Commercial breakdown: 2019 Bluegreen Vacations 500

Whether they are irritating interruptions, or chances for folks to run for more snacks, commercials are a reality for NASCAR fans on race day. For those who like to know precisely how many there were, and how much time they took during the broadcast, here is this week’s breakdown.

Race and Commercial Breakdown of the 2019 Bluegreen Vacations 500

Start time to record race/commercial periods: 2:23 PM
End time to record race/commercial periods: 5:33 PM
Total minutes of complete race broadcast: 190
Minutes of race broadcast: 157
Minutes of traditional commercials: 33
Minutes of side-by-side commercials: 12

Total number of commercials: 113
Total number of companies or entities advertised: 54
Total number of traditional commercials (not split-screen): 81
Total number of companies or entities advertised: 45
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 32
Total number of companies or entities advertised: 23
Number of times NBC utilized ‘Side-by-Side’ commercials during the broadcast: 5

Companies seen the most in commercials during this broadcast: Sonic (5 times); Outback (5 times)

Breakdown of what the commercials were, by category:

NBC/TV Previews/Promos

Sunday Night Football on NBC/NBC Sports – 4
NHL on NBC/NBC Sports nbcsports.com/nhl – 2
Golf on NBC/NBC Sports nbcsports.com/golf – 2
NFL ‘Huddle for 100’ nfl.com/100/huddlefor100/info #NFLHuddlefor100 – 1
College Football on NBC/NBC Sports – 1
Golf on NBC/NBC Sports nbcsports.com/golf #LiveUnderPar – 1
‘Back in the Game’ on CNBC cnbc.com/back-in-the-game – 1
‘Chicago Fire’ nbc.com/Chicago-fire – 1
‘Chicago PD’ nbc.com/Chicago-pd – 1
‘Chicago MED’ nbc.com/Chicago-med ‘Chicago PD’ nbc.com/Chicago-pd ‘Chicago Fire’ nbc.com/Chicago-fire – 1
‘Running Wild with Bear Grylls’ nationalgeographic.com/tv/shows/running-wild-with-bear-grylls – 1
‘This is Us’ nbc.com/this-is-us – 1
‘The Voice’ nbc.com/the-voice – 1

Total: 18

Movies

‘Ready, Set, Race’ Paw Patrol pawpatrol.fandom.com – 1
‘Ford vs. Ferrari’ foxmovies.com/movies/ford-v-ferrari – 1

Total: 2

Local News/Sports/Points-of-Interest in Penna.

NBC local newswpxi.com – 4
FragassoAdvisors.com – 1

Total: 5

Restaurants/Food

Sonic sonicdrivein.com – 5
Outback outback.com – 3
Mazola Mazola.com (Ryan Newman) – 2
KFC kfc.com/ – 2
McDonald’s mcdonalds.com – 2
Pizza Hut pizzahut.com/ – 2
Coca-Cola cocacola.com – 1

Total: 17

Car/Truck/Bike

Chevy chevy.com – 4
Honda Talon ATV honda.com – 3
Mercedes Benz Vans MBVans.com – 2
Toyota toyota.com – 2
RamTrucks.com ramtrucks.com – 1
Ford ford.com – 1
GoodYear goodyear.com (Dale Earnhardt Jr.) #MakeAName – 1
JohnDeere.com/gator johndeere.com/gator – 1

Total: 15

Insurance/Health

Geico.com geico.com – 3
Progressive progressive.com – 2

Total: 5

Wireless Phone

Cricket mycricket.com – 4

Total: 4

Home Improvement

StihlDealers.com stihldealers.com #RealStihl – 1

Total: 1

Financial

GoCreditOne gocreditone.com – 2
USAA usaa.com/bank – 2
Bank of America bankofamerica.com/RewardingYou and Merrill.com – 1
Bank of America/getmoredone bankofamerica.com/getmoredone – 1

Total: 6

Technology

Amazon Prime amazon.com/prime – 2
Fan Duel fanduel.com – 2
Amazon Echo amazon.com/echo – 1
DraftKings.com draftkings.com – 1

Total: 6

Products/Services for the Home and Personal Use

Hess Toy Truck HessToyTruck.com – 1
UNTUCKit.com untuckit.com – 1

Total: 2

Race brdcast times:      Comm. brdcast times:

2:23 PM – 2:27 PM – 4      2:27 PM – 2:29 PM – 2
2:29 PM – 2:34 PM – 5      2:34 PM – 2:36 PM – 2
2:36 PM – 2:52 PM – 16      2:52 PM – 2:54 PM – 2
2:54 PM – 3:00 PM – 6      3:00 PM – 3:02 PM – 2
3:02 PM – 3:07 PM – 5      3:07 PM – 3:09 PM – 2
3:09 PM – 3:19 PM – 10      3:19 PM – 3:22 PM – 3
3:22 PM – 3:24 PM – 2      3:24 PM – 3:27 PM – 3
3:27 PM – 3:28 PM – 1      3:28 PM – 3:30 PM – 2
3:30 PM – 3:39 PM – 9      3:39 PM – 3:41 PM – 2
3:41 PM – 3:49 PM – 8      3:49 PM – 3:52 PM – 3
3:52 PM – 4:04 PM – 12      4:04 PM – 4:06 PM – 2
4:06 PM – 4:08 PM – 2      4:08 PM – 4:09 PM – 1
4:09 PM – 4:19 PM – 10      4:19 PM – 4:20 PM – 1
4:20 PM – 4:32 PM – 12      4:32 PM – 4:34 PM – 2
4:34 PM – 4:41 PM – 7      4:41 PM – 4:43 PM – 2
4:43 PM – 4:49 PM – 6      4:49 PM – 4:51 PM – 2
4:51 PM – 5:33 PM – 42      5:33 PM – checkered flag

Total race brdcst time: 157      Total comm. brdcst time: 33

Number of companies featured during broadcast: 31
(Monster Energy; Arby’s; Hunt Bros. Pizza; Kroger; Sonic; Applebee’s; Coca-Cola; Busch Beer; Ford; Toyota; Ram Trucks; John Deere Gator; Honda Talon; Sunoco; GoodYear; Geico; USAA.com/VeteransDay #HonorThroughAction ; Bass Pro Shops & Cabela’s; Credit One Bank; Ally Bank; UNTUCKit.com; ‘Chicago MED’, ‘Chicago PD’, ‘Chicago Fire’ on NBC; ‘NBC Nightly News’ on NBC; Sunday Night Football on NBC; NHL on NBCSN; #HeyRut; ‘Post-Race Coverage’, ‘Victory Lap’ on NBCSN; NASCAR.com/Drive; upcoming Cup race)

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

3:13 PM – 3:16 PM
Bank of America/GetMoreDone ; McDonald’s; Busch Beer; Toyota; Mountain Dew; Outback; upcoming Cup race NASCAR.com/Tickets

3:57 PM – 3:59 PM
Coca-Cola; Sonic; WeatherTech.com; Ally Bank; Sonic; HomesteadMiamiSpeedway.com

5:00 PM – 5:02 PM
Bank of America, Merrill; KFC; Ford Performance; Mobil 1 (Kevin Harvick, Clint Bowyer); KFC; Daytona500.com

5:07 PM – 5:09 PM
Toyota; McDonald’s; GoCreditOne.com; Coca-Cola; Outback

5:15 PM – 5:18 PM
Geico; Sonic; Busch Beer; Ram Trucks; Mountain Dew; Sonic; College Football on NBC