most in commercials during this broadcast: Coke Zero Sugar (4 times); Subway (4 times); Busch Light (3 times); Advance Auto Parts (3 times); Toyota (3 times); Geico (3 times)

Breakdown of what the commercials were, by category:

    Fox/FS1

USFL Football USFL2.com on Fox – 2
‘Young Sheldon’ – 1
‘Boba Fett’ on Disney + – disneyplus.com/series/the-book-of-boba-fett/57TL7zLNu2wf – 1
Daytona 500 on Fox foxsports.com/nascar/daytona-500 #DaytonaDay – 1
‘Big Bang Theory’ and ‘Young Sheldon’ – 1
‘Race Hub’ foxsports.com/nascar/racehub – 1

Total: 7

    Movies

‘Dog’ unitedartistsreleasing.com/dog/ – 1

Total: 1

    Local News/Sports/Points-of-Interest in Penna.

WPGH wpgh53.com – 1
C Harper Chevy CHarperChevy.com – 1
JunkMyCarPgh.com – 1

Total: 3

    Restaurants/Food

Coke Zero Sugar us.coca-cola.com/zero-sugar – 4
Subway Subway.com – 4
McDonald’s mcdonalds.com – 2
Door Dash doordash.com (Bubba Wallace) – 1
KFC kfc.com/ – 1
Popeyes popeyes.com – 1

Total: 13

    Beer/Alcohol

Busch Light busch.com – 2
Modelo Beer modelousa.com – 1

Total: 3

    Car/Truck/Bike

Advance Auto advanceautoparts.com/GasRewards (Joey Logano) – 3
Ram Trucks ram.com – 2
Toyota toyota.com – 2
GoodYear goodyear.com – 1

Total: 8

    Insurance/Health

Geico.com geico.com – 3
Liberty Mutual libertymutual.com – 2
SafeAuto safeauto.com – 2
CologuardTest.com colorguardtest.com – 1
Erie Insurance erieinsurance.com – 1
KnowWhenKnowHow.org – 1

Total: 10

    Home Improvement

Mahindra mahindrausa.com (Tony Stewart, Chase Briscoe) – 2

Total: 2

    Technology

Unibet Online Casino Unibet.com – 1

Total: 1

    Products/Services for the Home and Personal Use

ebay motors ebay.com – 2
Allegra allegra.com – 1
Good Feet Store goodfeet.com – 1

Total: 4

    Racing Related

Phoenix Raceway phoenixraceway.com – 1

Total: 1

Race brdcast times: Comm. brdcast times:

5:58 PM – 6:07 PM – 9 6:07 PM – 6:09 PM – 2
6:09 PM – 6:14 PM – 5 6:14 PM – 6:16 PM – 2
6:16 PM – 6:20 PM – 4 6:20 PM – 6:24 PM – 4
6:24 PM – 6:41 PM – 17 6:41 PM – 6:43 PM – 2
6:43 PM – 6:48 PM – 5 6:48 PM – 6:50 PM -2
6:50 PM – 7:04 PM – 14 7:04 PM – 7:07 PM – 3
7:07 PM – 7:16 PM – 9 7:16 PM – 7:19 PM – 3
7:19 PM – 7:38 PM – 19 7:38 PM – 7:40 PM – 2
7:40 PM – 7:50 PM – 10 7:50 PM – checkered flag

Total race brdcst time: 92 Total comm. brdcst time: 20

Number of companies featured during broadcast: 17
(Busch Light Beer; Fox Sports app; Fox Bet Super 6 app; KFC; Coke Zero Sugar; Ford Performance; Toyota; Dodge Ram; Mahindra Tractors; GoodYear; Advance Auto Parts; ebay motors; Progressive; Geico; Ruoff Mortgage; Credit One Bank; Daytona 500 on Fox; ‘Race Hub’ on FS1)

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

7:25 PM – 7:28 PM
Busch Light; Liberty Mutual; Las Vegas Motor Speedway; Daytona 500 on Fox; Auto Club Speedway; Toyota