For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 3:00 PM, and stopped at the waving of the checkered flag at 6:15 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

TNT was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites. I normally report how often certain drivers are focused on during the race, but I currently have a seriously ill family member. I will record the numbers then add them at a later date, once this issue is resolved. Thanks to the many CawsnJaws readers who have sent up prayers for my family.

Race and Commercial Breakdown of the 2011 Toyota/Save Mart 350

Total number of commercials: 110

Total number of companies or entities advertised: 56

Total number of brief promos of products/services during the race broadcast: 48

Total number of companies or entities advertised in brief promos or crawlers: 24 (companies: AT&T/rethinkpossible; AT&T ‘Fastest Pit Crew of the Year Award – text to 234567’; Sprint; Sprint.com; Sprint.com/evo; Sprint.com/nownetwork; Sprint.com/speed ; American Ethanol; Dodge Ram; Toyotaracing.com – Sponsafy Your Ride ; Pizza Hut ‘Fan’s Favorite Driver’ (Jeff Gordon); Coca-Cola; McDonald’s; Home Depot; Nationwide Insurance; Nationwide Insurance Code Spotter Sweepstakes ; Farmers ; ‘ZooKeeper’ ; FaceBook.com/CarTown ; NASCAR.com/utv ; NASCAR.com/Unites ; NASCAR.com/RaceView ; TNT ‘Race Buddy’ ; TNT Million Dollar Fan Challenge ; upcoming Coke Zero 400 Cup race With Wide Open Coverage on TNT; upcoming Kentucky race on TNT; Falling Skies on TNT; Leverage on TNT)

Total amount of time these brief promos take during broadcast: app. 7 min. 20 sec.

Also, there are the following race statistics during the broadcast, sponsored by companies:

NASCAR on TNT ‘Driver Checklist’
Coors Light ‘Pole Award’
TORC – Toyota Off-Road Race Car’
NASCAR on TNT ‘Race Analysis’
AT&T ‘Fastest Pit Crew of the Year Award’
AT&T ‘Fastest Pit Crew of the Year Standings’
AT&T ‘Fastest Pit Crew of the Year Report’
NASCAR on TNT ‘Biggest Movers’
NASCAR on TNT ‘Lap Leaders’
Pizza Hut ‘Fan Favorite’
Coors Light ‘Ultimate Tailgating Vehicle’
Farmers ‘Aerial Coverage’
NASCAR on TNT ‘Not Pitted Yet’
KFC ‘Trivia Quiz’
American Ethanol ‘Restart’
GoodYear ‘Superior Performer’
NASCAR on TNT ‘Inside Trax’
McDonald’s ‘Through the Field’

Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:15 PM

Total minutes: 195

Minutes of race broadcast: 143
Minutes of commercials: 52

Number of missed restarts: 0 But one did occur right as the broadcast returned from a commercial
Number of ‘mystery cautions’ (debris not shown): 1
Number of male enhancement commercials: 2 Many NASCAR fans report to CawsnJaws they find these ads very offensive

Click here for last year’s commercial breakdown of this race.

Breakdown of what the commercials were for, by category:

TNT/TV Previews/Promos

Falling Skies – 4
Leverage – 3
Coke Zero 400 Sprint Cup race on TNT – 1

Total: 8

Movies

‘ZooKeeper’ – 2
‘Cars 2’ – 1
‘Friends With Benefits’ – 1
‘Captain America’ – 1

Total: 5

Local News/Sports/Points-of-Interest in Penna.

Duquesne Light – WattChoices.com – 2
Farmers & Merchants Bank – 1
Forbes Regional Hospital – 1
Robert Peirce & Assoc. – PeirceLaw.com – 1
Smail Auto – 1

Total: 7

Restaurants/Food

McDonald’s – 6
KFC – 3
Burger King and ‘Transformers: Dark of the Moon’ movie – 3
M&Ms (Kyle Busch) – 2
NOS – 2
Pizza Hut – 2
Coca-Cola (various drivers) – 2
Coca-Cola – 1

Total: 21

Beer/Alcohol

Coors Light and NASCAR.com – 3
Budweiser – 2

Total: 5

Car/Truck/Bike

RamTrucks.com/gutsglory – 3
Toyota/youtube-Tundra – 2
Toyotaracing.com (Joey Logano, Joe Gibbs) – 2
Toyotaracing.com (Denny Hamlin) – 2
CarFax.com – 2
Dodge Durango – 2
Frank’s Auto Supermarket – 1
GoodYear (various drivers) – 1
Midas – 1
SuzukiAuto.com – 1
Suzuki Kizashi – 1

Total: 18

Insurance/Health

Geico.com – 3
USAA.com/insurance – 2
Farmers (Mark Martin) – 2
Farmers – 1
Mesothelioma 1-800-322-5573 – 1
Progressive – 1

Total: 10

Wireless Phone

AT&T ‘Mobilize Everything’ – 3
AT&T/infuse – 2
AT&T.com/network – 2
Sprint/AllTogetherNow (Trevor Bayne) – 2
Sprint (Carl Edwards) – 1
Sprint.com/smallbiz – 1

Total: 11

Home Improvement

Home Depot – 2

Total: 2

Technology

LivingSocial.com – 1
Xfinity.com/signaturesupport – 1
Xfinity.com/tv and ‘Harry Potter and the Deathly Hallows: Part 2’ – 1
Xfinity and ‘The Adjustment Bureau’ – 1

Total: 4

Products/Services for the Home and Personal Use

Hanes – 4
Cialis – 2
Mega Red – 2
Mitchum Advanced Control – 1

Total: 9

Political/Special Interest

AARP.org/ProtectSeniors – 1

Total: 1

Racing Related

NASCAR.com Superstore (various drivers) – 3
Kentucky Speedway – 2
NASCAR Sprint Cup Series – 1
NASCAR.com/Unites – 1
NASCAR.com Track Pass/Race View (Kyle Busch, Kurt Busch) – 1
Nationwide Series – 1

Total: 9

Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)

Race brdcast times: Total min: Comm. brdcast times: Total min:

3:00 PM – 3:03 PM – 3 // 3:03 PM – 3:05 PM – 2

3:05 PM – 3:09 PM – 4 // 3:09 PM – 3:11 PM – 2

3:11 PM – 3:29 PM – 18 // 3:29 PM – 3:31 PM – 2

3:31 PM – 3:37 PM – 6 // 3:37 PM – 3:40 PM – 3

3:40 PM – 3:45 PM – 5 // 3:45 PM – 3:47 PM – 2

3:47 PM – 3:51 PM – 4 // 3:51 PM – 3:53 PM – 2

3:53 PM – 3:58 PM – 5 // 3:58 PM – 4:00 PM – 2

4:00 PM – 4:04 PM – 4 // 4:04 PM – 4:07 PM – 3

4:07 PM – 4:09 PM – 2 // 4:09 PM – 4:12 PM – 3

4:12 PM – 4:18 PM – 6 // 4:18 PM – 4:21 PM – 3

4:21 PM – 4:23 PM – 2 // 4:23 PM – 4:25 PM – 2

4:25 PM – 4:32 PM – 7 // 4:32 PM – 4:34 PM – 2

4:34 PM – 4:38 PM – 4 // 4:38 PM – 4:40 PM – 2

4:40 PM – 4:48 PM – 8 // 4:48 PM – 4:50 PM – 2

4:50 PM – 4:55 PM – 5 // 4:55 PM – 4:58 PM – 3

4:58 PM – 5:00 PM – 2 // 5:00 PM – 5:03 PM – 3

5:03 PM – 5:04 PM – 1 // 5:04 PM – 5:06 PM – 2

5:06 PM – 5:10 PM – 4 // 5:10 PM – 5:13 PM – 3

5:13 PM – 5:28 PM – 15 // 5:28 PM – 5:30 PM – 2

5:30 PM – 5:34 PM – 4 // 5:34 PM – 5:36 PM – 2

5:36 PM – 5:40 PM – 4 // 5:40 PM – 5:43 PM – 3

5:43 PM – 5:54 PM – 11 // 5:54 PM – 5:56 PM – 2

5:56 PM – 6:15 PM – 19 // 6:15 PM – checkered flag flies

Total race brdcst time 143 Total comm. brdcst time 52