For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 2:00 PM, and stopped at the waving of the checkered flag at 5:44 PM (all times are EDT). I did not keep records for the pre- and post-race coverage.

Fox was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race above the running order.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2018 Geico 500

Total number of commercials: 133

Total number of companies or entities advertised: 62

Number of traditional commercials (not split-screen): 110
Total number of companies or entities advertised: 57
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 23
Total number of companies or entities advertised: 14
Number of times Fox utilized ‘Side-by-Side’ commercials during this broadcast: 4

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 181

Total number of companies or entities advertised in brief promos or crawlers: 27 (companies: Monster Energy; Geico; Outback Steakhouse; Kroger Click List; Coca-Cola @CocaColaRacing ; 5 Hour Energy; Busch Beer BuschBucks.com ; Chevy; Ford Performance Ford Hall of Fans ; Toyota, TRD; Sunoco; GoodYear; WeatherTech.com; ebay motors ; Progressive; Credit One Bank; Duracell; Novartis; Marvel ‘Strike Force’; Baseball on FS1; MLS Soccer on Fox/FS1; NHRA 4-Wide Nationals; ‘Solo: A Star Wars Story’ movie; The Big One on the Boulevard ; ‘Race Hub’ on FS1; Xfinity Drivers-Only Race; upcoming Cup race)

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox
NASCAR on Fox ‘This is Talladega Infield’
NASCAR on Fox ‘Pole Sitter’
NASCAR on Fox ‘Track Length’
NASCAR on Fox ‘Weather’
Geico ‘Starting Grid’
NASCAR on Fox ‘To the Rear’
NASCAR on Fox ‘Starts/Wins/Top 5s’
NASCAR on Fox ‘Pit Road Report’
NASCAR on Fox ‘Talladega Finishes Spring/Fall’
Ford Performance ‘Cutaway Car’
NASCAR on Fox ‘Race Analysis’
NASCAR on Fox ‘Team Communications’
NASCAR on Fox ‘Crew Chief’
NASCAR on Fox ‘Spotter’
NASCAR on Fox ‘Only Career Cup Wins at Talladega’
NASCAR on Fox ‘Bernie’s Top 10’
GoodYear ‘Aerial Coverage’
NASCAR on Fox ‘Visor Cam’
NASCAR on Fox ‘Starts/Wins/Top 10s’
NASCAR on Fox ‘Starts/Top 5s/Best Finishes’
NASCAR on Fox ‘Talladega Top 10 Finishes – Active Drivers’
NASCAR on Fox ‘Rules Analyst’
NASCAR on Fox ‘Race Format’
NASCAR on Fox ‘Stage 1’
NASCAR on Fox ‘Biggest Movers’
NASCAR on Fox ‘Position’
NASCAR on Fox ‘Driver Telemetry’
NASCAR on Fox ‘Starts/Top 10s/Best Finish’
NASCAR on Fox ‘Currently’
NASCAR on Fox ‘Finish – Last 3 Races’
NASCAR on Fox ‘Talladega Fact’
NASCAR on Fox ‘Talladega Wins’
NASCAR on Fox ‘Talladega Winners Last 5 Spring Races’
NASCAR on Fox ‘Currently/High/Low’
NASCAR on Fox ‘__ Laps Led’
NASCAR on Fox ‘Reporting’
NASCAR on Fox ‘CGR Running Order’
NASCAR on Fox ‘Friday Final Practice’
NASCAR on Fox ‘Laps Led’
NASCAR on Fox ‘Commentators’
NASCAR on Fox ‘Booth’
NASCAR on Fox ‘Hollywood Hotel’
NASCAR on Fox ‘In the Pits’
NASCAR on Fox ‘Currently/Started’
NASCAR on Fox ‘Led __ of __ Laps’
NASCAR on Fox ‘Restrictor Plate Career’
NASCAR on Fox ‘Wins this Season’
NASCAR on Fox ‘Stage 1 Final Lap’
NASCAR on Fox ‘Stage 1 Results’
NASCAR on Fox ‘Fox Pro Cast’
ebay motors ‘In the Pits with RCR
NASCAR on Fox ‘Stage 1 Winner’
NASCAR on Fox ‘Caution’
Sunoco ‘Race Off Pit Road’
NASCAR on Fox ‘Stage 1 Points’
NASCAR on Fox ‘Points/Wins/Top 10s’
Geico ‘Restart Zone’
NASCAR on Fox ‘Kyle Busch – 3 Straight Wins’
NASCAR on Fox ‘Stage 2’
NASCAR on Fox ‘Speeding Penalties’
NASCAR on Fox ‘Finishes – Last 3 Races’
5 Hour Energy ‘In-Car Camera’
Busch Beer ‘In-Car Camera’
Credit One Bank ‘In-Car Camera’
NASCAR on Fox ‘Involved in Wreck’
Solo Star Wars ‘Race Recap’
Monster Energy ‘Race Break’
NASCAR on Fox ‘FRR Running Order’
NASCAR on Fox ‘Replay’
NASCAR on Fox ‘Stage 2 Final Lap’
NASCAR on Fox ‘Stage 2 Results’
NASCAR on Fox ‘Stage 2 Winner’
NASCAR on Fox ‘Paul Menard – 1st Stage Win of Career’
Coca-Cola ‘Racing Family Update’
NASCAR on Fox ‘Started/Stage 1/Stage 2/Currently’
NASCAR on Fox ‘Pit Road’
NASCAR on Fox ‘Most Stage Points Today’
Credit One Bank ‘Ones to Watch’
NASCAR on Fox ’2017 Talladega Spring Winner’
NASCAR on Fox ‘Crank it Up’
Duracell ‘Driving Trust’
Outback Steakhouse ‘Race Break’
NASCAR on Fox ‘HMS Running Order’
Toyota ‘Top Performer’
NASCAR on Fox ‘Chances of Winning at Various Track Combinations’
Geico ‘In-Car Camera’
Kroger Click List ‘In-Car Camera’
NASCAR on Fox ‘Last 10 Talladega Spring Races Avg. Lap of Last Caution Lap 183’
NASCAR on Fox ‘Daytona 500 Top 10 Currently’
NASCAR on Fox ‘Joey Logano – 36 Races Since Last MECS Win’
Credit One Bank ‘One to Go’
Credit One Bank ‘Final Lap’

Start time to record race/commercial periods: 2:00 PM
End time to record race/commercial periods: 5:44 PM

Total minutes of complete race broadcast: 224
Minutes of race broadcast: 177
Minutes of traditional commercials (not split-screen): 47
Minutes of ‘Side-by-Side’ commercials (split-screen): 9

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 1

Click here for last year’s commercial breakdown of this race.

Breakdown of what the commercials were for, by category:

Fox/TV Previews/Promos

Soccer on Fox Sports – 3
‘Big Bang Theory’ and ’2½ Men’ – 2
Baseball on Fox Sports – 1
FIFA Cup on Fox – 1
Fox News – 1
‘Genius: Picasso’ on natgeo – 1
‘Legion’ on FX – 1
‘Lethal Weapon’ – 1
‘Race Hub’ – 1
‘The Simpsons’ – 1
’24 Hours To Hell & Back’ on Fox – 1

Total: 14

Local News/Sports/Points-of-Interest in Penna.

NBC local news on Fox – 2
Cochran Hyundai Pittsburgh and Cochran Hyundai Monroeville – 1

Total: 3

Restaurants/Food

KFC – 4
Applebees – 3
McDonald’s – 3
Mountain Dew (Dale Earnhardt Jr.) – 2
Coca-Cola – 1
Five Hour Energy Drink (Martin Truex Jr.) #Backto100PerCent – 1

Total: 14

Beer/Alcohol

Busch – 3
Twisted Tea (Ty Dillon) – 1

Total: 4

Car/Truck/Bike

Ford – 5
Chevy – 4
RamTrucks.com – 3
ChooseNissan.com – 3
Can-Am – 3
ShopHonda.com – 2
Toyota Camry – 2
CarFax.com – 1
GoodYear (Dale Earnhardt Jr.) #MakeAName – 1
Sunoco ‘Essence of Racing’ (various drivers) – 1
Buyatoyota.com – 1
WeatherTech.com – 1

Total: 27

Insurance/Health

Geico.com – 5
Progressive – 4
UPMC – 1

Total: 10

Home Improvement

FerrisMowers.com – 1

Total: 1

Legal

Edgar Snyder – 1

Total: 1

Technology

Marvel Strike Force – 2
Xfinity.com – 2
Ring.com – 1
Amazon Echo – 1

Total: 6

Products/Services for the Home and Personal Use

Allegra – 5
Selsun Blue – 5
SaveonSymbicort.com – 3
Xyzal – 3
Farxiga.com – 2
Aspercreme – 2
ACT mouthwash – 1
Blue Nile – 1
Eliquis – 1
Entresto.com – 1
Keytruda – 1
Purina One – 1
Purina Friskies – 1
Unisom – 1
ZantacOTC.com – 1

Total: 29

Racing Related

NASCAR.com/green – 1

Total: 1

Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)

Race brdcast times: Total min: Comm. brdcast times: Total min:

2:00 PM – 2:03 PM – 3 // 2:03 PM – 2:06 PM – 3

2:06 PM – 2:11 PM – 5 // 2:11 PM – 2:13 PM – 2

2:13 PM – 2:35 PM – 22 // 2:35 PM – 2:37 PM – 2

2:37 PM – 2:42 PM – 5 // 2:42 PM – 2:44 PM – 2

2:44 PM – 2:49 PM – 5 // 2:49 PM – 2:51 PM – 2

2:51 PM – 2:56 PM – 5 // 2:56 PM – 2:59 PM – 3

2:59 PM – 3:12 PM – 13 // 3:12 PM – 3:15 PM – 3

3:15 PM – 3:19 PM – 4 // 3:19 PM – 3:22 PM – 3

3:22 PM – 3:33 PM – 11 // 3:33 PM – 3:34 PM – 1

3:34 PM – 3:41 PM – 7 // 3:41 PM – 3:44 PM – 3

3:44 PM – 3:52 PM – 8 // 3:52 PM – 3:54 PM – 2

3:54 PM – 3:59 PM – 5 // 3:59 PM – 4:02 PM – 3

4:02 PM – 4:13 PM – 11 // 4:13 PM – 4:16 PM – 3

4:16 PM – 4:20 PM – 4 // 4:20 PM – 4:23 PM – 3

4:23 PM – 4:30 PM – 7 // 4:30 PM – 4:32 PM – 2

4:32 PM – 4:39 PM – 7 // 4:39 PM – 4:42 PM – 3

4:42 PM – 4:43 PM – 1 // 4:43 PM – 4:44 PM – 1

4:44 PM – 4:58 PM – 14 // 4:58 PM – 5:00 PM – 2

5:00 PM – 5:06 PM – 6 // 5:06 PM – 5:08 PM – 2

5:08 PM – 5:10 PM – 2 // 5:10 PM – 5:12 PM – 2

5:12 PM – 5:44 PM – 32 // 5:44 PM – checkered flag flies

Total race brdcst time 177 Total comm. brdcst time 47

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

3:04 PM – 3:06 PM
Toyota (Denny Hamlin); NASCAR.com/tickets #CokeZeroSugar400 DaytonaInternationalSpeedway.com ; Mello Yello; upcoming Cup race; NASCAR.com/tickets; Outback Steakhouse

4:05 PM – 4:08 PM
Coca-Cola @CocaColaRacing ; KFC; NASCAR.com upcoming Cup race; Baseball on FS1; NASCAR.com/trucks upcoming CWTS race; Chevy

4:53 PM – 4:55 PM
Toyota (Denny Hamlin); NASCAR.com upcoming Cup race; Busch Beer; FIFA Cup on Fox/FS1; NASCAR.com/trucks

5:26 PM – 5:28 PM
Ford; Outback; NASCAR.com/Xfinity upcoming Xfinity race; Baseball on FS1; KFC; NASCAR.com upcoming Cup race