For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 3:00 PM, and stopped at the waving of the checkered flag at 6:51 PM (all times are EDT). I did not keep records for the pre- and post-race coverage.

NBCSN was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2017 First Data 500

Total number of commercials: 118

Total number of companies or entities advertised: 51

Number of traditional commercials (not split-screen): 93
Total number of companies or entities advertised: 47
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 25
Total number of companies or entities advertised: 16
Number of times NBCSN utilized ‘Side-by-Side’ commercials during this broadcast: 5

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 176

Total number of companies or entities advertised in brief promos or crawlers: 28 (companies: First Data; Monster Energy; Smithfield Foods; McDonald’s, McDonald’s Buttermilk Chicken Tenders; Subway; Coca-Cola; Busch Beer; Chevy; Ford Performance; Toyota; MBVans.com ; Franklin’s Garage & Wrecker Service ; Wood Brothers Racing @WoodBrothers21 ; Can-Am/OffRoad; John Deere/Gator; Geico; Nationwide; Liberty Mutual; Credit One Bank; Bank of America; NHL on NBC; Sunday Night Football; NBC Sports on Sirius XM channel 90; NBCSports.com/Live; ‘NASCAR Heat 2’ video game; NASCAR.com/Shop; NASCAR.com/tickets; NASCAR.com/Drive; NASCAR.com/Mobile; ‘Post-Race Show’ & ‘Victory Lap’ on NBCSN; upcoming Xfinity race; upcoming Cup race)

Total amount of time these brief promos take during broadcast: app. 2 min. 55 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on NBCSN
NASCAR on NBCSN ‘Ryan Blaney – Last 3 Finishes’
NASCAR on NBCSN ‘Kevin Harvick – 4th in Playoffs’
NASCAR on NBCSN ‘Brad Keselowski – 4 Career Short-Track Wins’
First Data ‘Starting Grid’
NASCAR on NBCSN ‘Playoffs’
NASCAR on NBCSN ‘Honorary Pace Car Driver’ (Amy Earnhardt)
NASCAR on NBCSN ‘To the Rear’
NASCAR on NBCSN ‘Radio Communication’
Ford Performance ‘On-Board Camera’
First Data ‘On-Board Camera’
State Water Heaters ‘On-Board Camera’
Busch Beer ‘On-Board Camera’
Nationwide ‘On-Board Camera’
Nationwide ‘Helmet Cam’
Kroger Click List ‘On-Board Camera’
Chevy ‘On-Board Camera’
Smithfield Foods ‘Aerial Coverage’
NASCAR on NBCSN ‘Chase Elliott – ’10 Top 5 Finishes this Season’
NASCAR on NBCSN ‘Current Conditions’
NASCAR on NBCSN ‘Team Communications’
NASCAR on NBCSN ‘Race Analysis’
NASCAR on NBCSN ‘Stage 1’
NASCAR on NBCSN ‘Leader’
NASCAR on NBCSN ‘Top 3’
NASCAR on NBCSN ‘Race Control: Competition Caution Lap 45’
NASCAR on NBCSN ‘Currently’
NASCAR on NBCSN ‘Battle for Lead’
NASCAR on NBCSN ‘Intervals’
NASCAR on NBCSN ‘Driver Telemetry’
NASCAR on NBCSN ‘Playoff Leaderboard’
Liberty Mutual ‘Spotter Coverage’
NASCAR on NBCSN ‘Radio’
Kroger Click List ‘Race Off Pit Road’
Subway ‘Fresh Take’
NASCAR on NBCSN ‘Running Order’
Geico ‘Restart Zone’
NASCAR on NBCSN ‘ __ Laps Led Today’
NASCAR on NBCSN ‘New Leader’
NASCAR on NBCSN ‘Ford Has One Win in Last 29 Races’
NASCAR on NBCSNMPH Comparison’
NASCAR on NBCSN ‘Biggest Movers’
Toyota Camry ‘On-Track Car’
NASCAR on NBCSN ‘Manufacturer’
NASCAR on NBCSN ‘Started/Currently’
NASCAR on NBCSN ‘Qualifying’
NASCAR on NBCSN ‘Race Control: Pit Road Closed with 2 Laps to Go’
NASCAR on NBCSN ‘Stage 1 Final Lap’
NASCAR on NBCSN ‘Stage 1 Winner’
NASCAR Heat 2 ‘Race Off Pit Road’
NASCAR on NBCSN ‘Restart’
NASCAR on NBCSN ‘Battle for’
NASCAR on NBCSN ‘Stage 2’
NASCAR on NBCSN ‘Denny Hamlin – Pit Road Penalties’
NASCAR on NBCSN ‘Currently/Started/High/Low’
NASCAR on NBCSN ‘Pit Reporter’
NASCAR on NBCSN ‘Kyle Busch – 16 Straight Races Led’
NASCAR on NBCSN ‘Foot Cam’
Toyota ‘Driver Update’
NASCAR on NBCSN ‘Started’
NASCAR on NBCSN ‘Flashback’
NASCAR on NBCSN ‘Closing the Gap’
NASCAR on NBCSN ‘Stage 2 10 Laps to Go’
NASCAR on NBCSN ‘Stage 2 5 Laps to Go’
NASCAR on NBCSN ‘Stage 2 Final Lap’
NASCAR on NBCSN ‘Stage 2 Results’
NASCAR on NBCSN ‘Stage 2 Winner’
NASCAR on NBCSN ‘Brad Keselowski – Won Both Stages Today’
NASCAR on NBCSN ‘Final Stage’
NASCAR on NBCSN ‘Brad Keselowski – 8th Straight Win this Season’
NASCAR Heat 2 ‘Wind Tunnel’
NASCAR on NBCSNNASCAR Non-Stop’
NASCAR on NBCSN ‘Race Off Pit Road’
NASCAR on NBCSN ‘Chase Elliott – Only Playoff Driver Without a Career Win’
NASCAR on NBCSN ‘Lewis Hamilton – Clinched F1 Championship’
NASCAR on NBCSN ‘Starts/Wins/Top 5s/Top 10s’
NASCAR on NBCSN ‘Playoff Story Lines’
NASCAR on NBCSN ‘Currently/Behind Leader’
NASCAR on NBCSN ‘Most Runner-Up Finishes Without a Cup Win’
Dodge Ram ‘Guts & Glory’
Hardee’s ‘Through the Field’
NASCAR on NBCSN ‘Chase Elliott – 73 Career Races’
NASCAR on NBCSN ‘Top 2’
NBCEEit’
NASCAR on NBCSN ‘After the Race on NBCSN
NASCAR on NBCSN ‘Overtime’
Credit One Bank ‘Overtime’
Credit One Bank ‘Final Lap’

Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:51 PM

Total minutes of complete race broadcast: 231
Minutes of race broadcast: 187
Minutes of traditional commercials (not split-screen): 44
Minutes of ‘Side-by-Side’ commercials (split-screen): 12

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Breakdown of what the commercials were for, by category:

NBCSN/TV Previews/Promos

NASCAR on NBC Sports – 4
NFL Network – 3
Olympics on NBC – 2
Sunday Night Football on NBC – 2
Thursday Night Football on NFL Network & NBC – 2
NHL on NBCSN – 2
Soccer on NBCSN – 2
‘The Noise’ on Universal Kids #NoiseChallenge – 1
‘Damnation’ on USA – 1
Breeder’s Cup on NBC/NBCSN – 1

Total: 20

Local News/Sports/Points-of-Interest in Penna.

Treasure Hunt Coins – 1

Total: 1

Restaurants/Food

Sonic – 4
Outback – 3
Coke Zero Sugar – 3
Mello Yello – 2
Mountain Dew (Dale Earnhardt Jr.) – 2
Papa Johns – 2
McDonald’s – 1
Monster Energy – 1
Smithfield – 1

Total: 19

Beer/Alcohol

Yuengling Beer – 2

Total: 2

Car/Truck/Bike

CanAmOffRoad – 3
Chevy – 3
Ford – 3
Shell – 2
RamTrucks.com – 1
JohnDeere.com/gator – 1
ChooseNissan.com – 1
Sunoco ‘Essence of Racing’ – 1
TireRack.com – 1
Toyota (Toyota drivers) – 1
Toyota Camry – 1

Total: 18

Insurance/Health

Nationwide – 5
Esurance.com – 3
Progressive – 3
A Place for Mom – 2

Total: 13

Financial

Bank of America/FriendsAgain – 2

Total: 2

Technology

First Data Clover Station — 4
‘Wolfenstein II’ – 1
Xfinity Xfi – 1

Total: 6

Products/Services for the Home and Personal Use

Jardiance.com – 3
BuyLEESA.com – 2
DuluthTrading.com – 1
Farxiga.com – 1
Harvoni – 1
Icy Hot SmartRelief.com – 1

Total: 9

Travel

Discover Deep Creek – 1

Total: 1

Shipping

USPS – 2

Total: 2

Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)

Race brdcast times: Total min: Comm. brdcast times: Total min:

3:00 PM – 3:03 PM – 3 // 3:03 PM – 3:05 PM – 2

3:05 PM – 3:08 PM – 3 // 3:08 PM – 3:11 PM – 3

3:11 PM – 3:25 PM – 14 // 3:25 PM – 3:27 PM – 2

3:27 PM – 3:33 PM – 6 // 3:33 PM – 3:35 PM – 2

3:35 PM – 3:46 PM – 11 // 3:46 PM – 3:48 PM – 2

3:48 PM – 3:57 PM – 9 // 3:57 PM – 4:00 PM – 3

4:00 PM – 4:06 PM – 6 // 4:06 PM – 4:08 PM – 2

4:08 PM – 4:13 PM – 5 // 4:13 PM – 4:15 PM – 2

4:15 PM – 4:16 PM – 1 // 4:16 PM – 4:19 PM – 3

4:19 PM – 4:24 PM – 5 // 4:24 PM – 4:27 PM – 3

4:27 PM – 4:32 PM – 5 // 4:32 PM – 4:35 PM – 3

4:35 PM – 4:43 PM – 8 // 4:43 PM – 4:46 PM – 3

4:46 PM – 4:54 PM – 8 // 4:54 PM – 4:56 PM – 2

4:56 PM – 5:03 PM – 7 // 5:03 PM – 5:05 PM – 2

5:05 PM – 5:08 PM – 3 // 5:08 PM – 5:10 PM – 2

5:10 PM – 5:24 PM – 14 // 5:24 PM – 5:26 PM – 2

5:26 PM – 5:28 PM – 2 // 5:28 PM – 5:30 PM – 2

5:30 PM – 5:33 PM – 3 // 5:33 PM – 5:35 PM – 2

5:35 PM – 5:52 PM – 17 // 5:52 PM – 5:54 PM – 2

5:54 PM – 6:51 PM – 57 // 6:51 PM – checkered flag flies

Total race brdcst time 187 Total comm. brdcst time 44

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

5:21 PM – 5:22 PM
Hooters #Hooters24 (Daniel Suarez) ; Coca-Cola

5:42 PM – 5:45 PM
GE; Toyota Camry; Bank of America/FriendsAgain ; upcoming Cup race

6:03 PM – 6:06 PM
Geico; Sonic; Smithfield Foods; Can-Am/OffRoad; Sonic; upcoming Xfinity race

6:14 PM – 6:17 PM
John Deere/Gator; Outback; Bank of America/FriendsAgain ; Toyota Camry; Outback; HomesteadMiamiSpeedway.com

6:29 PM – 6:31 PM
Smithfield Foods; Sonic; USPS/PriorityBusiness ; Geico; Sonic; upcoming Xfinity race; upcoming Cup race