Oct 6, 03:24 AM
Commercial breakdown, driver focus, and links related to the Amp Energy 500
Posted by Cheryl Walker under Racing ArticleFor those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race.
I began recording the times at the Invocation of the race at 2:01 PM, and stopped at the waving of the checkered flag at 6:28 PM (all times are EST). I did not keep records for the pre- and post-race coverage.
ABC was the broadcaster for this event.
Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker. A news and sports ticker also runs regularly at the bottom of the screen.
Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites. At the very bottom you can check how many times selected drivers were focused on during the race.
Race and Commercial Breakdown of the Amp Energy 500
Total number of commercials: 123
Total number of companies or entities advertised: 71
Total number of brief promos of products/services during the race broadcast: 25
Total number of companies or entities advertised in brief promos or crawlers: 20 (companies: AMP Energy; AMP Energy ‘Ride With Dale Earnhardt Jr./National Guard Chevy’; AFLAC; Bank of America; Chevy; GoodYear; Hanes; Home Depot; McDonald’s; NAPA; nascar.com/tickets; ‘Pride & Glory’ movie; Subway; ‘Extreme Makeover’; ‘Life on Mars’; ‘Grey’s Anatomy’; Next week’s Lowe’s race; Monday Night Football on ESPN (Vikings vs. Saints); ESPN.com/deportes; ESPN.com/safety; ESPN.com/communications)
Total amount of time these brief promos take during broadcast: app. 4 min. 5 sec.
Also, there are the following race statistics during the broadcast, sponsored by companies:
NASCAR on ESPN ‘In-Race Reporter’
ESPN.com ‘Mailbag In-Race Reporter Question’
Office Depot ‘On-Board’
AT&T ‘Crew Chief Challenge’
Pepsi ‘On-Board’
Chevy ‘On-Board’
Gillette Young Guns ‘Time Shavers Race-off-of-Pit-Road’
McDonald’s ‘On-Board’
Chevy ‘Cut-Away Car’
Allstate ‘Good Hands Move of the Race’
Sprint Mobile ‘Monster Moment’
McDonald’s ‘Race Rundown’
NASCAR on ESPN ‘Draft Tracker’
Ford ‘Up-to-Speed’
Subway ‘On-Board’
AT&T ‘On-Board’
Pennzoil ‘On-Board’
AMP Energy ‘On-Board’
NASCAR on ESPN ‘Ticket to the Chase’
Start time to record race/commercial periods: 2:01 PM
End time to record race/commercial periods: 6:28 PM
Total minutes: 267
Minutes of race broadcast: 212
Minutes of commercials: 55
Number of missed restarts: 0 but they were very close on two occasions
Number of ‘mystery cautions’: 1
Number of times Jerry should not have said ‘We will now race commercial-free to the green’: 1
Click here for last year’s commercial breakdown of this race.
Breakdown of what the commercials were for, by category:
ABC/ESPN/TV Previews/Promos
‘Life On Mars’ – 5
Extreme Makeover on ABC – 3
Grey’s Anatomy on ABC – 3
Dancing With the Stars – 2
Desperate Housewives – 2
1250ESPN.com – 1
‘Chase for the Championship’ on ABC – 1
Total: 17
Movies
Iron Man on DVD – 2
Pride & Glory – 1
Total: 3
Local News/Sports/Points-of-Interest in Penna.
ABC local news – 6
Mallorca Restaurant – 2
Gillece Furnace Repair – 1
‘Jersey Boys’ at The Benedum Center – 1
Remnant City – 1
Absolute Ballroom – 1
Total: 12
Restaurants/Food
Subway (Tony Stewart) – 4
Amp Energy Drink (Dale Earnhardt Jr.) – 3
McDonald’s – 2
Cheez-It – 1
Dominos – 1
Diet Mountain Dew – 1
Pillsbury Grands Cinnabon Cinnamon Rolls – 1
Pillsbury Crescent Rolls – 1
Pillsbury Toaster Strudel- 1
Totino’s Pizza Rolls- 1
Yoplait Yogurt – 1
Total: 17
Car/Truck/Bike
FordVehicles.com – 5
Chevy & J.D. Power – 3
Enterprise – 2
Carfax.com – 2
NAPA (Michael Waltrip, Ron Capps) – 2
Q Power – 1
Q Power (Hendrick drivers) – 1
Shell (Kevin Harvick) – 1
Castrol GTX – 1
Pennzoil – 1
Can-Am – 1
FeatherLite – 1
Buyatoyota.com – 1
Total: 22
Insurance/Health
Allstate (Kasey Kahne) – 2
Nationwide Insurance (Kevin Harvick) – 2
AFLAC (Carl Edwards, var. drivers) – 1
Highmark – 1
MedExpress.com – 1
SafeAuto.com – 1
Total: 8
Wireless Phone
Sprint – Samsung – Instinct Phone – 4
AT&T – 3
Total: 7
Home Improvement
Home Depot – 1
Home Depot (Tony Stewart, Joey Logano) – 1
Kobalt Tools at Lowe’s (Jimmie Johnson & Chad Knaus) – 1
Husqvarna ‘Master Your Great Outdoors’ Campaign – 1
Total: 4
Financial
Principal Financial – 2
Bank of America – 2
Total: 4
Technology
DirecTV – 3
Comcast – 1
DTV.gov (Richard Petty) – 1
Vizio- 1
Total: 6
Products/Services for the Home and Personal Use
Wrangler (Dale Earnhardt Jr.) – 3
K&G Fashion – 2
Tylenol – FeelBetterFastTV.com (Jeff Gordon, Elliott Sadler, Kevin Harvick, Jimmie Johnson) – 2
Prilosec – 1
Gillette Fusion Phenom (Young Guns) – 1
Gillette Time Shaver Contest – 1
Hanes – 1
Total: 11
Racing Related
NASCAR.com Superstore – 5
NASCAR.com/2008 Chase – 1
NASCAR.com – 1
Ultimate NASCAR Performance Make-Over Contest – 1
Nationwide Series – 1
Craftsman Truck Series – 1
Daytona International Speedway- 1
Martinsville Speedway – 1
Total: 12
Breakdown of specific times, broken into two categories (race broadcast times, and commercial broadcast times)
Race brdcast times: Total min: Comm. brdcast times: Total min:
2:01 PM – 2:04 PM – 3 // 2:04 PM – 2:06 PM – 2
2:06 PM – 2:10 PM – 4 // 2:10 PM – 2:12 PM – 2
2:12 PM – 2:16 PM – 4 // 2:16 PM – 2:19 PM – 3
2:19 PM – 2:28 PM – 9 // 2:28 PM – 2:30 PM – 2
2:30 PM – 2:36 PM – 6 // 2:36 PM – 2:39 PM – 3
2:39 PM – 2:44 PM – 5 // 2:44 PM – 2:47 PM – 3
2:47 PM – 2:53 PM – 6 // 2:53 PM – 2:55 PM – 2
2:55 PM – 2:57 PM – 2 // 2:57 PM – 2:59 PM – 2
2:59 PM – 3:09 PM – 10 // 3:09 PM – 3:11 PM – 2
3:11 PM – 3:21 PM – 10 // 3:21 PM – 3:23 PM – 2
3:23 PM – 3:32 PM – 9 // 3:32 PM – 3:34 PM – 2
3:34 PM – 3:38 PM – 4 // 3:38 PM – 3:41 PM – 3
3:41 PM – 3:50 PM – 9 // 3:50 PM – 3:52 PM – 2
3:52 PM – 3:56 PM – 4 // 3:56 PM – 3:58 PM – 2
3:58 PM – 4:11 PM – 13 // 4:11 PM – 4:13 PM – 2
4:13 PM – 4:25 PM – 12 // 4:25 PM – 4:26 PM – 1
4:26 PM – 4:34 PM – 8 // 4:34 PM – 4:36 PM – 2
4:36 PM – 4:39 PM – 3 // 4:39 PM – 4:41 PM – 2
4:41 PM – 4:48 PM – 7 // 4:48 PM – 4:50 PM – 2
4:50 PM – 4:55 PM – 5 // 4:55 PM – 4:58 PM – 3
4:58 PM – 5:07 PM – 9 // 5:07 PM – 5:10 PM – 3
5:10 PM – 5:14 PM – 4 // 5:14 PM – 5:16 PM – 2
5:16 PM – 5:19 PM – 3 // 5:19 PM – 5:21 PM – 2
5:21 PM – 5:28 PM – 7 // 5:28 PM – 5:30 PM – 2
5:30 PM – 6:04 PM – 34 // 6:04 PM – 6:06 PM – 2
6:06 PM – 6:28 PM – 22 // 6:28 PM – checkered flag flies
Total race brdcst time 212 Total comm. brdcst time 55
How often were different drivers focused on during the Amp Energy 500?
2:01 PM – 2:04 PM
Featured drivers: Jimmie Johnson; David Ragan; Tony Stewart; Greg Biffle; Casey Mears; Carl Edwards, Jack Roush; Jeff Gordon; Clint Bowyer; Aric Almirola; Jeff Gordon; Matt Kenseth
2:06 PM – 2:10 PM
Featured drivers: Kyle Busch; Travis Kvapil; Carl Edwards; Casey Mears; Jimmie Johnson; Kevin Harvick; Mike Wallace; Carl Edwards; Dale Earnhardt Jr.; Dale Earnhardt Jr.; Dale Earnhardt Jr. (replay of a previous win at Talladega)
2:12 PM – 2:16 PM
Featured drivers: Dale Earnhardt Jr.; Dale Earnhardt Jr. (replay of problems in practice); Dale Earnhardt Jr. (audio with Dale Jarrett); Tony Eury Jr. (audio with Andy Petree); Dale Earnhardt Jr., Jeff Burton; Dale Earnhardt Jr., Jeff Burton, Sterling Marlin, Jimmie Johnson; Elliott Sadler, Tony Stewart, Jeff Gordon, Kevin Harvick, Jeff Burton, Jimmie Johnson, Michael Waltrip, Dale Earnhardt Jr., Carl Edwards (in-car cameras)
2:19 PM – 2:28 PM
Featured drivers: Jimmie Johnson, Kyle Busch, Jeff Burton, Dale Earnhardt Jr., Jimmie Johnson, Carl Edwards, Kevin Harvick, Jimmie Johnson (video of driver’s discussing Jimmie Johnson’s strength to win); Casey Mears; Brian Vickers, Martin Truex Jr.; Travis Kvapil, Aric Almirola, Paul Menard, Casey Mears; Jimmie Johnson; David Reutimann, Jeff Gordon, Kenny Wallace, Matt Kenseth, Kurt Busch; Travis Kvapil, Aric Almirola, Paul Menard; Joe Nemechek, Mike Wallace, Martin Truex Jr., Casey Mears, Carl Edwards, Paul Menard, Regan Smith; Jeff Gordon, Kurt Busch, Matt Kenseth, David Ragan, Kasey Kahne, Kevin Harvick, Elliott Sadler; Jeff Gordon, Bobby Labonte, Kyle Busch; Dale Earnhardt Jr.; Dale Earnhardt Jr., Tony Stewart, Denny Hamlin; Travis Kvapil, Mike Wallace; Mike Wallace, Travis Kvapil; Bobby Labonte, Kevin Harvick, Sterling Marlin; Reed Sorenson, David Ragan; Reed Sorenson, Bobby Labonte, Kevin Harvick; Mike Skinner, Jeff Burton, Jamie McMurray; Aric Almirola, Joe Nemechek, Paul Menard, Martin Truex Jr.; Travis Kvapil, Aric Almirola, Paul Menard, Joe Nemechek, Martin Truex Jr., Carl Edwards; Jimmie Johnson
2:30 PM – 2:36 PM
Featured drivers: Brian Vickers, Juan Montoya, Travis Kvapil, Aric Almirola, Paul Menard; Juan Montoya, Matt Kenseth; Juan Montoya, Joe Nemechek; Carl Edwards, Joe Nemechek, Juan Montoya, Matt Kenseth; Carl Edwards; Paul Menard, Carl Edwards, Matt Kenseth; Jimmie Johnson; Jimmie Johnson (radio communication); Chad Knaus; Jimmie Johnson; Casey Mears; Jon Wood, Casey Mears; Jimmie Johnson; Aric Almirola, Paul Menard, Brian Vickers; Jeff Burton, Kurt Busch; David Ragan, Travis Kvapil, Aric Almirola, Paul Menard, Brian Vickers, Carl Edwards, Mike Wallace
2:39 PM – 2:44 PM
Featured drivers: Jeff Burton, Kevin Harvick; David Ragan, Joe Nemechek, Terry Labonte, Mike Wallace, Dale Earnhardt Jr.; Travis Kvapil, Aric Almirola; Jeff Gordon, Tony Stewart; Jeff Gordon; David Ragan, Travis Kvapil, Jeff Gordon, Tony Stewart; Chad Knaus; Jimmie Johnson; Ken Schrader, Jimmie Johnson; Paul Menard, Dale Earnhardt Jr., Jeff Gordon, Mike Wallace, David Ragan, Travis Kvapil, Aric Almirola, Paul Menard; Dale Earnhardt Jr., Dave Gilliland; Ken Schrader; David Ragan, Ken Schrader, Jimmie Johnson, Travis Kvapil; Aric Almirola; Jeff Burton, Carl Edwards, Kasey Kahne, Kevin Harvick, Dave Gilliland, Terry Labonte; Jimmie Johnson, Dale Earnhardt Jr.; Dale Earnhardt Jr., David Ragan, Travis Kvapil, Denny Hamlin, Kurt Busch; Dale Earnhardt Jr.
2:47 PM – 2:53 PM
Featured drivers: Travis Kvapil, Jeff Gordon, David Ragan; Dale Earnhardt Jr.; Dale Earnhardt Jr., Travis Kvapil; Dale Earnhardt Jr., Travis Kvapil, David Ragan; David Ragan; David Ragan, Jimmie Johnson, Matt Kenseth, Jeff Burton, Aric Almirola, Martin Truex Jr.; David Ragan, Mike Wallace, Jeff Gordon, Matt Kenseth, Jimmie Johnson; Jimmie Johnson, Jeff Burton, Martin Truex Jr., David Ragan; Jimmie Johnson, Jeff Burton, Martin Truex Jr., David Ragan, Kurt Busch; David Ragan, Jeff Burton, Matt Kenseth, Jeff Gordon; Robby Gordon; Dale Earnhardt Jr., Mike Wallace, Travis Kvapil; Tony Raines; Tony Raines (pit stop); Robby Gordon; Robby Gordon, Sterling Marlin; Matt Kenseth, Mike Wallace, Dale Earnhardt Jr., Travis Kvapil (pit stops)
2:55 PM – 2:57 PM
Featured drivers: Carl Edwards; Bob Osborne; Carl Edwards; David Ragan, Jimmie Johnson; David Ragan, Tony Raines, Paul Menard, Matt Kenseth (replay); Tony Stewart, Michael Waltrip (replay)
2:59 PM – 3:09 PM
Featured drivers: Jeff Gordon, Martin Truex Jr., Jeff Burton, Mike Wallace, Jimmie Johnson; Martin Truex Jr.; Jeff Gordon, Martin Truex Jr., Jeff Burton; Jeff Burton; Jeff Burton, Jimmie Johnson; Jeff Burton, Jimmie Johnson, Matt Kenseth, Brian Vickers, Kasey Kahne, Kurt Busch, Matt Kenseth, Jeff Gordon; Dale Earnhardt Jr., Jimmie Johnson, Matt Kenseth, Kurt Busch; Dale Earnhardt Jr. (video of his thoughts on his teammates); Jimmie Johnson, Kyle Busch, Brian Vickers, Kurt Busch; Brian Vickers, Kurt Busch; Kurt Busch, Matt Kenseth; Kurt Busch, Kyle Busch, Dale Earnhardt Jr., Jeff Gordon; Carl Edwards; Bob Osborne; Carl Edwards; Jimmie Johnson, Brian Vickers, Elliott Sadler, Casey Mears, Matt Kenseth, Kurt Busch, Dale Earnhardt Jr., Mike Wallace, Jeff Gordon, Martin Truex Jr.; Tony Stewart, Sterling Marlin, Paul Menard, Bobby Labonte, Juan Montoya, Greg Biffle, Michael Waltrip; Tony Stewart; Tony Stewart, Joe Nemechek, Paul Menard, Juan Montoya; Casey Mears; Casey Mears, Elliott Sadler, Kyle Busch, Jimmie Johnson, Brian Vickers, Kyle Busch, Jeff Gordon; Jimmie Johnson; Chad Knaus (replay); Jimmie Johnson; Casey Mears, Elliott Sadler, Jimmie Johnson, Matt Kenseth, Brian Vickers, Kyle Busch; Matt Kenseth, Casey Mears, Kyle Busch, Denny Hamlin (pit stops); Kevin Harvick
3:11 PM – 3:21 PM
Featured drivers: Dale Earnhardt Jr.; Jimmie Johnson (radio communication); Elliott Sadler, Casey Mears; Elliott Sadler, Casey Mears, Kenny Wallace, Kyle Busch, Jeff Gordon; Elliott Sadler; Elliott Sadler, Kenny Wallace, Jeff Gordon, Kyle Busch, Denny Hamlin; Kyle Busch, Denny Hamlin; Kyle Busch, Denny Hamlin, Kurt Busch, Brian Vickers; Jeff Gordon, Kevin Harvick, Jimmie Johnson; Jon Wood, Kevin Harvick; Elliott Sadler, Casey Mears; Kurt Busch, Brian Vickers, Bobby Labonte; Jeff Burton, Bobby Labonte; Brian Vickers, Kurt Busch; Jamie McMurray, Juan Montoya, Brian Vickers; David Reutimann; David Reutimann (spins); Jeff Gordon (spins); Jeff Gordon; Steve Letarte; Jeff Gordon; David Reutimann, Jeff Gordon (replay); David Reutimann, Jeff Gordon (replay); David Reutimann, Jeff Gordon, Jimmie Johnson (replay); Jimmie Johnson, Dave Blaney; Jeff Gordon (to garage); Kyle Busch, Dave Gilliland, Jeff Burton, Jimmie Johnson, Robby Gordon, Kurt Busch (pit stops); Carl Edwards; David Reutimann, Jeff Gordon, Jimmie Johnson (replay); David Reutimann, Jeff Gordon, Jimmie Johnson (replay)
3:23 PM – 3:32 PM
Featured drivers: Jeff Gordon (post-wreck interview); David Reutimann, Jeff Gordon, Jimmie Johnson (replay); David Reutimann, Jeff Gordon, Jimmie Johnson (replay); Carl Edwards, Greg Biffle; Bob Osborne; Carl Edwards, Brian Vickers; Aric Almirola; Elliott Sadler, Dave Gilliland, Scott Riggs; Jeff Burton, Kevin Harvick; Denny Hamlin, Bobby Labonte; Jeff Burton; Tony Raines, Matt Kenseth, Kevin Harvick, Jeff Burton, Scott Riggs, Regan Smith, Juan Montoya, Scott Riggs, Elliott Sadler, David Ragan; Bobby Labonte, Denny Hamlin; Mike Skinner, Denny Hamlin, Bobby Labonte, Reed Sorenson, Kasey Kahne; Bobby Labonte; Denny Hamlin, Bobby Labonte, Brian Vickers, Jamie McMurray; Mike Skinner, Kasey Kahne, Travis Kvapil; Kasey Kahne, Jamie McMurray; Ryan Newman (in-garage interview); Reed Sorenson, Kasey Kahne, Denny Hamlin, Bobby Labonte, Jamie McMurray; Reed Sorenson, Martin Truex Jr.; Reed Sorenson, Kasey Kahne, Martin Truex Jr., Matt Kenseth, Jeff Burton; Kyle Busch, Matt Kenseth, Kevin Harvick; Matt Kenseth, Kevin Harvick; Reed Sorenson, Jamie McMurray, Kyle Busch, Matt Kenseth, Kevin Harvick; Reed Sorenson, Kasey Kahne, Denny Hamlin, Bobby Labonte, Brian Vickers; Kyle Busch, Jeff Burton, Denny Hamlin, Bobby Labonte, Matt Kenseth; Bobby Labonte, Brian Vickers, Jeff Burton, Kevin Harvick; Martin Truex Jr., Jamie McMurray; Martin Truex Jr., Jamie McMurray, Matt Kenseth, Kevin Harvick, Dale Earnhardt Jr., Jeff Burton, Kyle Busch, Reed Sorenson; Martin Truex Jr., Dale Earnhardt Jr.
3:34 PM – 3:38 PM
Featured drivers: Brian Vickers, Martin Truex Jr., Juan Montoya; Martin Truex Jr.; Brian Vickers; Martin Truex Jr.; Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola (replay); Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth (replay); Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay); Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay); Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay); Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay); Brian Vickers
3:41 PM – 3:50 PM
Featured drivers: Martin Truex Jr.; Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay); Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay); Martin Truex Jr. (post-wreck interview); Mike Skinner (in-garage interview); Dave Gilliland (post-wreck interview); Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay); Mike Wallace, Elliott Sadler, Kenny Wallace, Greg Biffle, Michael Waltrip; Carl Edwards; Carl Edwards (replay); Carl Edwards; Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay); Jimmie Johnson (replay); Chad Knaus; Jimmie Johnson; Chad Knaus; Rick Hendrick; Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay)
3:52 PM – 3:56 PM
Featured drivers: Kevin Harvick; Elliott Sadler; Jeff Burton; Kasey Kahne (post-wreck interview); Dale Earnhardt Jr., Brian Vickers, Martin Truex Jr., Jamie McMurray, Jeff Burton, Bobby Labonte, Tony Raines, Terry Labonte, Aric Almirola, Reed Sorenson, Matt Kenseth, Juan Montoya, Kevin Harvick (replay); Denny Hamlin; Dale Earnhardt Jr., Juan Montoya, Kevin Harvick, Jeff Burton, David Ragan; Denny Hamlin; Paul Menard, Denny Hamlin; Kevin Harvick, Juan Montoya, Dale Earnhardt Jr., Jeff Burton (pit stops)
3:58 PM – 4:11 PM
Featured drivers: Jimmie Johnson, Jeff Gordon, Carl Edwards; Dale Earnhardt Jr., Paul Menard, Jeff Burton, Kevin Harvick, Juan Montoya, Ken Schrader; Dale Earnhardt Jr., Paul Menard, Jeff Burton; Jimmie Johnson, Tony Stewart, Kevin Harvick, Matt Kenseth, Mike Wallace, Elliott Sadler, Regan Smith, Dave Blaney, Joe Nemechek; Juan Montoya, Denny Hamlin, David Ragan, Reed Sorenson, Clint Bowyer, Kyle Busch, Bobby Labonte; Denny Hamlin, Juan Montoya, David Ragan; Juan Montoya, Reed Sorenson; Denny Hamlin, David Ragan, Juan Montoya, Reed Sorenson; Dale Earnhardt Jr.; Denny Hamlin, Juan Montoya, David Ragan, Reed Sorenson (replay); Dale Earnhardt Jr., Jimmie Johnson, Tony Stewart, Mike Wallace, David Ragan; Kyle Busch, Regan Smith, Clint Bowyer, Bobby Labonte; Juan Montoya (radio communication); Denny Hamlin, Juan Montoya, Paul Menard, Kyle Busch, Casey Mears; Jimmie Johnson, Tony Stewart, David Ragan, Mike Wallace, Dale Earnhardt Jr.; Juan Montoya, Reed Sorenson, David Ragan, Denny Hamlin (replay); David Ragan, Jimmie Johnson, Dale Earnhardt Jr.; Jimmie Johnson, Dale Earnhardt Jr.; Jimmie Johnson, Dale Earnhardt Jr., Mike Wallace, David Ragan, Matt Kenseth, Reed Sorenson, Tony Stewart; Jimmie Johnson, Dale Earnhardt Jr., Mike Wallace, Matt Kenseth, Tony Stewart, Denny Hamlin, Juan Montoya, David Ragan, Reed Sorenson, Kyle Busch, Clint Bowyer, Bobby Labonte, Dave Blaney, Kevin Harvick; Jimmie Johnson, Tony Stewart, Dale Earnhardt Jr., Dave Gilliland, David Ragan; Tony Stewart, Mike Wallace, David Ragan, Reed Sorenson; Tony Stewart, Mike Wallace; Mike Wallace (tire); Mike Wallace; Tony Stewart, Mike Wallace, Juan Montoya (replay); Tony Stewart, Mike Wallace, Juan Montoya, Jimmie Johnson, Matt Kenseth, Joe Nemechek, David Ragan (replay); Tony Stewart, Mike Wallace, Juan Montoya, Jimmie Johnson, Matt Kenseth, Joe Nemechek, David Ragan, Michael Waltrip, Greg Biffle (replay); Michael Waltrip (pit stop); Mike Wallace (pit stop); Matt Kenseth, Juan Montoya, Jimmie Johnson, Denny Hamlin, Carl Edwards (pit stops)
4:13 PM – 4:25 PM
Featured drivers: Jimmie Johnson, Dale Earnhardt Jr., Tony Stewart, Mike Wallace, Matt Kenseth, David Ragan, Reed Sorenson, Denny Hamlin, Kyle Busch, Juan Montoya (replay); Dale Earnhardt Jr. (audio with Dale Jarrett); Tony Eury Jr. (audio with Andy Petree); Kyle Busch, Dale Earnhardt Jr.; Dale Earnhardt Jr., Kurt Busch; Kyle Busch, Dale Earnhardt Jr.; Dale Earnhardt Jr.; Jimmie Johnson (replay/pit stop); ‘Tire troubles video’: David Reutimann, Brian Vickers, Mike Wallace (replays); Terry Labonte, Elliott Sadler, Paul Menard; Kyle Busch, Dale Earnhardt Jr., Juan Montoya, Tony Stewart, Matt Kenseth; Elliott Sadler, Dale Earnhardt Jr., Jeff Burton, Kurt Busch, Tony Stewart, Matt Kenseth, Bobby Labonte, Denny Hamlin, Joe Nemechek; Jeff Gordon; Kyle Busch, Tony Stewart, Matt Kenseth, Clint Bowyer, Bobby Labonte, Dale Earnhardt Jr., Paul Menard, David Ragan, Denny Hamlin, Juan Montoya, Kenny Wallace, Reed Sorenson; Matt Kenseth, Dale Earnhardt Jr., Bobby Labonte; Kyle Busch, Tony Stewart, Matt Kenseth; Bobby Labonte, Dale Earnhardt Jr., Denny Hamlin; Kyle Busch, Dale Earnhardt Jr., Bobby Labonte; Bobby Labonte; Dale Earnhardt Jr., Bobby Labonte, Denny Hamlin; Kyle Busch, Tony Stewart; Terry Labonte, Robby Gordon, Ken Schrader, Carl Edwards; Ken Schrader, Carl Edwards; Carl Edwards; Carl Edwards, Ken Schrader; Dale Earnhardt Jr.; Denny Hamlin, Juan Montoya, Dale Earnhardt Jr.; Denny Hamlin, Juan Montoya, Elliott Sadler, Tony Stewart, Matt Kenseth, Clint Bowyer, Dale Earnhardt Jr., Aric Almirola, Scott Riggs, David Ragan; Dale Earnhardt Jr., Aric Almirola; Denny Hamlin, Kyle Busch; Matt Kenseth, Dale Earnhardt Jr., Tony Stewart, Juan Montoya, Denny Hamlin, Kyle Busch, Aric Almirola (replay); Matt Kenseth, Dale Earnhardt Jr., Tony Stewart, Juan Montoya, Denny Hamlin, Kyle Busch, Aric Almirola (replay); Tony Eury Jr.; Denny Hamlin, Kyle Busch, Matt Kenseth, David Ragan
4:26 PM – 4:34 PM
Featured drivers: Denny Hamlin, Kyle Busch, Tony Stewart, Matt Kenseth, David Ragan, Clint Bowyer, Dale Earnhardt Jr., Reed Sorenson; Tony Stewart, Matt Kenseth; Denny Hamlin, Kyle Busch, Tony Stewart; Denny Hamlin, Kyle Busch, Tony Stewart, Clint Bowyer, Matt Kenseth; Denny Hamlin, Kyle Busch, Matt Kenseth, Tony Stewart; Denny Hamlin (wrecks); Denny Hamlin (replay); Denny Hamlin, Kyle Busch, Tony Stewart, Matt Kenseth, David Ragan (replay); Tony Stewart, Kyle Busch, Denny Hamlin (replay); Elliott Sadler, Paul Menard, Kasey Kahne, Denny Hamlin (replay); Denny Hamlin; Denny Hamlin; Matt Kenseth, Tony Stewart, Kyle Busch, Dale Earnhardt Jr., Bobby Labonte (pit stops); Denny Hamlin (replay)
4:36 PM – 4:39 PM
Featured drivers: Gil Martin; Matt Kenseth; Tony Stewart, Matt Kenseth, Clint Bowyer, David Reutimann; Matt Kenseth, Clint Bowyer
4:41 PM – 4:48 PM
Featured drivers: Paul Menard, Scott Riggs, Aric Almirola, Elliott Sadler, Tony Stewart, Matt Kenseth; David Reutimann, Reed Sorenson, Bobby Labonte, Elliott Sadler, Casey Mears, Regan Smith; Paul Menard, Aric Almirola; Dale Earnhardt Jr., Juan Montoya, Joe Nemechek; Dale Earnhardt Jr., Juan Montoya; Tony Stewart, Paul Menard, Matt Kenseth, Aric Almirola; Tony Stewart, Paul Menard; Elliott Sadler, Joe Nemechek, Bobby Labonte, Dale Earnhardt Jr., David Ragan, Juan Montoya, Kevin Harvick, Casey Mears, Jimmie Johnson, Greg Biffle; Paul Menard, Aric Almirola, Kyle Busch; Juan Montoya, Dale Earnhardt Jr.; Juan Montoya, Dale Earnhardt Jr., Elliott Sadler; Elliott Sadler, Dale Earnhardt Jr., Kevin Harvick, Jimmie Johnson, Greg Biffle; Paul Menard, Aric Almirola, Kyle Busch; Paul Menard, Aric Almirola, Kyle Busch, Scott Riggs; Tony Stewart, Matt Kenseth, Scott Riggs; Matt Kenseth; Joe Nemechek, Jeff Burton, Greg Biffle, Regan Smith, Bobby Labonte; Kevin Harvick, Jimmie Johnson, David Ragan, Bobby Labonte, Greg Biffle, Clint Bowyer, Joe Nemechek, Reed Sorenson, Jeff Burton; Greg Biffle, Dave Blaney; Juan Montoya, Tony Stewart, Paul Menard, Aric Almirola; Tony Stewart, Juan Montoya, Paul Menard, Aric Almirola, Kyle Busch; David Reutimann (pit stop)
4:50 PM – 4:55 PM
Featured drivers: Jeff Burton, Juan Montoya, Paul Menard; Carl Edwards; Robby Gordon, Carl Edwards; Tony Stewart, Jeff Burton, Juan Montoya, Matt Kenseth, Dale Earnhardt Jr., Paul Menard, Casey Mears, Kevin Harvick; Jeff Burton, Matt Kenseth, Dale Earnhardt Jr., David Ragan, Tony Stewart; Matt Kenseth; Jeff Burton, Tony Stewart, Matt Kenseth, Juan Montoya, Dale Earnhardt Jr., David Ragan; Jeff Burton, Matt Kenseth, Dale Earnhardt Jr., David Ragan, Kevin Harvick; Matt Kenseth; Jeff Burton, Kevin Harvick, David Ragan, Matt Kenseth, Casey Mears, Juan Montoya; Kevin Harvick, David Ragan; Kevin Harvick, David Ragan, Tony Stewart, Aric Almirola
4:58 PM – 5:07 PM
Featured drivers: Kevin Harvick, David Ragan; Kevin Harvick, David Ragan, Tony Stewart, Aric Almirola, Elliott Sadler, Dale Earnhardt Jr., Clint Bowyer, Paul Menard; Kevin Harvick, David Ragan, Tony Stewart, Aric Almirola, Elliott Sadler, Travis Kvapil, Clint Bowyer; Dale Earnhardt Jr., Jeff Burton, Bobby Labonte, Juan Montoya; Tony Gibson; Aric Almirola; Tony Stewart, Aric Almirola, Kurt Busch, Kyle Busch; Aric Almirola; David Ragan, Tony Stewart, Aric Almirola, Kyle Busch; Kevin Harvick, David Ragan, Tony Stewart; Travis Kvapil, Clint Bowyer, Casey Mears, Greg Biffle; Kevin Harvick, David Ragan, Tony Stewart, Aric Almirola, Elliott Sadler, Casey Mears; Aric Almirola; Kevin Harvick, David Ragan; Kevin Harvick, David Ragan, Tony Stewart, Aric Almirola; Kevin Harvick; Rick Heinrich (GoodYear Product Mgr.); Kevin Harvick, David Ragan, Tony Stewart, Aric Almirola; David Ragan; David Ragan, Travis Kvapil; Jeff Burton, Bobby Labonte, Reed Sorenson, Elliott Sadler, Regan Smith; Kevin Harvick, David Ragan; David Ragan
5:10 PM – 5:14 PM
Featured drivers: Kevin Harvick; Jeff Gordon; Jeff Gordon (replay); Jeff Gordon, Mike Skinner, Michael Waltrip (replay); Jeff Gordon (in garage); Kevin Harvick, David Ragan; Kevin Harvick, Tony Stewart, David Ragan (pit stops); Carl Edwards (spins); Kenny Wallace
5:16 PM – 5:19 PM
Featured drivers: Carl Edwards (replay); Carl Edwards (replay); Carl Edwards; Dale Earnhardt Jr. (audio with Dale Jarrett)
5:21 PM – 5:28 PM
Featured drivers: Kyle Busch, Kurt Busch; Kyle Busch, David Ragan, Travis Kvapil, Tony Stewart, Jimmie Johnson, Kurt Busch, Juan Montoya; Clint Bowyer, Kevin Harvick, Matt Kenseth, Carl Edwards, Reed Sorenson, Aric Almirola, Elliott Sadler, Bobby Labonte, Dave Blaney, Greg Biffle, Joe Nemechek, Michael Waltrip; Matt Kenseth, Carl Edwards, Elliott Sadler, Bobby Labonte; Kyle Busch, David Ragan; Carl Edwards, Matt Kenseth; Kenny Wallace, Carl Edwards, Matt Kenseth; Dave Blaney, Casey Mears, Joe Nemechek, Greg Biffle, Matt Kenseth, Carl Edwards, Kenny Wallace, Robby Gordon; Jon Wood, Jimmie Johnson, Scott Riggs, Bobby Labonte, Casey Mears, Greg Biffle, Matt Kenseth, Carl Edwards, Joe Nemechek; Scott Riggs, Jimmie Johnson; Kyle Busch, Juan Montoya, Dale Earnhardt Jr., Jeff Burton, Kevin Harvick, Clint Bowyer; Kyle Busch, Juan Montoya, Dale Earnhardt Jr., Jeff Burton, Kevin Harvick, Clint Bowyer, Elliott Sadler, Regan Smith; Jeff Burton, Kevin Harvick; Dale Earnhardt Jr., Jeff Burton, Kevin Harvick, Clint Bowyer, Elliott Sadler, Juan Montoya; Carl Edwards, Greg Biffle, Casey Mears, Travis Kvapil, Bobby Labonte, David Ragan, Robby Gordon, Matt Kenseth; Kyle Busch, Juan Montoya, Dale Earnhardt Jr., Jeff Burton, Kevin Harvick; Kyle Busch
5:30 PM – 6:04 PM
Featured drivers: Dale Earnhardt Jr., Jeff Burton, Kevin Harvick, Clint Bowyer, Matt Kenseth, Reed Sorenson; Dale Earnhardt Jr., Clint Bowyer, Kyle Busch, Juan Montoya, Jeff Burton, Greg Biffle (replay); Dale Earnhardt Jr., Clint Bowyer, Kyle Busch, Juan Montoya, Jeff Burton, Greg Biffle (replay); Dale Earnhardt Jr., Jeff Burton, Kevin Harvick, Clint Bowyer; Jeff Burton, Dale Earnhardt Jr., Kevin Harvick, Clint Bowyer, Casey Mears, Matt Kenseth, Juan Montoya, Elliott Sadler; Kevin Harvick, Jeff Burton; Robby Gordon; Elliott Sadler, Robby Gordon; Michael Waltrip, Aric Almirola, Tony Stewart; Michael Waltrip, Aric Almirola, Tony Stewart; Michael Waltrip, Aric Almirola; Michael Waltrip, Aric Almirola, Greg Biffle, Tony Stewart; David Ragan, Dale Earnhardt Jr.; Jeff Burton, Kevin Harvick, Clint Bowyer, Casey Mears; David Ragan, Dale Earnhardt Jr.; David Ragan, Dale Earnhardt Jr., Jeff Burton, Juan Montoya; Jeff Burton, Juan Montoya; David Ragan, Dale Earnhardt Jr.; David Ragan, Dale Earnhardt Jr., Juan Montoya, Jeff Burton; David Ragan, Jeff Burton, Kevin Harvick, Dale Earnhardt Jr., Juan Montoya, Matt Kenseth; Juan Montoya; Juan Montoya, David Ragan, Jeff Burton; Dale Earnhardt Jr., Juan Montoya, Jeff Burton, Kevin Harvick; Jeff Burton; Dale Earnhardt Jr., Jeff Burton; Joe Nemechek, Carl Edwards; Jeff Burton, Juan Montoya, Michael Waltrip, Kevin Harvick; Juan Montoya, Michael Waltrip, Jeff Burton; Dale Earnhardt Jr., Jeff Burton; Dale Earnhardt Jr., Jeff Burton, Juan Montoya; Michael Waltrip, Juan Montoya; Michael Waltrip, Juan Montoya, Kyle Busch, Casey Mears, Paul Menard, Clint Bowyer, Dale Earnhardt Jr., Jeff Burton, Kevin Harvick, David Ragan; Dale Earnhardt Jr.; Michael Waltrip, Dale Earnhardt Jr., Juan Montoya, Elliott Sadler, Casey Mears, Paul Menard; Kevin Harvick (wrecks); Kevin Harvick; Kevin Harvick (pit stop); Kevin Harvick, David Ragan, Travis Kvapil (replay); Kevin Harvick, Jeff Burton (replay); Kevin Harvick, David Ragan, Travis Kvapil, Robby Gordon (replay); Tony Stewart, Robby Gordon, Kevin Harvick (replay); Michael Waltrip, Kyle Busch, Matt Kenseth, Bobby Labonte, Jimmie Johnson, Jeff Burton (pit stops); Jimmie Johnson; Jimmie Johnson (replay/pit stop); Jimmie Johnson; David Ragan; Kevin Harvick; Carl Edwards; Steve Addington; Kyle Busch; Brian Pattie; Juan Montoya; Kevin Harvick; Doug Randolph; Paul Menard; Casey Mears, Paul Menard, Clint Bowyer; Juan Montoya, Casey Mears, Paul Menard; Juan Montoya, Casey Mears, Paul Menard, Clint Bowyer, Dale Earnhardt Jr.; Juan Montoya, Casey Mears; Juan Montoya, Casey Mears, Paul Menard, Clint Bowyer, Dale Earnhardt Jr.; Juan Montoya, Casey Mears, Paul Menard; Juan Montoya, Casey Mears, Paul Menard, Clint Bowyer, Dale Earnhardt Jr.; David Ragan, Tony Stewart, Matt Kenseth, Reed Sorenson, Aric Almirola, Joe Nemechek, Kyle Busch, Michael Waltrip, Travis Kvapil; Elliott Sadler, Tony Stewart; Juan Montoya; Juan Montoya, Casey Mears, Paul Menard; Matt Kenseth; Matt Kenseth, Dale Earnhardt Jr.; Juan Montoya, Casey Mears, Paul Menard, Tony Stewart, Matt Kenseth, Scott Riggs; Juan Montoya, Casey Mears; Tony Stewart, Juan Montoya, Casey Mears, Matt Kenseth; Casey Mears, Matt Kenseth, Paul Menard; Matt Kenseth; Juan Montoya, Tony Stewart; Dave Blaney, Dale Earnhardt Jr.; Juan Montoya, Travis Kvapil, Dave Blaney, Dale Earnhardt Jr.; Reed Sorenson, Greg Biffle, Carl Edwards, Dale Earnhardt Jr., Juan Montoya, Travis Kvapil, Matt Kenseth (wreck); Greg Biffle; Travis Kvapil; Dave Blaney; Kevin Harvick; Carl Edwards, Travis Kvapil; Reed Sorenson; Greg Biffle, Carl Edwards, Matt Kenseth, Dale Earnhardt Jr., Kevin Harvick, David Ragan, Regan Smith, Jeff Burton, Aric Almirola (replay); Carl Edwards, Matt Kenseth, Greg Biffle, Tony Stewart, Joe Nemechek, Kevin Harvick (replay); Dale Earnhardt Jr., Travis Kvapil, Matt Kenseth (replay); Dale Earnhardt Jr., Travis Kvapil, Matt Kenseth (replay); Dale Earnhardt Jr., Travis Kvapil, Matt Kenseth (replay); Kevin Harvick (replay); Jeff Burton, Clint Bowyer, Aric Almirola (replay); Jeff Burton; Jack Roush; Matt Kenseth, Carl Edwards, Greg Biffle, Travis Kvapil, Dale Earnhardt Jr., Jeff Burton (replay); Jack Roush; Kevin Harvick (post-wreck interview); Matt Kenseth (post-wreck interview); Tony Stewart, Matt Kenseth, Greg Biffle, Carl Edwards, Dale Earnhardt Jr., Travis Kvapil, Elliott Sadler, Matt Kenseth, Bobby Labonte (replay); Carl Edwards (post-wreck interview); Dale Earnhardt Jr. (post-wreck interview); Dale Earnhardt Jr., Travis Kvapil, Joe Nemechek, Matt Kenseth (replay); Dale Earnhardt Jr.; Kyle Busch (pit stop); Matt Kenseth; Matt Kenseth, Greg Biffle, Tony Stewart, Matt Kenseth, Travis Kvapil (replay); Dale Earnhardt Jr.; Kyle Busch (pit stop); Matt Kenseth; Matt Kenseth, Greg Biffle, Tony Stewart, Matt Kenseth, Travis Kvapil (replay)
6:06 PM – 6:28 PM
Featured drivers: Tony Stewart, Jeff Burton; Tony Stewart, Joe Nemechek, Casey Mears; Michael Waltrip, Kyle Busch (pit stops); Tony Stewart, Joe Nemechek; Greg Zipadelli; Tony Stewart; Greg Zipadelli; Tony Stewart; Alan Gustafson; Casey Mears; Clint Bowyer, Jimmie Johnson, Jeff Burton, Clint Bowyer (pit stops); Jimmie Johnson, Jeff Burton, Clint Bowyer; Jimmie Johnson (video collage of his day); Jimmie Johnson; Jimmie Johnson (radio communication); Chad Knaus; Tony Stewart; Jimmie Johnson; Tony Stewart, Joe Nemechek, Elliott Sadler, David Ragan, Casey Mears, Regan Smith; Tony Stewart; Tony Stewart, Joe Nemechek, Elliott Sadler; Joe Nemechek; Tony Stewart, Joe Nemechek; Elliott Sadler, David Ragan; Tony Stewart, Elliott Sadler, David Ragan, Joe Nemechek; Elliott Sadler; Tony Stewart, Elliott Sadler, David Ragan; Tony Stewart, Elliott Sadler; Kevin Kidd; David Ragan, Regan Smith, Paul Menard, Aric Almirola, Jeff Burton; David Ragan, Regan Smith, Paul Menard, Aric Almirola, Jeff Burton, Clint Bowyer, Scott Riggs; David Ragan; Tony Stewart, Regan Smith, Paul Menard, Aric Almirola, Elliott Sadler, Michael Waltrip, Jeff Burton, Clint Bowyer, David Ragan, Bobby Labonte; Tony Stewart, Regan Smith, Paul Menard, Aric Almirola, Elliott Sadler; Jamie McMurray (tire); Jamie McMurray (replay); Jamie McMurray; Tony Stewart; Tony Stewart, Paul Menard, Regan Smith; Regan Smith; Paul Menard; Dan Stillman; Tony Stewart, Regan Smith, Paul Menard; Doug Randolph; Tony Stewart, Regan Smith, Paul Menard; Kevin Kidd; Elliott Sadler; Kevin Kidd; Elliott Sadler; Tony Stewart, Regan Smith, Paul Menard, Aric Almirola; Talladega replays: ’05 Dale Jarrett’s win; ’06 Brian Vickers’ win; ’07 Jeff Gordon’s win; Regan Smith, Paul Menard, Aric Almirola; Tony Stewart, Regan Smith, Paul Menard, Elliott Sadler, David Ragan, Aric Almirola, Jeff Burton, Clint Bowyer, Bobby Labonte, Scott Riggs; Elliott Sadler; Tony Stewart, Regan Smith, Paul Menard, David Ragan, Jeff Burton, Clint Bowyer, Bobby Labonte; Tony Stewart, Regan Smith; Tony Stewart
Number of times selected drivers were focused on:
Jon Wood – 3
Kenny Wallace – 8
Regan Smith – 23
Mike Wallace – 28
Clint Bowyer – 37
Jeff Gordon – 41
Elliott Sadler – 50
Bobby Labonte – 53
Paul Menard – 57
Jimmie Johnson – 74
Kevin Harvick – 84
Jeff Burton – 93
Tony Stewart (race winner) – 95
Matt Kenseth – 107
Dale Earnhardt Jr. – 127
Commercial breakdown, driver focus, and links related to the Camping World RV 400 – Kansas Commercial breakdown, driver focus, and links related to the Bank of America 500
