For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 2:00 PM, and stopped at the waving of the checkered flag at 5:28 PM (all times are EDT). I did not keep records for the pre- and post-race coverage.

Fox was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2017 Toyota Owners 400

Total number of commercials: 119

Total number of companies or entities advertised: 60

Number of traditional commercials (not split-screen): 93
Total number of companies or entities advertised: 53
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 26
Total number of companies or entities advertised: 20
Number of times Fox utilized ‘Side-by-Side’ commercials during this broadcast: 5

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 187

Total number of companies or entities advertised in brief promos or crawlers: 28 (companies: Monster Energy; KFC, KFC Zinger Sandwich; Pizza Hut; McDonald’s; Kroger Click List; Coca-Cola, @CocaColaRacing; Budweiser; Busch Beer; Busch Light Beer; Chevy, Chevy.com; Ford, Ford F Series, Ford Performance; Sunoco; Mobil 1; GoodYear; ebay motors; WeatherTech.com; Toyota, Toyota Owners; CarFax.com; Geico; Nationwide; Liberty Mutual; Credit One Bank; AARP; Cialis; Menard’s; ‘Race Hub’ on FS1; NASCAR Whelon Modified Racing League; upcoming Xfinity race; upcoming Cup race)

Total amount of time these brief promos take during broadcast: app. 1 min. 40 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox
NASCAR on Fox ‘Starting’
NASCAR on Fox ‘Pole Sitter’
NASCAR on Fox ‘Hollywood Hotel’
NASCAR on Fox ‘Grand Stand Roof’
Toyota Camry XSE ‘Pace Car’
NASCAR on Fox ‘Honorary Driver’
NASCAR on Fox ‘Starting Line Up’
NASCAR on Fox ‘Rookie’
NASCAR on Fox ‘Pit Road Reports’
NASCAR on Fox ‘Pit In/Pit Out’
NASCAR on Fox ‘FRR Team’
NASCAR on Fox ‘Penske Racing Team’
NASCAR on Fox ‘HMS Team’
NASCAR on Fox ‘Leaders/Behind’
NASCAR on Fox ‘Weather’
Mobil 1 ‘On Board’
NASCAR on Fox ‘Starts/Wins/Top 5s’
Toyota ‘On Board’
NASCAR on Fox ‘Replay’
NASCAR on Fox ‘Erik Jones – ’16 Xfinity Rookie of the Year’
NASCAR on Fox ‘Reporting:’
Chevy ‘On Board’
GoodYear Blimp ‘Coverage’
NASCAR on Fox ‘Points/Best Finish’
CarFax ‘Driving with Confidence’
NASCAR on Fox ‘Kyle Busch – 4 Career Wins at RIR
AARP ‘Keys to the Drive’
Ford Performance ‘Track Facts’
NASCAR on Fox ‘Erik Jones – 1st Career RIR Start’
Busch Light ‘On Board’
NASCAR on Fox ‘SHR Team’
NASCAR on Fox ‘Kurt Busch – Short Track Finishes this Season’
NASCAR on Fox ‘Biggest Movers Since Restart’
NASCAR on Fox ‘Currently/Started’
NASCAR on Fox ‘Driver Telemetry’
Credit One Bank ‘On Board’
NASCAR on Fox ‘Stage 1’
Menard’s ‘On Board’
Liberty Mutual ‘Worry Less Strategy’
NASCAR on Fox ‘Position’
Toyota ‘Top Performers’
NASCAR on Fox ‘JGR Winless for 1st 8 Races for 1st Time Since 2008’
NASCAR on Fox ‘Starts/Wins/Top 10s’
NASCAR on Fox ‘Chase Elliott – Short Track Races this Season’
NASCAR on Fox ‘Points/Top 10s/Best Finish’
Toyota ‘In-Car Camera’
NASCAR on Fox ‘JGR Team’
NASCAR on Fox ‘Race Off Pit Road’
NASCAR on Fox ‘Speeding Penalties’
NASCAR on Fox ‘RIR Pit Road Timing Lines’
NASCAR on Fox ‘Dale Earnhardt Jr. – 2 Top 10 Finishes in Last 5 Races’
NASCAR on Fox ‘Matt Kenseth – Led All 80 Laps Today’
NASCAR on Fox ‘Leaders’
NASCAR on Fox ‘Currently/High/Low’
NASCAR on Fox ‘Leader’
NASCAR on Fox ‘Ty Dillon – 26 Career Cup Races’
NASCAR on Fox ‘Matt Kenseth – Led Every Lap’
NASCAR on Fox ‘Stage 1 Final Lap’
NASCAR on Fox ‘Stage 1 Results’
NASCAR on Fox ‘Matt Kenseth – 34 RIR Starts 2 RIR Wins’
NASCAR on Fox ‘Matt Kenseth – 1st Stage Win this Season’
ebay motors ‘Pit Box’
Geico ‘Restart Zone’
NASCAR on Fox ‘Commentators’
NASCAR on Fox ‘Battle for’
Nationwide ’88 Performance Report’
NASCAR on Fox ‘Matt Kenseth – Led All 133 Laps Today’
McDonald’s McCafe ‘Refreshing Picks’
NASCAR on Fox ‘Stage 2’
NASCAR on Fox ‘Interval Behind Leader’
NASCAR on Fox ‘Jimmie Johnson – Won at TMS and BMS
NASCAR on Fox ‘Matt Kenseth – Led All 151 Laps’
NASCAR on Fox ‘Starts/Best Finish’
NASCAR on Fox ‘Kyle Busch – 8 Top 10 Finishes in Last 10 Races’
NASCAR on Fox ‘Fox Trax’
KFC Zinger ‘Race Break
NASCAR on Fox ‘Matt Kenseth – 163 Laps Led’
NASCAR on Fox ‘Points/Top 10/Best Finish’
Liberty Mutual ‘Spotter Coverage’
GoodYear ‘Aerial Coverage’
NASCAR on Fox ‘Brad Keselowski – Led 26 of 189 Laps’
NASCAR on Fox ‘Kurt Busch – 1 Lap Down’
NASCAR on Fox ‘Stage 2 2 to Go’
NASCAR on Fox ‘Stage 2 Final Lap’
NASCAR on Fox ‘Stage 2 Results’
NASCAR on Fox ‘Stage 2 Winner’
NASCAR on Fox ‘Brad Keselowski – 15 RIR Starts 1 RIR Win’
ProVision ‘Pit Road Technology’
NASCAR on Fox ‘Brad Keselowski – 41 Laps Led’
Broadcast Sports International ‘In-Car Cam’
AARP ‘Driver Profile’
NASCAR on Fox ‘Starts/Stage 1/Stage 2/Currently’
Credit One Bank ‘Ones to Watch’
NASCAR on Fox ‘Brad Keselowski – Led 44 of 240 Laps’
Ford Performance ‘Cutaway Car’
NASCAR on Fox ‘RIR Radio Remix’
NASCAR on Fox ‘Pit Performance’
NASCAR on Fox ‘Denny Hamlin – Pit Stop Summary’
NASCAR on Fox ‘CGR Running Order’
NASCAR on Fox ‘Team Penske Running Order’
NASCAR on Fox ‘RFR Running Order’
ebay motors ‘Race Break’
NASCAR on Fox ‘Speeding Penalties’
NASCAR on Fox ‘Kevin Harvick – 10 Laps Led’
NASCAR on Fox ‘Points/Wins/Top 10s’
NASCAR on Fox ‘Denny Hamlin – 56 Laps Led’
Coca-Cola ‘Racing Family Update’
NASCAR on Fox ‘Crank it Up’
NASCAR on Fox ‘Pit Stop Penalty’
NASCAR on Fox ‘Ryan Newman – ’03 RIR Fall Winner’
NASCAR on Fox ‘Last Lap Speed/Leader’s Speed’
NASCAR on Fox ‘Lead’
NASCAR on Fox ‘Race Trends’
NASCAR on Fox ‘Under Caution’
Busch ‘Race Summary’
NASCAR on Fox ‘Cars that Stayed Out’
NASCAR on Fox ‘Ryan Blaney – Best Career Finish 2nd DIS
NASCAR on Fox ‘Wins in 300th Start’
NASCAR on Fox ‘Brad Keselowski – 109 Laps Led’
Credit One Bank ‘One to Go’
Credit One Bank ‘Final Lap’

Start time to record race/commercial periods: 2:00 PM
End time to record race/commercial periods: 5:28 PM

Total minutes of complete race broadcast: 208
Minutes of race broadcast: 171
Minutes of traditional commercials (not split-screen): 37
Minutes of ‘Side-by-Side’ commercials (split-screen): 9

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Breakdown of what the commercials were for, by category:

Fox/TV Previews/Promos

‘2 ½ Men’, ‘Big Bang Theory’ – 2
‘The F Word’ – 2
‘Beat Shazam’ – 2
‘The Five’ – 1
Baseball on Fox – 1
Upcoming Cup race on Fox – 1
‘Fargo’ on FX – 1
‘Gotham’ – 1
‘Maury’, ‘2½ Men’, ‘Big Bang Theory’ – 1
USGA on Fox – 1

Total: 13

Local News/Sports/Points-of-Interest in Penna.

NBC local news on Fox – 1
Joseph A. Bank – 1

Total: 2

Restaurants/Food

KFC – 3
Longhorn Steakhouse – 2
McDonald’s – 2
Outback – 2
Pizza Hut – 2
Coca-Cola @CocaColaRacing (Danica Patrick, Austin Dillon, Joey Logano, Denny Hamlin, Ryan Newman) – 1
Mello Yello – 1
Monster Energy – 1
Mountain Dew – 1

Total: 15

Beer/Alcohol

Budweiser – 2
Bud Light – 1
Coors Light – 1

Total: 4

Car/Truck/Bike

Ford – 6
CarFax.com – 3
Chevy – 3
Toyota Corolla – 2
WeatherTech.com – 2
CanAmOffRoad – 2
ChevyDealer.com – 2
Neighborhood Ford Store – 2
AutoZone – 1
Car Sense – 1
Dodge – 1
RamTrucks.com – 1
ShopHonda.com – 1
Mercedes Benz Vans – 1
ChooseNissan.com – 1
Sunoco ‘Essence of Racing’ – 1
Toyota (Toyota drivers) #ToyotaNation – 1

Total: 31

Insurance/Health

Geico.com – 3
Nationwide – 1

Total: 4

Education

GoProAtWyo.com – 2

Total: 2

Technology

GoDaddy.com – 1
Mobile Strike – 1
Xfinity.com – 1

Total: 3

Products/Services for the Home and Personal Use

ebay fashion – 5
Viagra – 3
Xyzal – 3
Nasacort – 2
Allegra – 1
Cialis – 1
Farxiga.com – 1
SaveonSymbicort.com – 1

Total: 17

Racing Related

AccelerationNation.com (Austin Dillon) – 1
Talladega Superspeedway – 1

Total: 2

Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)

Race brdcast times: Total min: Comm. brdcast times: Total min:

2:00 PM – 2:03PM – 3 // 2:03 PM – 2:06 PM – 3

2:06 PM – 2:11 PM – 5 // 2:11 PM – 2:13 PM – 2

2:13 PM – 2:28 PM – 15 // 2:28 PM – 2:30 PM – 2

2:30 PM – 2:35 PM – 5 // 2:35 PM – 2:38 PM – 3

2:38 PM – 2:43 PM – 5 // 2:43 PM – 2:45 PM – 2

2:45 PM –2:48 PM – 3 // 2:48 PM – 2:51 PM – 3

2:51 PM – 3:04 PM – 13 // 3:04 PM – 3:06 PM – 2

3:06 PM – 3:19 PM – 13 // 3:19 PM – 3:22 PM – 3

3:22 PM – 3:27 PM – 5 // 3:27 PM – 3:29 PM – 2

3:29 PM – 3:34 PM – 5 // 3:34 PM – 3:36 PM – 2

3:36 PM – 3:50 PM – 14 // 3:50 PM – 3:53 PM – 3

3:53 PM – 3:56 PM – 3 // 3:56 PM – 3:59 PM – 3

3:59 PM – 4:07 PM – 8 // 4:07 PM – 4:10 PM – 3

4:10 PM – 4:18 PM – 8 // 4:18 PM – 4:20 PM – 2

4:20 PM – 4:27 PM – 7 // 4:27 PM – 4:29 PM – 2

4:29 PM – 5:28 PM – 59 // 5:28 PM – checkered flag flies

Total race brdcst time 171 Total comm. brdcst time 37

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

2:56 PM – 2:58 PM
Toyota (Toyota drivers) #ToyotaNation; Coca-Cola @CocaColaRacing (Denny Hamlin, Danica Patrick, Austin Dillon, Joey Logano, Ryan Newman); Smithfield Foods; Nationwide (Dale Earnhardt Jr.); ‘Snowfall’ on FX; Tucker Carlson on Fox News

3:42 PM – 3:44 PM
Mobile Strike; NASCAR.com/Green; AARP/possibilities (Jeff Gordon); Busch Beer; ChevyDealer.com; upcoming Cup race

4:37 PM – 4:39 PM
Ford F Series; Baseball on Fox; upcoming Cup race on Fox; Busch Beer; ‘Race Hub’ on FS1; Tucker Carlson on Fox

4:55 PM – 4:57 PM
Chevy; Geico; KFC; GoodYear (Dale Earnhardt Jr.); upcoming Cup race

5:19 PM – 5:20 PM
AARP/Possibilities (Jeff Gordon); Toyota Corolla #ToyotaNation; Duralast at AutoZone.com (Joey Logano)