For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Saturday’s race.

I began recording the times at the Invocation of the race at 7:20 PM, stopped at a rain delay at 8:48 PM; began recording times again at 11:00 PM, and stopped at the waving of the checkered flag at 1:07 AM (all times are EST). I did not keep records for the pre- and post-race coverage; or rain delay coverage.

Fox was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 SpongeBob SquarePants 400

Total number of commercials: 104

Total number of companies or entities advertised: 61

Number of times Fox utilized ‘Side-by-Side’ commercials during this broadcast: 0

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 68

Total number of companies or entities advertised in brief promos or crawlers: 25 (companies: KFC; McDonald’s; Golden Corral; Sonic; Coke Zero; ShareACoke.com ; 5 Hour Energy drink; Budweiser; Chevy; Chevy.com/dalejr ; Ford; GoodYear; Sunoco; Geico; Nationwide; Sprint.com/halfprice; Camping World; Orthos; DriveBugsAway.com ; MartinTruexJrFoundation.org ; ‘Fox Sports Live’ on FS1; #askandy ; NASCAR.com/sprintfanvote ; NASCAR.com/nascarwithmom #nascarwithmom ; upcoming NASCAR Showdown race on Fox; upcoming Sprint Cup All Star Race on Fox)

Total amount of time these brief promos take during broadcast: app. 4 min. 25 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox ‘Pit Road Reports’
Geico ‘Starting Grid’
NASCAR on Fox ‘NASCAR Rules Analyst’
NASCAR on Fox ‘Track Weather’
NASCAR on Fox ‘Race Analysis’
Toyota ‘Pace Car’
NASCAR on Fox ‘Biggest Movers’
Chevy ‘In-Car Camera’
NASCAR on Fox ‘Team Communications’
NASCAR on Fox ‘Joey Logano – 22 Career Wins on 1.5 mi. Tracks’
Jimmy John’s ‘In-Car Camera’
5 Hour Energy ‘In-Car Camera’
NASCAR on Fox ‘Biggest Movers Since Restart’
NASCAR on Fox ‘Race Off Pit Road’
Coca-Cola ‘Racing Family Update’
NASCAR on Fox ‘Dropping Back Since Restart’
Ford Ecoboost ‘In-Car Camera’
NASCAR on Fox ‘Reporting:’
Nationwide ‘In-Car Camera’
NASCAR on Fox ‘HMS Running Order’
NASCAR on Fox ‘Hometown Drivers’
NASCAR on Fox ‘Kevin Harvick – 10 Straight Races Leading a Lap’
Ford Ecoboost ‘Track Facts’
Nationwide ‘Dale Jr. Performance Report’
Nationwide ‘Dale Earnhardt Jr. – 1.5 mi. Track Finishes This Season’
NASCAR on Fox ‘Driver Telemetry’
Sprint ‘Martin Truex Jr. – Last SC Win: Sonoma 2013’
NASCAR on Fox ‘On Pit Road’
GoodYear ‘Aerial Coverage’
NASCAR on Fox ‘Green Flag Times – Last Sequence’
NASCAR on Fox ‘Recap’
NASCAR on Fox ‘Multiple Lead Changes’
NASCAR on Fox ‘Commentators’
Sprint ‘Fastest Lap’
Budweiser ‘Race Summary’
Advance Auto Parts ‘NASCAR Race Day Driver Spotlight’
NASCAR on Fox ‘Weather’
Toyota ‘Top Performers’
NASCAR on Fox ‘Mid-Race Report’
Coca-Cola ‘In-Car Camera’
NASCAR on Fox ‘Top 5 – Last Pit Stop’
Nationwide ‘Dale Jr. Performance Update’
Sunoco ‘Race Fuel’
SpongeBob ‘Race Summary’
Sprint ‘Most Laps Led’
KFC ‘Race Break’
Advance Auto Parts ‘Race Off Pit Road’
Nationwide ’88 Inside Ride’
NASCAR on Fox ’3 Things You Need to Know’
5 Hour Energy ‘Big Move of the Race’
NASCAR on Fox ‘Kevin Harvick – 1000 Laps Led This Season – Leads All Drivers’
NASCAR on Fox ‘Hollywood Hotel’
NASCAR on Fox ‘Final Lap’

Start time to record race/commercial periods: 7:20 PM
Stopped for rain delay: 8:48 PM
Started recording times again: * 11:00 PM*
End time to record race/commercial periods: 1:07 AM

Total minutes of complete race broadcast: 215
Minutes of race broadcast: 167
Minutes of traditional commercials (not split-screen): 48

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Breakdown of what the commercials were for, by category:

Fox/TV Previews/Promos

Sprint Cup All Star Race on Fox – 3
‘Fox Sports Live’ on FS1 – 3
Upcoming Xfinity race on Fox – 2
FIFA Women’s Cup on Fox – 2
UFC Fight Night on FS1 – 2
’10 Days of Thunder’ NASCAR coverage on Fox – 1
MLS Soccer on Fox – 1
US Open Golf on Fox – 1
Stanley Cup Playoffs on Fox – 1

Total: 16

Movies

‘SpongeBob SquarePants: Sponge Out of Water’ – 2
‘Mad Max Fury Road’ #MadMax – 1
‘Take Me to Tomorrow Land’ – 1

Total: 4

Local News/Sports/Points-of-Interest in Penna.

Joseph A. Bank – 2
Flannery Cars – 1

Total: 3

Restaurants/Food

KFC – 3
Golden Corral – 2
Heinz Mustard – 2
McDonald’s – 2
Sonic – 2
Coca-Cola #ShareACoke – 1
Coca-Cola and Coke Zero – 1
Diet Mountain Dew (Dale Earnhardt Jr.) – 1

Total: 14

Beer/Alcohol

Bud Light – 4
Michelob Ultra – 1

Total: 5

Car/Truck/Bike

Ford – 6
BMWMotorcycles.com #makelifearide – 2
Midas – 2
ArcticCat.com – 1
Chevy – 1
ChevyDealer.com – 1
Chevy/dalejr (Dale Earnhardt Jr.) – 1
GoodYear (Carl Edwards) #TireTalk – 1
Hyundai – 1
Mobil 1 (Tony Stewart) – 1

Total: 17

Insurance/Health

Nationwide (Dale Earnhardt Jr.) – 4
Geico.com – 2
Highmark – 1
Allegheny Health Network – 1
Listen Up America – 1
Progressive – 1

Total: 10

Wireless Phone

Sprint/unlimitedgs6 – 4
Sprint.com/HalfPrice – 1

Total: 5

Home Improvement

Lowes – 1
Ortho – 1

Total: 2

Financial

QuickenLoans.com – 1

Total: 1

Technology

Comcast – 3
Boeing – 1
Game of War – 1
MicrosoftCloud.com – 1

Total: 6

Products/Services for the Home and Personal Use

Cialis – 2
Ferguson TrainingTerry.com #trainingterry – 2
Harvoni – 2
Allegra – 1
TheBagster.com – 1
Camping World – 1
Gold Bond – 1
Pure Sleep – 1

Total: 11

Racing Related

Camping World Truck Series – 3
Nitro Circus – 2
NASCAR.com/green – 1
NASCAR.com Race View – 1
NASCARHomeTracks.com – 1
Chicagoland Speedway – 1
Michigan International Speedway – 1

Total: 10

Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)

Race brdcast times: Total min: Comm. brdcast times: Total min:

7:20 PM – 7:23 PM – 3 // 7:23 PM – 7:25 PM – 2

7:25 PM – 7:30 PM – 5 // 7:30 PM – 7:33 PM – 3

7:33 PM – 7:45 PM – 12 // 7:45 PM – 7:47 PM – 2

7:47 PM – 7:58 PM – 11 // 7:58 PM – 8:00 PM – 2

8:00 PM – 8:06 PM – 6 // 8:06 PM – 8:08 PM – 2

8:08 PM – 8:12 PM – 4 // 8:12 PM – 8:14 PM – 2

8:14 PM – 8:19 PM – 5 // 8:19 PM – 8:21 PM – 2

8:21 PM – 8:29 PM – 8 // 8:29 PM – 8:32 PM – 3

8:32 PM – 8:36 PM – 4 // 8:36 PM – 8:39 PM – 3

8:39 PM – 8:40 PM – 1 // 8:40 PM – 8:42 PM – 2

8:42 PM – 8:48 PM – 6 // 8:48 PM – Rain Delay

______________________________________________

11:00 PM – 11:03 PM – 3 // 11:03 PM – 11:05 PM – 2

11:05 PM – 11:23 PM – 18 // 11:23 PM – 11:26 PM – 3

11:26 PM – 11:29 PM – 3 // 11:29 PM – 11:32 PM – 3

11:32 PM – 11:36 PM – 4 // 11:36 PM – 11:39 PM – 3

11:39 PM – 11:56 PM – 17 // 11:56 PM – 11:58 PM – 2

11:58 PM – 12:05 AM – 7 // 12:05 AM – 12:08 AM – 3

12:08 AM – 12:30 AM – 22 // 12:30 AM – 12:33 AM – 3

12:33 AM – 12:40 AM – 7 // 12:40 AM – 12:43 AM – 3

12:43 AM – 12:46 AM – 3 // 12:46 AM – 12:49 AM – 3

12:49 AM – 1:07 AM – 18 // 1:07 AM – checkered flag flies

Total race brdcst time 167 Total comm. brdcst time 48