Jul 26, 11:34 PM
Commercial breakdown, driver focus, and links related to the 2009 Allstate 400 at the Brickyard
Posted by Cheryl Walker under Racing ArticleFor those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race.
I began recording the times at the Invocation of the race at 2:03 PM, and stopped at the waving of the checkered flag at 5:12 PM (all times are EST). I did not keep records for the pre- and post-race coverage.
ESPN was the broadcast team for this event.
Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker. Additionally, ESPN frequently runs a sports ticker at the bottom of the screen, showing such things as other sports’ scores.
Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites. At the very bottom you can check how many times selected drivers were focused on during the race.
Race and Commercial Breakdown of the 2009 Allstate 400 at the Brickyard
Total number of commercials: 107
Total number of companies or entities advertised: 56
Total number of brief promos of products/services during the race broadcast: 24
Total number of companies or entities advertised in brief promos or crawlers: 15 (companies: Golden Corral; Hanes; UPS; Taco Bell; Holiday Inn; Sprint.com/nownetwork; Sprint.com/speed; AT&T ‘Fastest Pit Crew of the Year Award’ text to 2258; GoodYear; Baseball on ESPN; ESPN 360; ESPN.com; NHRA ‘NASCAR Now’ on ESPN; next weekend’s race at Pocono on ESPN)
Total amount of time these brief promos take during broadcast: app. 3 min. 40 sec.
Also, there are the following race statistics during the broadcast, sponsored by companies:
NASCAR on ESPN ‘Race Reporter’
NASCAR on ESPN ‘Track Facts’
Old Spice ‘In Car’
Shell-Pennzoil ‘In-Car’
AT&T ‘Fastest Pit Crew of the Year Award’
AFLAC ‘Trivia Question’
Craftsman ‘Tech Garage’
UPS ‘How to be the Maximum Driver’
AMP Energy ‘In-Car’
McDonald’s ‘Race Rundown’
Degree V12 edition ‘Full Throttle’
Home Depot ‘In-Car’
Start time to record race/commercial periods: 2:03 PM
End time to record race/commercial periods: 5:12 PM
Total minutes: 189
Minutes of race broadcast: 147
Minutes of commercials: 42
Number of missed restarts: 0
Number of mystery cautions (no debris shown): 0
Number of Driver Introductions seen in its entirety: 1 Nice touch!
Number of Speedway Chairpersons to give the call to start the engines: 1 Mari Hulman George
Number of extra pace laps, due to debris from opening ceremonies: 1
Number of department store CEOs present at the race: 1 Gregg Steinhafel, from Target
Number of male enhancement ads: 1 many fans find these ads very offensive
Click here for last year’s commercial breakdown of this race.
Breakdown of what the commercials were for, by category:
ESPN/TV Previews/Promos
X Games – 4
NASCAR on ESPN – 3
ESPN Fantasy Football – 3
ESPN Sports Center – 3
Baseball on ESPN – 2
2009 World Series of Poker – 2
‘Sports Nation’ on ESPN2 – 1
ESPN – 1
‘Man vs. Food’ on the Travel Channel – 1
‘PB: The Final Break’ on DVD – 1
Total: 21
Movies
Total: 2
Local News/Sports/Points-of-Interest in Penna.
Ferri’s Supermarket – 2
ColonialCars.com – 1
Vittone Eye Surgical Assoc. – 1
Total: 4
Restaurants/Food
McDonald’s/McCafe’ – 6
Golden Corral – 4
Burger King and ‘Transformers: Revenge of the Fallen’ movie – 4
Amp Energy Drink (Dale Earnhardt Jr.) – 3
Snickers.com – 3
Pepsi RefreshEverything.com – 1
Subway – 1
‘Gatorade – Jordan series’ – 1
Total: 23
Beer/Alcohol
Coors Light – 2
Total: 2
Car/Truck/Bike
GoodYear – 2
Aamco – 1
AutoTrader.com – 1
Pennzoil – 1
Total: 5
Insurance/Health
Allstate – 5
AFLAC (Carl Edwards) – 2
AFLAC for Business – 1
Highmark – 1
Total: 9
Wireless Phone
AT&T – 4
Comcast – 1
Sprint – 1
Sprint.com/productiity – 1
Sprint (various drivers) – 1
Sprint.com/pre – 1
Total: 9
Home Improvement
Craftsman – 4
Round Up – 2
Home Depot (Joey Logano, Greg Zipadelli, Joe Gibbs) – 1
Total: 7
Financial/Real Estate
Consolidated Credit Counseling Service – 1
Total: 1
Legal
Edgar Snyder – 2
Total: 2
Technology
Comcast – 1
Comcast Business Class – Free Internet – 1
Total: 2
Products/Services for the Home and Personal Use
Aaron’s – 1
Cialis – 1
Degree deodorant – V12 edition – 1
Gillette Fusion – 1
Hanes.com/charlie – 1
‘Old Spice Swagger ‘Swaggerize Me’ (Tony Stewart) – 1
Value City Furniture – 1
Total: 7
Shipping
UPS (David Ragan) – 1
Total: 1
Racing Related
NASCAR Sprint Cup Series – 5
NASCAR.com Superstore – 3
NASCAR.com Track Pass/Race View – 1
Camping World Truck Series – 1
Victory Junction Gang Camp – 1
Watkins Glen – 1
Total: 12
Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)
Race brdcast times: Total min: Comm. brdcast times: Total min:
2:03 PM – 2:07 PM – 4 // 2:07 PM – 2:09 PM – 2
2:09 PM – 2:16 PM – 7 // 2:16 PM – 2:18 PM – 2
2:18 PM – 2:31 PM – 13 // 2:31 PM – 2:33 PM – 2
2:33 PM – 2:38 PM – 5 // 2:38 PM – 2:41 PM – 3
2:41 PM – 2:50 PM – 9 // 2:50 PM – 2:52 PM – 2
2:52 PM – 3:02 PM – 10 // 3:02 PM – 3:05 PM – 3
3:05 PM – 3:12 PM – 7 // 3:12 PM – 3:14 PM – 2
3:14 PM – 3:19 PM – 5 // 3:19 PM – 3:21 PM – 2
3:21 PM – 3:26 PM – 5 // 3:26 PM – 3:28 PM – 2
3:28 PM – 3:40 PM – 12 // 3:40 PM – 3:42 PM – 2
3:42 PM – 3:48 PM – 6 // 3:48 PM – 3:50 PM – 2
3:50 PM – 3:53 PM – 3 // 3:53 PM – 3:56 PM – 3
3:56 PM – 4:04 PM – 8 // 4:04 PM – 4:06 PM – 2
4:06 PM – 4:13 PM – 7 // 4:13 PM – 4:15 PM – 2
4:15 PM – 4:18 PM – 3 // 4:18 PM – 4:21 PM – 3
4:21 PM – 4:25 PM – 4 // 4:25 PM – 4:27 PM – 2
4:27 PM – 4:37 PM – 10 // 4:37 PM – 4:39 PM – 2
4:39 PM – 4:47 PM – 8 // 4:47 PM – 4:49 PM – 2
4:49 PM – 4:55 PM – 6 // 4:55 PM – 4:57 PM – 2
4:57 PM – 5:12 PM – 15 // 5:12 PM – checkered flag flies
Total race brdcst time 147 Total comm. brdcst time 42
How often were different drivers focused on during the 2009 Allstate 400 at the Brickyard?
2:03 PM – 2:07 PM
Featured drivers: Marcos Ambrose; Kasey Kahne; Tony Stewart; Dale Earnhardt Jr.; Greg Biffle; Sam Hornish Jr.; Jimmie Johnson; Bill Elliott; Sam Hornish Jr.; Ryan Newman; Brian Vickers; Joey Logano; Clint Bowyer; Dale Earnhardt Jr.; Joey Logano, Greg Zipadelli; Juan Montoya; Reed Sorenson; Martin Truex Jr.
2:09 PM – 2:16 PM
Featured drivers: Jeff Gordon; Dennis Terry (crew-cam carrier – No. 1 team); Jimmie Johnson, Chad Knaus; Tony Stewart; Tony Stewart; Kevin Harvick; David Reutimann; Clint Bowyer, Reed Sorenson; Brian Vickers; Alan Gustafson; Darian Grubb; Kevin Harvick; Greg Biffle; Tony Stewart, Darian Grubb; Tony Stewart (radio communication); Tony Stewart
2:18 PM – 2:31 PM
Featured drivers: Juan Montoya; Mark Martin; Juan Montoya, Mark Martin; Line Up: Mark Martin, Juan Montoya, Dale Earnhardt Jr., Bill Elliott, David Reutimann, Brian Vickers, Tony Stewart, Kasey Kahne, Reed Sorenson, Clint Bowyer, Marcos Ambrose, Greg Biffle, Martin Truex Jr., Denny Hamlin, Sam Hornish Jr., Ryan Newman, Joey Logano, Kevin Harvick, Kyle Busch, David Stremme, Jeff Gordon, Michael Waltrip, Jamie McMurray, Matt Kenseth, Scott Speed, Casey Mears, Paul Menard, David Ragan, Joe Nemechek, Bobby Labonte, Robby Gordon, A.J. Allmendinger, Dave Blaney, John Andretti, Regan Smith, Dave Gilliland, Jeff Burton, Mike Skinner, Kurt Busch, Carl Edwards, Elliott Sadler, Terry Labonte; Tony Stewart (audio with Dale Jarrett); Darian Grubb (audio with Andy Petree); Tony Stewart, Clint Bowyer; Darian Grubb; Tony Stewart, Kasey Kahne, Clint Bowyer; Tony Stewart, Joey Logano, Kevin Harvick, Jeff Burton, Dale Earnhardt Jr., Bobby Labonte, Carl Edwards, David Reutimann (in-car cameras); Juan Montoya, Mark Martin, Bill Elliott, Dale Earnhardt Jr., David Reutimann, Clint Bowyer, Greg Biffle, Tony Stewart; Bob Osborne; Carl Edwards; Joey Logano; Jeff Gordon, Joey Logano, Michael Waltrip, Scott Speed, Paul Menard, Joe Nemechek, Bobby Labonte, Robby Gordon, A.J. Allmendinger, Dave Blaney, Regan Smith; Martin Truex Jr., Jimmie Johnson, Denny Hamlin; Jimmie Johnson (radio communication); Greg Biffle, Denny Hamlin, Jimmie Johnson, Jeff Burton, Kyle Busch; Jeff Gordon; Jeff Gordon, David Stremme; Tony Stewart; Dale Earnhardt Jr.; Juan Montoya, Mark Martin, Bill Elliott, Dale Earnhardt Jr., Brian Vickers, Kasey Kahne; Mark Martin, Juan Montoya, Dale Earnhardt Jr., Bill Elliott, David Reutimann, Brian Vickers, Tony Stewart, Kasey Kahne, Reed Sorenson, Clint Bowyer; Bill Elliott, Dale Earnhardt Jr., David Reutimann, Brian Vickers; Bill Elliott, Brian Vickers; Robby Gordon (wrecks); Robby Gordon; Robby Gordon, Jamie McMurray, David Ragan, Paul Menard, Bobby Labonte (replay); Robby Gordon, Jamie McMurray, David Ragan, Paul Menard, Bobby Labonte (replay); Robby Gordon, Jamie McMurray, David Ragan, Paul Menard, Bobby Labonte (replay); Elliott Sadler; Elliott Sadler, Mike Skinner; Elliott Sadler (black-flagged); Dave Gilliland, Elliott Sadler; Regan Smith, Elliott Sadler, Dave Gilliland; Elliott Sadler (pit stop)
2:33 PM – 2:38 PM
Featured drivers: Robby Gordon; Mark Martin, Juan Montoya, Dale Earnhardt Jr., Tony Stewart, Brian Vickers, Bill Elliott, David Reutimann, Clint Bowyer; Brian Vickers, Bill Elliott, Tony Stewart, David Reutimann; Brian Vickers; Bill Elliott, Greg Biffle; Bill Elliott, Greg Biffle, Clint Bowyer, Sam Hornish Jr., Kasey Kahne, Jimmie Johnson, Marcos Ambrose, Kyle Busch, Reed Sorenson; Reed Sorenson, Denny Hamlin, Martin Truex Jr.; Kyle Busch, Reed Sorenson, Denny Hamlin, Martin Truex Jr., Ryan Newman; Juan Montoya, Dale Earnhardt Jr., Mark Martin, Tony Stewart, Brian Vickers, David Reutimann, Clint Bowyer; Elliott Sadler (in garage); Martin Truex Jr., Reed Sorenson, Matt Kenseth, Kevin Harvick; Matt Kenseth, Kevin Harvick; Martin Truex Jr., Reed Sorenson, Kevin Harvick, Matt Kenseth, Jeff Gordon; Martin Truex Jr., Reed Sorenson, Kevin Harvick, Matt Kenseth, Jeff Gordon, David Stremme, David Ragan; Jeff Gordon; Matt Kenseth, Kevin Harvick, Jeff Gordon; Juan Montoya; Juan Montoya, Dale Earnhardt Jr., Mark Martin; Juan Montoya
2:41 PM – 2:50 PM
Featured drivers: Juan Montoya; Juan Montoya, Mark Martin, Tony Stewart, Brian Vickers, Dale Earnhardt Jr.; Dale Earnhardt Jr.; Scott Speed (pit stop); Joey Logano; David Reutimann, Jimmie Johnson, Bill Elliott; Jimmie Johnson; David Reutimann, Jimmie Johnson, Bill Elliott; Jimmie Johnson, Bill Elliott; David Reutimann, Jimmie Johnson, Bill Elliott; Greg Biffle, Clint Bowyer, Sam Hornish Jr., Marcos Ambrose, Denny Hamlin; Scott Speed; Reed Sorenson, Scott Speed; Juan Montoya, Mark Martin, Brian Vickers, Tony Stewart, Dale Earnhardt Jr.; Carl Edwards; Carl Edwards (radio communication); Bob Osborne; Carl Edwards, Dave Gilliland; Juan Montoya, Mark Martin, Brian Vickers, Tony Stewart, Dale Earnhardt Jr., Jimmie Johnson, David Reutimann, Bill Elliott, Greg Biffle; Juan Montoya; Juan Montoya, Mark Martin, Brian Vickers, Tony Stewart; Brian Vickers, Tony Stewart; Brian Vickers; Brian Vickers; Brian Vickers, Tony Stewart; Juan Montoya; Juan Montoya, Mark Martin; Juan Montoya; Brian Vickers, Tony Stewart; Dale Earnhardt Jr.; Dale Earnhardt Jr., Jimmie Johnson; Dale Earnhardt Jr.; Dale Earnhardt Jr., Jimmie Johnson; Jimmie Johnson; Dale Earnhardt Jr., Jimmie Johnson; Jimmie Johnson; Dale Earnhardt Jr., Jimmie Johnson; Juan Montoya, Mark Martin, Brian Vickers, Tony Stewart; Brian Vickers, Tony Stewart; Tony Stewart; Brian Vickers, Tony Stewart; Brian Vickers, Tony Stewart; Kevin Harvick, Martin Truex Jr., Jeff Gordon; Jeff Gordon (video of his thoughts on the Brickyard); Kevin Harvick, Martin Truex Jr., Jeff Gordon; Jeff Gordon; Jeff Gordon; Kevin Harvick, Jeff Gordon; Martin Truex Jr., David Stremme, Matt Kenseth; Martin Truex Jr., David Stremme, Matt Kenseth, Joey Logano; Martin Truex Jr., Matt Kenseth, David Stremme; David Stremme, Matt Kenseth, Joey Logano; Martin Truex Jr., David Stremme, Matt Kenseth, Joey Logano; Juan Montoya; Juan Montoya
2:52 PM – 3:02 PM
Featured drivers: Juan Montoya, Mark Martin; Carl Edwards; John Andretti, Paul Menard; John Andretti; John Andretti, Paul Menard; Matt Kenseth, Joey Logano; Matt Kenseth, Joey Logano, Kurt Busch; Kurt Busch; Matt Kenseth, Joey Logano, Kurt Busch; Kurt Busch; Matt Kenseth, Joey Logano, Kurt Busch; Brian Vickers, Dale Earnhardt Jr., Jimmie Johnson; Jimmie Johnson; Dale Earnhardt Jr. (radio communication); Dale Earnhardt Jr.; Dale Earnhardt Jr., Jimmie Johnson; Dale Earnhardt Jr.; Kevin Harvick, Kyle Busch, Joey Logano, Jeff Burton, Brian Vickers, Kasey Kahne, Jeff Gordon, Sam Hornish Jr., Marcos Ambrose, Dale Earnhardt Jr., Juan Montoya, Jimmie Johnson, Dale Earnhardt Jr., Denny Hamlin, Tony Stewart; Denny Hamlin; Dave Gilliland; Paul Menard, Dave Gilliland; Denny Hamlin; Denny Hamlin (pit stop); Juan Montoya; Juan Montoya, John Andretti, Mark Martin (replay); Juan Montoya; Mark Martin; Brian Vickers, Denny Hamlin; Denny Hamlin
3:05 PM – 3:12 PM
Featured drivers: Paul Menard, Dave Gilliland, Juan Montoya, Mark Martin; Paul Menard, Dave Gilliland, Juan Montoya; Brian Vickers, Tony Stewart; Kurt Busch; Tony Stewart, Clint Bowyer, Kurt Busch; Kurt Busch; Reed Sorenson; Reed Sorenson, Kurt Busch; Kurt Busch; Juan Montoya; Juan Montoya, Dave Gilliland, Paul Menard, Mark Martin, Tony Stewart, Brian Vickers, Jimmie Johnson, Dale Earnhardt Jr., Kyle Busch, Greg Biffle; Kyle Busch; Steve Addington; Juan Montoya; Mark Martin; Juan Montoya, Mark Martin; Mark Martin (radio communication); Mark Martin; Dave Gilliland, Tony Stewart; Tony Stewart; Juan Montoya, Mark Martin, Tony Stewart, Dave Gilliland; Tony Stewart; Denny Hamlin (in garage); Juan Montoya; Juan Montoya, Mark Martin; Tony Stewart; Juan Montoya; Juan Montoya, Mark Martin, Tony Stewart
3:14 PM – 3:19 PM
Featured drivers: Juan Montoya; Mark Martin; Alan Gustafson; Tony Stewart; Brian Vickers; Jimmie Johnson; Dale Earnhardt Jr.; Kyle Busch; Dave Gilliland, Kyle Busch, Greg Biffle; Kyle Busch; Greg Biffle; Kyle Busch, Greg Biffle; Greg Biffle; Paul Menard, David Reutimann; Bill Elliott; David Reutimann, Paul Menard, Bill Elliott, Sam Hornish Jr.; Bill Elliott, Sam Hornish Jr.; Bill Elliott; David Reutimann, Paul Menard, Bill Elliott, Sam Hornish Jr.; David Reutimann, Paul Menard, Bill Elliott; Juan Montoya; Juan Montoya, Dave Gilliland, Paul Menard
3:21 PM – 3:26 PM
Featured drivers: Bill Elliott, Sam Hornish Jr.; Marcos Ambrose, Kevin Harvick; Jamie McMurray; Juan Montoya, Scott Speed, Mark Martin; Juan Montoya; Kyle Busch (wrecks); Steve Addington; Kyle Busch; Steve Addington; Kyle Busch (replay/radio communication); Kyle Busch, David Reutimann (replay); Juan Montoya, Mark Martin, Tony Stewart, Brian Vickers, Jimmie Johnson, Greg Biffle, Tony Stewart, Mark Martin, Brian Vickers (pit stops); Juan Montoya, Mark Martin, Brian Vickers, Greg Biffle; Kyle Busch (in garage)
3:28 PM – 3:40 PM
Featured drivers: Juan Montoya; Juan Montoya, Mark Martin, Greg Biffle, Dale Earnhardt Jr.; Bobby Labonte, Paul Menard, Denny Hamlin; Jimmie Johnson, Tony Stewart, Kasey Kahne, Bill Elliott, David Reutimann, Sam Hornish Jr., Marcos Ambrose, Jeff Gordon; Bobby Labonte, Paul Menard, Kurt Busch; Bobby Labonte; Bobby Labonte, Paul Menard, Kurt Busch, Scott Speed; Tony Stewart, Kasey Kahne, Bill Elliott; Juan Montoya, Mark Martin, Greg Biffle; Kyle Busch (in-garage interview); Tony Stewart, Kasey Kahne; Tony Stewart; Tony Stewart, Kasey Kahne; Tony Stewart; Tony Stewart, Dale Earnhardt Jr., Joey Logano (replay/pit stops); Tony Stewart; Juan Montoya, Mark Martin; Juan Montoya, Mark Martin, Brian Vickers, Jimmie Johnson; Dale Earnhardt Jr., Jimmie Johnson, Tony Stewart; Juan Montoya, Mark Martin; Juan Montoya, Mark Martin, Brian Vickers, Greg Biffle; Mark Martin, Brian Vickers; Juan Montoya, Mark Martin, Brian Vickers; Juan Montoya, Mark Martin, Brian Vickers, Greg Biffle; Tony Stewart, Jimmie Johnson; Dale Earnhardt Jr., Tony Stewart, Jimmie Johnson, David Reutimann, Kasey Kahne; Mark Martin, Brian Vickers; Brian Vickers; Juan Montoya, Mark Martin, Brian Vickers; Mark Martin, Brian Vickers; Brian Vickers; Mark Martin, Brian Vickers; Brian Vickers; Mark Martin, Brian Vickers; Juan Montoya, Mark Martin, Brian Vickers, Greg Biffle; Jimmie Johnson, Tony Stewart; Jimmie Johnson, Tony Stewart, Dave Gilliland, Dale Earnhardt Jr.; Jimmie Johnson; Jimmie Johnson, Tony Stewart; Juan Montoya, Mark Martin, Brian Vickers, Greg Biffle; Jimmie Johnson, Tony Stewart, Dave Gilliland, Dale Earnhardt Jr.; Jeff Burton, Marcos Ambrose, Joey Logano; Marcos Ambrose, Joey Logano; Marcos Ambrose, Joey Logano; Jeff Burton, Marcos Ambrose, Joey Logano; Joey Logano (video of his thoughts on being inexperienced at the Brickyard); Joey Logano, Marcos Ambrose; Joey Logano; Greg Zipadelli; Jeff Burton, Joey Logano; Joey Logano; Jeff Burton, Joey Logano; Carl Edwards; Martin Truex Jr., Carl Edwards, David Stremme; Carl Edwards; Martin Truex Jr., Sam Hornish Jr., Carl Edwards; Carl Edwards, Jamie McMurray, Kurt Busch, David Ragan; Sam Hornish Jr.; Sam Hornish Jr., Matt Kenseth, Joey Logano (replay); Sam Hornish Jr.; Michael Waltrip (pit stop); Juan Montoya, Mark Martin, Brian Vickers, Jimmie Johnson, Greg Biffle; Brian Vickers; Juan Montoya
3:42 PM – 3:48 PM
Featured drivers: Juan Montoya; Juan Montoya, Mark Martin; Juan Montoya, Mark Martin, Brian Vickers, Jimmie Johnson, Greg Biffle, Dale Earnhardt Jr., David Reutimann, Tony Stewart; Clint Bowyer; Clint Bowyer; Clint Bowyer, Kevin Harvick; Kevin Harvick; Clint Bowyer, Kevin Harvick, Reed Sorenson; Reed Sorenson; Reed Sorenson, Bill Elliott; Bill Elliott; Matt Kenseth; Matt Kenseth, Joey Logano; Matt Kenseth; Matt Kenseth, Joey Logano; Joey Logano; Dave Gilliland, Jeff Burton, Martin Truex Jr.; Dave Gilliland, Jeff Burton; Dave Gilliland, Jeff Burton, Martin Truex Jr.; Dave Gilliland, Jeff Burton, Martin Truex Jr., Carl Edwards; Martin Truex Jr.; Dave Gilliland, Jeff Burton, Martin Truex Jr., Carl Edwards; Jeff Burton, Martin Truex Jr.; Martin Truex Jr., Carl Edwards; Carl Edwards; Dave Gilliland, Jeff Burton, Martin Truex Jr., Carl Edwards, David Stremme, A.J. Allmendinger; Carl Edwards; Martin Truex Jr., David Stremme, Carl Edwards; Juan Montoya; Juan Montoya, Mark Martin, Brian Vickers, Jimmie Johnson, Tony Stewart, Greg Biffle, Dale Earnhardt Jr.
3:50 PM – 3:53 PM
Featured drivers: Juan Montoya, Mark Martin, Brian Vickers, Jimmie Johnson, Tony Stewart, Greg Biffle; Mark Martin (replay); Kyle Busch (replay); Juan Montoya; Mark Martin, Kyle Busch; Juan Montoya; Brian Pattie; Juan Montoya; Mark Martin; Juan Montoya; Mark Martin; Sam Hornish Jr. (in-garage interview); Juan Montoya; Juan Montoya, Mark Martin, Brian Vickers, Jimmie Johnson, Tony Stewart
3:56 PM – 4:04 PM
Featured drivers: Juan Montoya; Mark Martin; Mark Martin (radio communication); Alan Gustafson; Juan Montoya, Mark Martin; Jeff Gordon; Tony Stewart, Kasey Kahne, Jeff Gordon, Kevin Harvick, Jeff Gordon, Kevin Harvick, Jeff Gordon, Tony Stewart, Kevin Harvick, Mark Martin, Jimmie Johnson, Juan Montoya, Brian Vickers (pit stops); Casey Mears; Jamie McMurray (pit stop); Casey Mears; Jamie McMurray, Casey Mears; Martin Truex Jr.; Dennis Terry (replay/No. 1 team pit stop); Martin Truex Jr., Carl Edwards; Casey Mears (pit stop); Juan Montoya; Scott Speed, Juan Montoya; Juan Montoya; Brian Pattie; Juan Montoya; Scott Speed, Juan Montoya; Juan Montoya
4:06 PM – 4:13 PM
Featured drivers: Scott Speed, Juan Montoya; Juan Montoya (radio communication); Juan Montoya; Juan Montoya, Scott Speed; Juan Montoya, Scott Speed, Mark Martin, Brian Vickers, Jimmie Johnson; Brian Vickers, Jimmie Johnson; Mark Martin, Brian Vickers, Jimmie Johnson; Brian Vickers, Jimmie Johnson; Mark Martin, Brian Vickers, Jimmie Johnson; Brian Vickers, Jimmie Johnson; Jimmie Johnson (video of his thoughts on Chad Knaus); Brian Vickers, Jimmie Johnson; Chad Knaus; Jimmie Johnson; Brian Vickers, Jimmie Johnson; Tony Stewart, Greg Biffle, Kasey Kahne, Jeff Gordon; Jeff Gordon; Steve Letarte; Kasey Kahne, Jeff Gordon; Jeff Gordon; Greg Biffle, Kasey Kahne, Jeff Gordon; Kasey Kahne, Jeff Gordon; Jeff Gordon; Paul Menard, Juan Montoya, Dave Gilliland; Juan Montoya, Dave Gilliland; Juan Montoya, Dave Gilliland, Scott Speed, Mark Martin, Brian Vickers, Jimmie Johnson; Brian Vickers, Jimmie Johnson; Jimmie Johnson (radio communication); Brian Vickers, Jimmie Johnson; Mark Martin, Scott Speed, Brian Vickers, Jimmie Johnson; Chad Knaus; Jimmie Johnson; Brian Vickers, Jimmie Johnson; Paul Menard, Juan Montoya, Dave Gilliland
4:15 PM – 4:18 PM
Featured drivers: Juan Montoya; Juan Montoya, Sam Hornish Jr., Mark Martin, Paul Menard, Dave Gilliland, Brian Vickers, Jimmie Johnson; Brian Vickers, Jimmie Johnson; Tony Stewart, Greg Biffle; Tony Stewart; Tony Stewart, Greg Biffle; Kasey Kahne, Jeff Gordon; Kasey Kahne; Kasey Kahne, Jeff Gordon; Kasey Kahne; Kasey Kahne, Jeff Gordon; Kasey Kahne; Kasey Kahne, Jeff Gordon; Jeff Gordon; Kasey Kahne, Jeff Gordon; Tony Stewart, Greg Biffle, Kasey Kahne, Jeff Gordon; Dale Earnhardt Jr.; Joe Nemechek, Michael Waltrip; Paul Menard, Juan Montoya
4:21 PM – 4:25 PM
Featured drivers: David Ragan, Bobby Labonte, Scott Speed; Kasey Kahne, Jeff Gordon; Juan Montoya; Scott Speed, Juan Montoya; Juan Montoya; Mark Martin; Scott Speed, Juan Montoya; Juan Montoya; Scott Speed, Juan Montoya; Juan Montoya; Bobby Labonte, Scott Speed, Juan Montoya, Paul Menard, Mark Martin, Sam Hornish Jr., Jimmie Johnson; David Reutimann, Kevin Harvick; David Reutimann; Dave Gilliland, David Reutimann, Kevin Harvick; David Reutimann, Kevin Harvick; Juan Montoya
4:27 PM – 4:37 PM
Featured drivers: Greg Biffle, Kasey Kahne (pit stops); Dennis Terry (replay/No. 1 team pit stop); Martin Truex Jr.; Kevin Harvick, Carl Edwards, Juan Montoya, Tony Stewart, Mark Martin, Jimmie Johnson, Dale Earnhardt Jr., Jeff Gordon (pit stops); Juan Montoya, Denny Hamlin; Juan Montoya (penalty); Juan Montoya (pit stop); Brian Pattie; Juan Montoya; John Andretti, Mark Martin, Bobby Labonte; Casey Mears; Tony Stewart; Mark Martin, Bobby Labonte; Dale Earnhardt Jr.; Dale Earnhardt Jr. (engine); Dale Earnhardt Jr.; Dale Earnhardt Jr. (radio communication); Bobby Labonte; Mark Martin, Bobby Labonte, John Andretti; Juan Montoya; Juan Montoya, Michael Waltrip; Sam Hornish Jr., Juan Montoya, Michael Waltrip; Matt Kenseth, Sam Hornish Jr., Juan Montoya, Michael Waltrip; Juan Montoya; Juan Montoya (radio communication); Sam Hornish Jr., Juan Montoya; Juan Montoya; Sam Hornish Jr., Juan Montoya, Michael Waltrip; Matt Kenseth, Sam Hornish Jr., Juan Montoya; Juan Montoya; Mark Martin, Bobby Labonte; Brian Vickers (replay/pit stop); Brian Vickers; Mark Martin, Bobby Labonte, John Andretti; Mark Martin, Bobby Labonte, John Andretti, Jimmie Johnson; Mark Martin; Mark Martin, Bobby Labonte, John Andretti, Jimmie Johnson, Greg Biffle; Jimmie Johnson; Jimmie Johnson, Greg Biffle; Jimmie Johnson; Mark Martin, Bobby Labonte, John Andretti, Jimmie Johnson, Greg Biffle
4:39 PM – 4:47 PM
Featured drivers: Dale Earnhardt Jr. (in garage); Juan Montoya; Sam Hornish Jr., Juan Montoya; Felix Sabetes; Matt Kenseth, Sam Hornish Jr., Juan Montoya, Clint Bowyer; Juan Montoya, Clint Bowyer; Juan Montoya; Reed Sorenson, Dave Gilliland, Matt Kenseth, Juan Montoya, Clint Bowyer; Juan Montoya; Matt Kenseth, Sam Hornish Jr., Juan Montoya, Clint Bowyer; Juan Montoya; Dale Earnhardt Jr. (in-garage interview); Mark Martin, Bobby Labonte; Clint Bowyer, Martin Truex Jr., Kevin Harvick, Michael Waltrip (pit stops); Tony Stewart (audio with Dale Jarrett); Darian Grubb; Tony Stewart; Dave Gilliland, Tony Stewart, Brian Vickers; Tony Stewart; Darian Grubb (audio with Andy Petree); Tony Stewart; Darian Grubb; Tony Stewart; Greg Biffle, Tony Stewart, Brian Vickers
4:49 PM – 4:55 PM
Featured drivers: Kyle Busch, Tony Stewart; Mark Martin, Jimmie Johnson, Greg Biffle, Brian Vickers, Tony Stewart; Mark Martin, Jimmie Johnson, Greg Biffle, Brian Vickers, Tony Stewart, Jeff Gordon; Chad Knaus; Mark Martin, Jimmie Johnson, Greg Biffle, Brian Vickers, Tony Stewart; Mark Martin, Jimmie Johnson; Jimmie Johnson, Mark Martin, Tony Stewart, Brian Vickers; Greg Biffle, Tony Stewart; Kevin Harvick, David Reutimann, Jeff Gordon, Kasey Kahne; David Reutimann, Kevin Harvick; David Reutimann, Kevin Harvick, Jeff Gordon, Matt Kenseth, Ryan Newman, Reed Sorenson; Jeff Burton (pit stop); Jimmie Johnson, Mark Martin, Greg Biffle, Tony Stewart, Brian Vickers; Matt Kenseth, Jeff Gordon; David Reutimann, Kevin Harvick, Jeff Gordon, Matt Kenseth, Ryan Newman, Reed Sorenson, Carl Edwards, Joey Logano, Kasey Kahne; Jeff Burton, Jimmie Johnson, Mark Martin; Joey Logano, Juan Montoya, Carl Edwards; Kasey Kahne, Carl Edwards; Jeff Burton, Jimmie Johnson, Mark Martin, Greg Biffle, Tony Stewart, Brian Vickers, Kasey Kahne; Ryan Newman; Joey Logano, Ryan Newman; Jeff Burton, Jimmie Johnson, Mark Martin, Greg Biffle
4:57 PM – 5:12 PM
Featured drivers: Jimmie Johnson, Mark Martin; Jimmie Johnson, Mark Martin, Jeff Burton, Greg Biffle; Jimmie Johnson, Mark Martin; Mark Martin; Jimmie Johnson, Mark Martin; Joey Logano; Matt Kenseth, Joey Logano; Juan Montoya; Matt Kenseth, Joey Logano, Juan Montoya; Michael Waltrip (pit stop); Jimmie Johnson, Mark Martin; Juan Montoya; Joey Logano, Juan Montoya; Matt Kenseth, Joey Logano, Juan Montoya; Joey Logano, Juan Montoya; Juan Montoya; Jimmie Johnson, Mark Martin; Greg Biffle, Tony Stewart, Brian Vickers, Kevin Harvick; Jimmie Johnson, Mark Martin; Greg Biffle, Tony Stewart, Brian Vickers, Kevin Harvick, Jeff Burton; Jimmie Johnson, Mark Martin; Juan Montoya, Joey Logano; Juan Montoya, Joey Logano, Reed Sorenson; Jimmie Johnson; Jimmie Johnson, Mark Martin; Jimmie Johnson; Chad Knaus; Jimmie Johnson, Mark Martin; Jimmie Johnson; Jimmie Johnson, Mark Martin; Greg Biffle, Tony Stewart; Greg Biffle; Tony Stewart; Greg Biffle, Tony Stewart; Brian Vickers, Kevin Harvick; Brian Vickers; Brian Vickers, Kevin Harvick; Kevin Harvick; Jimmie Johnson, Mark Martin; Sam Hornish Jr., Jimmie Johnson, Mark Martin; Jimmie Johnson, Mark Martin; Jimmie Johnson, Mark Martin, Sam Hornish Jr.; Jimmie Johnson, Mark Martin; Elliott Sadler, Jimmie Johnson, Mark Martin; Jimmie Johnson, Mark Martin; Jimmie Johnson, Mark Martin, Elliott Sadler; Jimmie Johnson, Mark Martin; Jimmie Johnson
Number of times selected drivers were focused on:
Terry Labonte – 1
Kyle Busch – 20
Jeff Burton – 21
Dave Gilliland – 29
Kevin Harvick – 34
Joey Logano – 41
Jeff Gordon – 42
Dale Earnhardt Jr. – 47
Greg Biffle – 49
Brian Vickers – 85
Tony Stewart – 90
Jimmie Johnson (race winner) – 101
Mark Martin – 111
Juan Montoya – 138
We thought Smilin' Bob, the two bathtubs, and the awful take on 'Viva Las Vegas' was bad Commercial breakdown, driver focus, and links related to the 2009 Sunoco Red Cross Pennsylvania 500

Aug 4, 12:58 PM
wheres my message