For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 3:12 PM, and stopped at the waving of the checkered flag at 7:03 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

Fox was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo above the race running order that changes throughout the race.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2018 Folds of Honor QuikTrip 500

Total number of commercials: 129

Total number of companies or entities advertised: 56

Number of traditional commercials (not split-screen): 103
Total number of companies or entities advertised: 53
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 26
Total number of companies or entities advertised: 15
Number of times Fox utilized ‘Side-by-Side’ commercials during this broadcast: 4

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 227

Total number of companies or entities advertised in brief promos or crawlers: 26 (companies: Monster Energy, Monster Energy Smoke Show; Jimmy John’s; Outback; KFC; Kroger Click List; Pizza Hut; Coca-Cola, Coca-Cola Track Pass #TrackPass , Fox Sports Go, @CocaColaRacing ; Busch Beer; Chevy; Ford Performance, Ford Hall of Fans ; Toyota, TRD; TA Truck Service; Sunoco; GoodYear; WeatherTech.com; Jiffy Lube; Geico; Credit One Bank; Xfinity; Duracell; UFC on FS1; ‘Race Hub’ on FS1; upcoming CWTS race; upcoming Cup race)

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox
NASCAR on Fox ‘Starting’
NASCAR on Fox ‘Race Analysis’
NASCAR on Fox ‘To the Rear’
NASCAR on Fox ‘Weather’
NASCAR on Fox ‘Bernie’s Top 10’
NASCAR on Fox ‘Currently/Started’
NASCAR on Fox ‘Stage 1’
NASCAR on Fox ‘Biggest Movers’
NASCAR on Fox ‘Driver Telemetry’
NASCAR on Fox ‘Team Communications’
NASCAR on Fox ‘Track Description’
NASCAR on Fox ‘Position’
NASCAR on Fox ‘Booth’
NASCAR on Fox ‘Rules Analyst’
NASCAR on Fox ‘In the Pits’
NASCAR on Fox ‘Hollywood Hotel’
NASCAR on Fox ‘Commentators’
NASCAR on Fox ‘Competition Caution’
Sunoco ‘Race Off Pit Road’
NASCAR on Fox ‘Pit Performance’
Geico ‘Restart Zone’
NASCAR on Fox ‘Led __ of __ Laps’
NASCAR on Fox ‘HMS Running Order’
NASCAR on Fox ‘Currently/High/Low’
NASCAR on Fox ‘SHR Running Order’
NASCAR on Fox ‘Battle for’
NASCAR on Fox ‘Currently’
NASCAR on Fox ‘Most Atlanta Wins’
NASCAR on Fox ‘Leader’
Midas ‘Driving Trust’
NASCAR on Fox ‘Stage 1 Final Lap’
NASCAR on Fox ‘Stage 1 Results’
ebay motors ‘Pit Box’
GoodYear ‘Race Off Pit Road’
NASCAR on Fox ‘Stage 1 Winner’
NASCAR on Fox ‘Stage 2’
NASCAR on Fox ‘Biggest Movers – Since Restart’
Outback ‘Race Break’
NASCAR on Fox ‘Laps Led’
NASCAR on Fox ‘Penske Racing Running Order’
GoodYear ‘Aerial Coverage’
Ford Performance ‘On-Track Car’
Chevy ‘On the Track’
Ford Performance ‘Race Off Pit Road’
NASCAR on Fox ‘Stage 2 Final Lap’
NASCAR on Fox ‘Stage 2 Results’
NASCAR on Fox ‘Stage 2 Winner’
Geico ‘Race Off Pit Road’
NASCAR on Fox ‘1st Pit Stop/Last Pit Stop’
NASCAR on Fox ‘Stage Winner’
NASCAR on Fox ‘Stage Points Today’
NASCAR on Fox ‘Started/Stage 1/Stage 2/Currently’
NASCAR on Fox ‘Crank it Up’
Credit One Bank ‘Ones to Watch’
NASCAR on Fox ‘Interval Behind Leader’
Coca-Cola ‘Racing Family Update’
NASCAR on Fox ‘Replay’
Toyota ‘Top Performers’
Monster Energy ‘Race Break’
Duracell ‘Power to the Finish’
NASCAR on Fox ‘Daytona 500 Top 10’
Busch ‘Race Summary’
NASCAR on Fox ‘Top 5 – Last Pit Stop’
Tide ‘Clean Pass’
Toyota ‘Race Off Pit Road’
NASCAR on Fox ‘Next 3 Cup Races’
NASCAR on Fox ‘Recap’
NASCAR on Fox ‘Fox Trax’
NASCAR on Fox ‘Flashback’
Credit One Bank ‘One to Go’
Credit One Bank ‘Final Lap’

Start time to record race/commercial periods: 3:12 PM
End time to record race/commercial periods: 7:03 PM

Total minutes of complete race broadcast: 231
Minutes of race broadcast: 185
Minutes of traditional commercials (not split-screen): 46
Minutes of ‘Side-by-Side’ commercials (split-screen): 10

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Breakdown of what the commercials were for, by category:

Fox/TV Previews/Promos

Big East Tournament on Fox – 2
Atlanta on FX – 2
FoxSports1 – 1
Upcoming Cup race on Fox – 1
Upcoming CWTS race on Fox –1
‘Master Chef Jr’ – 1
‘911’ on Fox – 1
‘Race Hub’ – 1
US Open Golf on Fox – 1

Total: 11

Movies

‘The Hurricane Heist’ – 2
‘Ready Player One’ – 1
‘Death Wish’ #DeathWishmovie – 1

Total: 4

Local News/Sports/Points-of-Interest in Penna.

NBC local news on Fox – 3
Giant Eagle – 1

Total: 4

Restaurants/Food

KFC – 7
Five Hour Energy Drink (Martin Truex Jr.) #Backto100PerCent – 3
McDonald’s – 3
Taco Bell – 3
Coca-Cola – 3
diet Dr. Pepper – 2
Golden Corral – 2
Mountain Dew (Dale Earnhardt Jr.) – 2
Mello Yello – 1
Outback – 1
Pizza Hut – 1

Total: 28

Beer/Alcohol

Busch – 2
Twisted Tea (Ty Dillon) – 1

Total: 3

Car/Truck/Bike

Jiffy Lube – 7
Midas – 5
Ford – 4
Chevy – 3
Marathon Gas – 2
RamTrucks.com – 1
GMCDealer.com – 1
GoodYear (Dale Earnhardt Jr.) #MakeAName – 1
ChooseNissan.com – 1
Sunoco ‘Essence of Racing’ – 1
Toyota – 1
Toyota (Denny Hamlin) – 1
WeatherTech.com – 1
Can-Am Defender – 1

Total: 30

Insurance/Health

Geico.com – 4
Progressive – 2
USAA.com/insurance – 2
UPMC – 1
HighmarkLivingProof.com #LivingProof – 1

Total: 10

Wireless Phone

Verizon – 1

Total: 1

Technology

Amazon Echo – 1

Total: 1

Products/Services for the Home and Personal Use

ebay – 4
Farxiga.com – 2
SaveonSymbicort.com – 2
Entresto.com – 1
Keytruda – 1

Total: 10

Political/Special Interest

National Republican Congressional Committee – 1

Total: 1

Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)

Race brdcast times: Total min: Comm. brdcast times: Total min:

3:12 PM – 3:17 PM – 5 // 3:17 PM – 3:19 PM – 2

3:19 PM – 3:25 PM – 6 // 3:25 PM – 3:27 PM – 2

3:27 PM – 3:40 PM – 13 // 3:40 PM – 3:43 PM – 3

3:43 PM – 3:52 PM – 9 // 3:52 PM – 3:55 PM – 3

3:55 PM – 4:03 PM – 8 // 4:03 PM – 4:05 PM – 2

4:05 PM – 4:24 PM – 19 // 4:24 PM – 4:27 PM – 3

4:27 PM – 4:31 PM – 4 // 4:31 PM – 4:34 PM – 3

4:34 PM – 4:40 PM – 6 // 4:40 PM – 4:42 PM – 2

4:42 PM – 4:47 PM – 5 // 4:47 PM – 4:50 PM – 3

4:50 PM – 4:58 PM – 8 // 4:58 PM – 5:01 PM – 3

5:01 PM – 5:05 PM – 4 // 5:05 PM – 5:08 PM – 3

5:08 PM – 5:15 PM – 7 // 5:15 PM – 5:18 PM – 3

5:18 PM – 5:23 PM – 5 // 5:23 PM – 5:26 PM – 3

5:26 PM – 5:29 PM – 3 // 5:29 PM – 5:32 PM – 3

5:32 PM – 5:39 PM – 7 // 5:39 PM – 5:41 PM – 2

5:41 PM – 6:01 PM – 20 // 6:01 PM – 6:03 PM – 2

6:03 PM – 6:06 PM – 3 // 6:06 PM – 6:08 PM – 2

6:08 PM – 6:17 PM – 9 // 6:17 PM – 6:19 PM – 2

6:19 PM – 7:03 PM – 44 // 7:03 PM – checkered flag flies

Total race brdcst time 185 Total comm. brdcst time 46

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

4:13 PM – 4:16 PM
Coca-Cola @CocaColaRacing ; upcoming Cup race; Hooters9 (Chase Elliott); Toyota; Big East Wednesday Night Jam on FS1; upcoming Xfinity race

5:48 PM – 5:50 PM
Toyota; Pizza Hut; Dover Speedway NASCAR/tickets ; Busch Beer; ebay; Outback Steak House; upcoming Cup race

6:25 PM – 6:28 PM
Hooters 9 (Chase Elliott); upcoming Cup race; Chevy; Coca-Cola @CocaColaRacing ; ebay; upcoming Cup race

6:28 PM – 6:40 PM
Coca-Cola (Kyle Larson); Ford; upcoming Xfinity race NASCAR/Xfinity ; Verizon ; KFC; UFC on FS1; CWTS upcoming race NASCAR/trucks