Some say everything is bigger in Texas, a saying that could be agreed upon or argued over, depending on a lot of things. On Sunday at the Cup race, however, some things were as sure as remembering the Alamo. The temperatures were stifling, with the track hot enough to make hot cakes on; and weather that changed from sun to rain, and even mustered up a rainbow. That was a little gift for the fans that spent at least five hours on their day off watching to see who could pull off the win in the midst of exploding tires and that evil turn four, that kept snatching the race cars and throwing them around. Fans at home got to see all of that, as well as plenty of commercials. For those who like to know precisely how many there were, and how much time they took during the broadcast, here is this week’s breakdown.
Race and Commercial Breakdown of the 2022 AutoTrader EchoPark Automotive 500
Start time to record race/commercial periods: 3:30 PM
Stop time for weather delay: 6:54 PM
Restart time: 7:43 PM
End time to record race/commercial periods: 9:09 PM
Total minutes of complete race broadcast: 290
Minutes of race broadcast: 241
Minutes of traditional commercials: 49
Minutes of side-by-side commercials: 3
Total number of commercials: 136
Total number of companies or entities advertised: 56
Total number of traditional commercials (not split-screen): 127
Total number of companies or entities advertised: 54
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 9
Total number of companies or entities advertised: 13
Number of times USA utilized ‘Side-by-Side’ commercials during the broadcast: 2
Companies seen the most in commercials during this broadcast: Xfinity (9 times); T-Mobile (8 times); Coca-Cola (7 times); Geico (7 times); Sonic (7 times); ebay motors (6 times); ‘Race for the Championship’ on USA (5 times); Northern Tool & Equipment (5 times); Skechers (5 times)
Breakdown of what the commercials were, by category:
NBC/USA TV Previews/Promos:
‘Race for the Championship’ on USA – 5
‘Chucky’ on USA & SyFy – 4
‘La Brea’ on NBC nbc.com/la-brea – 2
‘Monday Night Raw’ usanetwork.com/wwe-raw – 2
Sunday Night Football on NBC/NBC Sports & Peacock – 2
‘Dr. Death’, ‘Joe vs. Carole’ & ‘Chucky’ on USA – 1
Upcoming Cup race on USA – 1
Upcoming Cup race on NBC/NBC Sports Coca-Cola, Busch Beer, Xfinity, Geico NASCAR.com/tickets – 1
‘Law & Order’ Thursdays (‘Law & Order’ nbc.com/law-and-order, ‘Law & Order: SVU’ nbc.com/law-and-order-special-victims-unit, ‘Law & Order: Organized Crime’ nbc.com/law-and-order-organized-crime ) – 1
‘Quantum Leap’ nbc.com/quantum-leap – 1
‘Seal Team’ cbs.com/shows/seal-team/ – 1
Total: 21
Movies
‘Top Gun: Maverick’ TopGunFilm.me – 1
‘Confess, Fletch’ miramax.com/movie/confess-fletch/ – 1
Total: 2
Local News/Sports/Points-of-Interest in Penna.
C Harper Chevy East CHarperChevyEast.com – 1
Cochran cochran.com – 1
Jim Shorkey Murrysville Chevy jimshorkeymurrysvillechevy.com – 1
PA Lottery palottery.state.pa.us/ – 1
Total: 4
Restaurants/Food
Sonic sonicdrivein.com – 7
Coca-Cola cocacola.com – 5
IHOP ihop.com – 3
Little Caesars littlecaesars.com – 2
Pay Day hersheys.com/payday – 1
Wendy’s wendys.com – 1
Total: 19
Beer/Alcohol
Keystone Light keystonelight.com – 2
Total: 2
Car/Truck/Bike
ebay motors ebay.com – 5
Safe Lite safelite.com – 4
Toyota toyota.com – 2
Toyota toyota.com (Christopher Bell) – 2
Carvana.com carvana.com – 2
Chevy chevy.com – 1
Ram Trucks ram.com – 1
GMCDealer.com gmcdealer.com – 1
GoodYear goodyear.com – 1
Sunoco sunocoinc.com – 1
Buyatoyota.com buyatoyota.com – 1
Vroom vroom.com – 1
Total: 22
Insurance/Health
Geico.com geico.com – 5
TreatCV19.com or covid19oralrx.com/en – 4
Progressive progressive.com – 2
USAA.com Safe Pilot usaa.com/safepilot – 2
Total: 13
Wireless Phone
T-Mobile t-mobile.com/ – 8
Verizon/Frontline Verizon.com/frontline – 1
Xfinity Mobile xfinitymobile.com – 1
Total: 10
Home Improvement
Northern Tool & Equipment northerntool.com – 5
ACE Hardware ACEHardware.com – 2
Total: 7
Financial
Ally Bank allybank.com (Alex Bowman) – 3
Bank of America/CustomizedCash bankofamerica.com/CustomizedCash – 2
SpeedyCash.com – 1
Ally Bank allybank.com – 1
Total: 7
Technology
Xfinity.com xfinity.com – 5
Amazon amazon.com – 3
Points Bet join.pointsbet.com – 1
Total: 9
Products/Services for the Home and Personal Use
Skechers skechers.com – 5
Blue Emu blue-emu.com – 2
Total: 7
Political/Special Interest
Josh Shapiro joshshapiro.org – 1
Total: 1
Racing Related
NASCAR.com/Shop nascar.com/shop – 1
Charlotte Motor Speedway charlottemotorspeedway.com – 1
Martinsville Speedway martinsvillespeedway.com – 1
Total: 3
Race brdcast times: // Comm. brdcast times:
3:30 PM – 3:33 PM – 3 // 3:33 PM – 3:35 PM – 2
3:35 PM – 3:39 PM – 4 // 3:39 PM – 3:41 PM – 2
3:41 PM – 3:59 PM – 18 // 3:59 PM – 4:01 PM – 2
4:01 PM – 4:09 PM – 8 // 4:09 PM – 4:11 PM – 2
4:11 PM – 4:14 PM – 3 // 4:14 PM – 4:16 PM – 2
4:16 PM – 4:23 PM – 7 // 4:23 PM – 4:26 PM – 3
4:26 PM – 4:32 PM – 6 // 4:32 PM – 4:34 PM – 2
4:34 PM – 4:48 PM – 14 // 4:48 PM – 4:50 PM – 2
4:50 PM – 5:02 PM – 12 // 5:02 PM – 5:05 PM – 3
5:05 PM – 5:08 PM – 3 // 5:08 PM – 5:11 PM – 3
5:11 PM – 5:12 PM – 1 // 5:12 PM – 5:15 PM – 3
5:15 PM – 5:25 PM – 10 // 5:25 PM – 5:27 PM – 2
5:27 PM – 5:32 PM – 5 // 5:32 PM – 5:35 PM – 3
5:35 PM – 5:44 PM – 9 // 5:44 PM – 5:47 PM – 3
5:47 PM – 5:53 PM – 6 // 5:53 PM – 5:55 PM – 2
5:55 PM – 5:56 PM – 1 // 5:56 PM – 5:56 PM –
5:56 PM – 5:59 PM – 3 // 5:59 PM – 6:01 PM – 2
6:01 PM – 6:13 PM – 12 // 6:13 PM – 6:15 PM – 2
6:15 PM – 6:31 PM – 16 // 6:31 PM – 6:33 PM – 2
6:33 PM – 6:54 PM – 21 // 6:54 PM – Weather delay
7:43 PM – 8:00 PM – 17 // 8:00 PM – 8:02 PM –2
8:02 PM – 8:24 PM – 22 // 8:24 PM – 8:27 PM – 3
8:27 PM – 8:47 PM – 20 // 8:47 PM – 8:49 PM – 2
8:49 PM – 9:09 PM – 20 // 9:09 PM – checkered flag
Total race brdcst time: 241 // Total comm. brdcst time: 49
Number of companies featured during broadcast: 22
(AutoTrader autotrader.com ; EchoPark echopark.com ; Hunt Bros. Pizza;
Sonic; DoorDash.com ; Coca-Cola; Monster Energy; Busch Beer; Ford Performance; Toyota; Geico; Liberty Mutual; Northern Tool; Credit One Bank; SpeedyCash.com ; Xfinity; ‘La Brea’ on NBC & Peacock; ‘Top Gun: Maverick’ TopGunFilm.me ; ‘Football Night in America’ on ; Sunday Night Football on NBC & Peacock; NBC Sports on Sirius/XM NASCAR Radio channel 90; NASCAR.com/Drive ; NASCAR.com/Mobile ; Upcoming Cup race)
Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)
7:56 PM – 7:58 PM
Xfinity; USAA/SafePilot ; ebay motors; Blue-Emu; Ram Trucks; Upcoming Cup race, Coca-Cola, Busch Beer, Geico, Xfinity, NASCAR.com/Tickets
8:18 PM – 8:19 PM
Ford Performance; Verizon/FrontLine ; Propane.com