For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 7:02 PM, and stopped at the waving of the checkered flag at 11:53 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

NBC was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 Bojangles’ Southern 500

Total number of commercials: 171

Total number of companies or entities advertised: 72

Number of traditional commercials (not split-screen): 147
Total number of companies or entities advertised: 71
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 24
Total number of companies or entities advertised: 20
Number of times NBC utilized ‘Side-by-Side’ commercials during this broadcast: 4

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 94

Total number of companies or entities advertised in brief promos or crawlers: 25 (companies: Sonic; Smithfield Foods; Tostitos; Coca-Cola; Budweiser; Ford; Toyota; Sunoco; Geico; Sprint; Sprint.com/halfprice #MoveForward ; MissSprintCup; AARP; WPXI; NBC; ‘Blindspot’ on NBC; NFL on NBC Kick-Off Weekend; NBCSports.com/liveextra ; NBCSN Perfect Grid Challenge; ‘NASCAR Victory Lap’ on NBCSN; NASCAR.com/mobile ; NASCAR.com/RaceBuddy ; NASCAR.com/newsletter ; NASCAR.com/calendar ; upcoming Xfinity race on NBCSN; upcoming SC race on NBCSN)

Total amount of time these brief promos take during broadcast: app. 5 min. 35 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on NBC ‘Starting Grid’
NASCAR on NBC ‘Radio’
Coca-Cola ‘In-Car Camera’
Mobil 1 ‘In-Car Camera’
Sprint ‘In-Car Camera’
STP ‘In-Car Camera’
Toyota ‘In-Car Camera’
AARP ‘In-Car Camera’
Budweiser ‘In-Car Camera’
NASCAR on NBC ‘On Board’
NASCAR on NBC ‘Track Facts’
Sunoco ‘Fuel Strategy’
NASCAR on NBC ‘Conditions’
NASCAR on NBC ‘Top 3’
NASCAR on NBC ‘Caution’
NASCAR on NBC ‘1st Caution’
AARP ‘Jeff Gordon Milestones Career Wins by Track’
NASCAR on NBC ‘Team Communications’
NASCAR on NBC ‘Intervals’
NASCAR on NBC ‘Driver Telemetry’
NASCAR on NBC ‘Pit Reporter’
NASCAR on NBC ‘Fast Lap Time’
NASCAR on NBC ‘Battle for:’
NASCAR on NBC ‘Started/Currently’
NASCAR on NBC ‘Chase’
NASCAR on NBC ‘Top 16’
NASCAR on NBC ‘In the Chase’
NASCAR on NBC ‘Chase Tracker’
NASCAR on NBC ‘Top 2’
NASCAR on NBC ‘Closing the Gap’
NASCAR on NBC ‘Brad Keselowski – MPH Last 15 Laps’
NASCAR on NBC ‘Throwback Weekend’
NASCAR on NBC ‘Darlington Raceway Pit Road Grid’
NASCAR on NBC ‘Pit In/Pit Out’
NASCAR on NBC ‘2nd Caution’
Geico ‘Race Off Pit Road’
Smithfield Foods ‘Aerial Coverage’
NASCAR on NBC ‘Booth:’
NASCAR on NBC ‘In the Booth’
NASCAR on NBC ‘Race Control: Debris on the Frontstretch’
NASCAR on NBC ‘Lucky Dog’
NASCAR on NBC ‘Secs. Ahead of Second’
Diet Mountain Dew ‘On the Move’
NASCAR on NBC ‘Leader’
NASCAR on NBC ‘3rd Caution’
NASCAR on NBC ‘4th Caution’
NASCAR on NBC ‘5th Caution’
NASCAR on NBC ‘6th Caution’
Sprint ‘Most Laps Led’
NASCAR on NBC ‘Running Order’
NASCAR on NBC ‘7th Caution’
Toyota ‘Camry on Track’
Hardees ‘Through the Field’
NASCAR on NBCMPH/RPM/Behind’
NASCAR on NBC ‘8th Caution’
NASCAR on NBC ‘Chase Grid’
NASCAR on NBC ‘Currently/Started/High/Low’
NASCAR on NBC ‘Last 50 Laps’
NASCAR on NBC ‘9th Caution’
Sprint ‘Top Speed’
NASCAR on NBC ‘10th Caution’
NASCAR on NBC ‘Penalty Issued’
NASCAR on NBC ‘11th Caution’
NASCAR on NBCMPH at the Line’
NASCAR on NBC ‘12th Caution’
NASCAR on NBC ‘Race Recap’
Mobil 1 ‘Performance Factor’
NASCAR on NBC ‘Pit Stops Tonight’
*Sprint ‘Cautions Tonight’**
NASCAR on NBC ‘Race Control: No Lucky Dog’
NASCAR on NBC ‘Non Stop’
NASCAR on NBC ‘Restart’
NASCAR on NBC ‘Tie 17th Caution Record’
NASCAR on NBCMPH Last 10 Laps’
NASCAR on NBC ‘Final Lap’

Start time to record race/commercial periods: 7:02 PM
End time to record race/commercial periods: 11:53 PM

Total minutes of complete race broadcast: 291
Minutes of race broadcast: 222
Minutes of traditional commercials (not split-screen): 69
Minutes of ‘Side-by-Side’ commercials (split-screen): 11

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Breakdown of what the commercials were for, by category:

NBC/TV Previews/Promos

Draft Kings – 3
WSOF Boxing on NBC – 2
‘Golf on NBC – 2
‘Blindspot’ – 2
Chase for the Sprint Cup on NBC/NBCSN – 2
Upcoming Richmond Sprint Cup race on NBC – 2
NBCSN Quicken Loans Perfect Grid Challenge – 1
NFL on NBC – 1
NFL Kick-Off on NBC – 1
NBCSports/liveextra – 1
Soccer on NBCSN – 1
‘America’s Got Talent’ – 1
‘Best Time Ever with Neil Patrick Harris’ – 1
‘Heroes Reborn’ – 1
‘Late Night With Seth Meyers’ – 1
‘The Player’ – 1
‘The Tonight Show With Jimmy Fallon’ – 1

Total: 24

Local News/Sports/Points-of-Interest in Penna.

NBC local news – 5
Greenbriar – 1
PA Lottery – 1
Pittsburgh Bath Fitters – 1
Pittsburgh Panthers – 1
Pittsburgh Penguins – 1
Shop ‘n Save – 1
321Ride.org at Heinz Field – 1

Total: 12

Restaurants/Food

Coca-Cola – 8
McDonald’s – 5
KFC – 4
Mountain Dew – 4
Sonic – 4
Outback – 3
Carl’s Jr. and Hardees – 3
Subway – 2
Tostitos – 2
Eckrich (Aric Almirola) – 1
NathansSelfie.com – 1
Smithfield – 1
Turner’s Iced Tea #FueledByTurners – 1

Total: 39

Beer/Alcohol

Budweiser – 2
Miller Lite – 1

Total: 3

Car/Truck/Bike

CarFax.com – 3
Ford – 3
KNFilters.com – 3
Mobil 1 – 3
Toyota – 3
Chevy – 2
ChevyDealer.com – 1
AutoZone – 1
Neighborhood Ford Store – 1
GoodYear (Kevin Harvick) #TireTalk – 1
GoodYear (Carl Edwards) #TireTalk – 1
NAPA (Dale Earnhardt Jr., Chase Elliott ) – 1
Sunoco Cologne (Jimmie Johnson) – 1

Total: 24

Insurance/Health

Geico.com – 3
AARP (Jeff Gordon) – 2
AARP/possibilities – 2
State Farm – 2
Allegheny Health Network – 1

Total: 10

Wireless Phone

Sprint/FamilyShare – 5
US Cellular – 2
Verizon/getfios – 1

Total: 8

Financial

QuickenLoans.com – 3
PGATour.com/QuickenLoans – 2

Total: 5

Education

Triangle-Tech.com – 1

Total: 1

Technology

Verizon/fios – 2
Xfinity.com (Carl Edwards) – 2
DirecTV – 1
Xfinity.com – 1

Total: 6

Products/Services for the Home and Personal Use

Nexium 24 Hour – 4
Cialis – 2
Sears.com – 2
Viagra – 2
hhgregg – 1
Januvia – 1
Sleep Number bed – 1

Total: 13

Racing Related

Richmond International Raceway – 1
Talladega Superspeedway – 1

Total: 2

Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)

Race brdcast times: Total min: Comm. brdcast times: Total min:

7:02 PM – 7:08 PM – 6 // 7:08 PM – 7:11 PM – 3

7:11 PM – 7:14 PM – 3 // 7:14 PM – 7:17 PM – 3

7:17 PM – 7:30 PM – 13 // 7:30 PM – 7:32 PM – 2

7:32 PM – 7:34 PM – 2 // 7:34 PM –7:37 PM – 3

7:37 PM – 7:46 PM – 9 // 7:46 PM – 7:49 PM – 3

7:49 PM – 7:53 PM – 4 // 7:53 PM – 7:55 PM – 2

7:55 PM – 7:56 PM – 1 // 7:56 PM – 7:59 PM – 3

7:59 PM – 8:08 PM – 9 // 8:08 PM – 8:11 PM – 3

8:11 PM – 8:19 PM – 8 // 8:19 PM – 8:22 PM – 3

8:22 PM – 8:30 PM – 8 // 8:30 PM – 8:33 PM – 3

8:33 PM – 8:37 PM – 4 // 8:37 PM – 8:40 PM – 3

8:40 PM – 8:47 PM – 7 // 8:47 PM – 8:50 PM – 3

8:50 PM – 8:57 PM – 7 // 8:57 PM – 8:59 PM – 2

8:59 PM – 9:05 PM – 6 // 9:05 PM – 9:08 PM – 3

9:08 PM – 9:15 PM – 7 // 9:15 PM – 9:17 PM – 2

9:17 PM – 9:25 PM – 8 // 9:25 PM – 9:28 PM – 3

9:28 PM – 9:41 PM – 13 // 9:41 PM – 9:44 PM – 3

9:44 PM – 9:51 PM – 7 // 9:51 PM – 9:54 PM – 3

9:54 PM – 9:58 PM – 4 // 9:58 PM – 10:01 PM – 3

10:01 PM – 10:13 PM – 12 // 10:13 PM – 10:15 PM – 2

10:15 PM – 10:19 PM – 4 // 10:19 PM – 10:22 PM – 3

10:22 PM – 10:30 PM – 8 // 10:30 PM – 10:33 PM – 3

10:33 PM – 10:44 PM – 11 // 10:44 PM – 10:46 PM – 2

10:46 PM – 11:10 PM – 24 // 11:10 PM – 11:12 PM – 2

11:12 PM – 11:17 PM – 5 // 11:17 PM – 11:19 PM – 2

11:19 PM – 11:46 PM – 27 // 11:46 PM – 11:48 PM – 2

11:48 PM – 11:53 PM – 5 // 11:53 PM – checkered flag flies

Total race brdcst time 222 Total comm. brdcst time 69

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

10:55 PM – 10:58 PM
Subway (Joe Gibbs, Carl Edwards); Quicken Loans; Draft Kings & NFL; Chevy; Sunoco Cologne (Jimmie Johnson)

11:07 PM – 11:09 PM
Geico; KFC; GoodYear #TireTalk (Kevin Harvick); 5 Hour Energy drink (Clint Bowyer); WSOF Boxing on NBCSN; ‘The Player’ on NBC; ‘Blindspot’ on NBC

11:28 PM – 11:31 PM
Ford; Carl’s Jr. & Hardees; Coca-Cola; Xfinity/x1 ; AARP (Jeff Gordon); AARP/possibilities; ‘The Voice’ on NBC

11:34 PM – 11:37 PM
ChevyDealer.com; Sunoco Cologne (Jimmie Johnson); Sonic; Draft Kings & NFL; KNFilters.com