For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race.

I began recording the times at the Invocation of the race at 7:30 PM, and stopped at the waving of the checkered flag at 10:32 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

TNT was the broadcast team for this event. This was their annual ‘Wide Open Coverage’.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites. I normally report how often certain drivers are focused on during the race, but I currently have a seriously ill family member. I will record the numbers then add them at a later date, once this issue is resolved. Thanks to the many CawsnJaws readers who have sent up prayers for my family.

Race and Commercial Breakdown of the 2011 Coke Zero 400

Total number of ‘traditional commercials’: 26

Total number of companies or entities advertised: 18

Total number of brief promos of products/services during the race broadcast: 67

Total number of companies or entities advertised in brief promos or crawlers: 21 (companies: Coke Zero; The Coke Zero Lap Contest ; Coca-Cola; Sprint; Sprint/AllTogetherNow (Trevor Bayne) ; Coors Light; Chevy; Chevy HDtoHD ; Viagra; ‘Horrible Bosses’ ; Crazy Stupid Love ; Viagra; Sprint.com/speed; Toyota; Toyotaracing.com – Sponsafy Your Ride ; Toyotaracing.com (Kyle Busch, Darrell Waltrip, Martin Truex Jr.); Toyota/youtube-Tundra ; MLB on TBS; next week’s Cup race on TNT; TNT Million Dollar Fan Challenge ; Falling Skies ; NASCAR.com/raceview)

Total number of commercials shown during the race broadcast: 20 (companies: Coke Zero; Sprint.com/alltogethernow; Sprint.com/evo; Sprint.com/sprint; ‘Horrible Bosses’ ; Toyota; Toyotaracing.com (Kyle Busch, Darrell Waltrip, Martin Truex Jr.); Coors Light; Chevy; Viagra; ‘Horrible Bosses’ ; Falling Skies ; Crazy Stupid Love )

Total amount of time these brief promos/commercials took during broadcast: app. 17 min. 55 sec.

Also, there are the following race statistics during the broadcast, sponsored by companies:

Toyota T.O.R.C. ‘Off-Track Racing Car’
Coors Light ‘Pole Award’
Coke Zero ‘Starting Grid’
NASCAR on TNT ‘Weather in Daytona’
NASCAR on TNT ‘Race Analysis’
NASCAR on TNT ‘Most Coke Zero 400 Wins’
NASCAR on TNT ‘Consecutive Coke Zero 400 Winners’
NASCAR on TNT ‘1st Cup Win in Coke Zero 400’
NASCAR on TNT ‘Youngest Coke Zero 400 Winners’
NASCAR on TNT ‘Oldest Coke Zero 400 Winners’
NASCAR on TNT ‘Winners from the Pole’
NASCAR on TNT ‘Fewest Laps Led by the Winner’
NASCAR on TNT ‘Most Laps Led by the Winner’
NASCAR on TNT ‘Restart Summary’
NASCAR on TNT ‘Race Buddy Coca-Cola In-Car Camera’
NASCAR on TNT ‘Hendrick Motor Sports – Tonight’
NASCAR on TNT ‘Lap Leaders’
NASCAR on TNT ‘Toyota Drivers Update’
NASCAR on TNT ‘Inside Trax’
NASCAR on TNT ‘Richard Childress Racing – Tonight’
NASCAR on TNT ‘Moving Up’
NASCAR on TNT ‘Dropping Back’
NASCAR on TNT ‘2011 Lead Changes at Daytona’
NASCAR on TNT ‘2011 Caution Laps at Daytona’
NASCAR on TNT ‘Roush Fenway Racing – Tonight’
NASCAR on TNT ‘Red Bull Racing – Tonight’
NASCAR on TNT ‘2011 Race Winners’
NASCAR on TNT ‘Joe Gibbs Racing – Tonight’
NASCAR on TNT ‘Leaders – Laps Since Last Pit Stop’
NASCAR on TNT ‘Points as They Run’
NASCAR on TNT ‘Involved in Crash’

Start time to record race/commercial periods: 7:30 PM
End time to record race/commercial periods: 10:32 PM

Total minutes: 182

Minutes of race broadcast: 167
Minutes of commercials: 15

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of male enhancement commercials: 2 Many NASCAR fans report to CawsnJaws they find these ads very offensive

Click here for last year’s commercial breakdown of this race.

Breakdown of what the commercials were for, by category:

TNT/TV Previews/Promos

Leverage – 3
Falling Skies – 3

Total: 6

Local News/Sports/Points-of-Interest in Penna.

S&T Bank – 2
F&M Bank – 1

Total: 3

Restaurants/Food

Kings Restaurant – 2
Arby’s – 1
Green Mountain Coffee – 1

Total: 4

Car/Truck/Bike

Frank’s Auto Supermarket – 1
Midas – 1
Bill’s Small Engine Service and Cub Cadet – 1
ChooseNissan.com – 1

Total: 4

Financial

MyRangeResources.com – 1

Total: 1

Educational

Point Park – 2

Total: 2

Technology

Comcast Business – 2

Total: 2

Travel

Oglebay – 1

Total: 1

Racing Related

NASCAR.com Superstore (various drivers) – 2
Indianapolis Motor Speedway/BYOE – 1

Total: 3

Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)

Race brdcast times: Total min: Comm. brdcast times: Total min:

7:30 PM – 7:32 PM – 2 // 7:32 PM – 7:34 PM – 2

7:34 PM – 7:42 PM – 8 // 7:42 PM – 7:44 PM – 2

7:44 PM – 7:57 PM – 13 // 7:57 PM – 7:59 PM – 2

7:59 PM – 8:17 PM – 18 // 8:17 PM – 8:19 PM – 2

8:19 PM – 8:40 PM – 21 // 8:40 PM – 8:42 PM – 2

8:42 PM – 8:45 PM – 3 // 8:45 PM – 8:46 PM – 1

8:46 PM – 9:39 PM – 53 // 9:39 PM – 9:40 PM – 1

9:40 PM – 9:58 PM – 18 // 9:58 PM – 9:59 PM – 1

9:59 PM – 10:13 PM – 14 // 10:13 PM –10:15 PM – 2

10:15 PM – 10:32 PM – 17 // 10:32 PM – checkered flag flies

Total race brdcst time 167 Total comm. brdcst time 15