Nov 7, 11:02 PM
How many fans got 52 minutes of uninterrupted racing on Sunday?
Posted by Cheryl Walker under Racing ArticleAs visitors to our website have discovered, we have been breaking down the number and times of the commercials for each Cup race. We began doing this in early September with the Sony HD 500 race in California.
The fans have enjoyed this information very much, even if what is being tallied up is something that is a big point of contention with them. The posts following the articles and the emails we have received are pretty much unanimous in one thought: that fans do understand there have to be commercials, but the amount and spacing of them throughout the races are widely jeered.
This past Sunday, NBC was the broadcaster of the Dickies 500 race from Texas Motor Speedway. We began recording the racing vs. commercials airtime with the Invocation at 2:41 PM. The times were going along as usual until approximately the last hour of the race, when suddenly, at least for our viewing area, the commercials disappeared. The last 52 minutes of the race went commercial-free. Up until that point, the longest period of time a race had gone uninterrupted was 29 minutes at the California race (since the time we have been recording this information); but even that is quite long compared to what is normally aired.
What brought this on? Was it because the race was running into the broadcast of ‘Football Night in America’ and the Colts vs. Patriots game which followed right after? We can only guess.
We are intrigued, though, by some of the responses of the fans in their posts following our breakdown. It appears that not everyone enjoyed these 52 minutes of uninterrupted racing. Check some of the posts following the Dickies 500 breakdown to see what we mean.
We want to hear from the fans. Did you get to see this block of time commercial-free, or not? And what city are you from? Please post the information so we can see who enjoyed a whole lot of racing, and who didn’t.
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Kevin Says:
Nov 8, 03:43 AMI hate all the commercials but at least they give a break from Bill weber.
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john hickson Says:
Nov 8, 05:28 AMi would like an hour of uninterrupted racing in each half of the race.i pulled out a tape of a 1999 pocono race recently and couldn’t believe how much fewer commercials there were. thanks for keeping track for us
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Don Says:
Nov 8, 06:29 AMAre you kidding me? If we get 5-8 min. of uninterupted racing were lucky. Most of the time it’s less than that.My city is tracerse city mi.
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nancy Says:
Nov 8, 08:20 AMYep, I noticed but wasn’t sure how long it was. Sure enjoyed it, though
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caw Says:
Nov 8, 08:48 AMMarc: Perhaps if NBC knew they were going to switch to CNBC in order to show Victory Lane/post-race interviews, this was their way of avoiding some complaints from the fans?
Everyone: A fan has conjectured that if NBC stopped showing commercials, then the local networks should have as well. Anyone know anything about broadcasting? Is that true?
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Jayna Says:
Nov 8, 09:43 AM“I hate all the commercials but at least they give a break from Bill weber.”
LMAO!! Never thought of it that way!! I have Trackpass, so I usually keep the TV turned low and listen to Kasey Kahne. Well, along with Kenny Francis and Kole Kahne :)
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larry shield Says:
Nov 8, 10:27 AMi think that “No Commercial Time” should only include time where NO commercial messages (except, of course, those on the cars)
are visible. That means no virtual crew members jumping out and telling me when the next race wiil be, and no product logo/message attached to the position crawl at the top of the screen that already takes up to much space.Ah, for the vertical list placed on the left side of the screen!
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Ally Says:
Nov 8, 10:52 AMI’m in NYC and got the end of the race commercial-free – my husband I were waiting for the race to be suddenly cut off in favor of the football pre-game and really liked the uninterrupted race coverage! :)
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Terry Says:
Nov 8, 11:05 AMIs it possible that the network completed their obligation to the sponsors early because of the rain delay?
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brent Says:
Nov 8, 12:39 PMThe Oklahoma City station carried all 52 minutes without interruption. I’m so used to having commercials interrupt the racing, that I began looking FOR a commercial—terrible how they’ve “trained” us so that even though there was not a commercial, I was “missing” them!!!
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Dave Jackson Says:
Nov 8, 02:46 PMFrom the Archives
Caws n Jaws i appreciate u keeping track of commercial minutes
during Cup races. I thot u might like to have a BASIS from which
to demonstrate how Network TV in particular has expanded its
number of minutes of commercials, perhaps in violation of its
contract with NASCAR of 2001. (Which doesn’t matter for ‘07.)Here’s the main point i wanted to share with u, but find
attached a pretty good basis of pre & post TV agreement facts
i compiled at the time.15.) On Monday 11-15-99 Speedvision show, Bray Cary stated that
NASCAR will limit the number of commercials to less than the average now of 14 min/hr-23.3%.If i am reading your latest stats correctly, then commercials
take up 26% of total race coverage. Not much more than 23%,
but too much imho.Keep up the good reporting,
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SS Says:
Nov 8, 03:39 PMThe Miami station (owned by NBC) carried about 53 minutes without commercials. I didn’t even realize they did it.
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Mary P Says:
Nov 8, 10:10 PMColorado Springs didn’t get the 52 minutes, though I noticed the commercials I got were shorter. I use DirecTV, and was watching it through local channels. So I may have been hit doubly.
HeartRacers~HeartBreakers: Dickies 500 edition Commercial breakdown for the Checker 500

Nov 8, 02:19 AM
That guess is a bit out in left field isn’t it?
Regardless of commercials the race goes on.
One thing I have noticed the last two to three weeks. The ratio of ads to race time has tilted more in favor of race coverage.
Off the top of may head this week it was about one third ads 2/3rds race coverage. Earlier it was closer to 45% ads